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Step Up Your STR

By: Cara Shimizu of VR Decor
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  • Summary

  • Welcome to Step Up Your STR, the go-to resource for AirBnB & VRBO vacation rental owners + managers looking to elevate their business from ordinary to outstanding. You likely have the basics in place, but know your business needs to be better. Hosted by Cara Shimizu, STR designer at VR Decor, we explore specialized decor & more. Each episode is filled with practical ideas & expert insights designed to make your vacation rental really stand out, for more bookings & revenue. Step Up Your STR provides the guidance & inspiration you need to be successful in this competitive STR market. Welcome!
    Cara Shimizu of VR Decor
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Episodes
  • Ep.6 4 Favorites: Kitchen Items Hosts Often Forget

    Ep.6 4 Favorites: Kitchen Items Hosts Often Forget
    May 20 2024

    In this episode, 4 favorite kitchen items STR hosts often forget, but guests LOVE. Vacation rental guests loooove a well-stocked kitchen--I see tons of 5 star reviews that mention when the kitchen is good! "4 Favorites" is a series that pops into the podcast every month or 2. Enjoy!
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    5 mins
  • Ep.5 #3 of 3 Major Decor Elements You NEED for More $

    Ep.5 #3 of 3 Major Decor Elements You NEED for More $
    May 13 2024

    Listen in to learn the 3rd in the "Trinity" of decorating strategies ~ these are the 3 tactics that give you the biggest bang for your buck, to be more eye-catching online, and therefore more profitable. Many specific examples included!

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    11 mins
  • Ep.4 #2 of 3 Major Decor Elements You NEED for More $

    Ep.4 #2 of 3 Major Decor Elements You NEED for More $
    May 7 2024

    Part of my proprietary decorating system as an STR interior designer is what I call the "Trinity." No blasphemy intended!--simply that these are the big 3 players to make your STR eye-catching. Today, we're talking Number TWO, and I'm sharing slides from a talk I gave on the subject, to illustrate. Happy decorating!
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    9 mins
Leadership Economics
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