Jacquelyn and Mike are back with their round 1 predictions for the 2024 Stanley Cup Playoffs.

Who do you think makes it out of the 1st round? This episode is brought to you by Catalyst A.C.T.S. and The Phoenix Club.

The resources mentioned in this episode are:

• Check out the Phoenix Club for a community of preneurs who think differently and want to do differently. Whether you're an entrepreneur, solopreneur, intrapreneur or wantrepreneur, this community is for those who want to make a difference in their work and life.
• Join the Phoenix Club to connect with a group of people committed to leadership, self-improvement, and helping others. This community provides a space for individuals to come together and accomplish great things.
• Support the Find My Catalyst podcast and listen to the 365 episodes available, covering evergreen content about people, culture, revenue, and execution. Check out the early episodes to see the improvement in podcast management and content creation.

Does this sound familiar? You're transitioning to a sales role or industry and want to excel in revenue-related positions. Perhaps you've been told to focus solely on traditional sales techniques without embracing data-driven decision-making. The pain of this ineffective action is feeling stuck in outdated methods and missing out on opportunities for growth and success. It's time to break free from this cycle and achieve real results.

My guest is Randi-Sue Deckard

Randi-Sue Deckard's career trajectory is a captivating story of transformation and resilience. Transitioning from a clinical lab scientist to the Senior Vice President of Client Engagement at Bessler, Randi-Sue's journey is a testament to the power of embracing change and leveraging data-driven decision-making. Her wealth of experience in sales, marketing, and customer success positions her as a valuable guide for professionals seeking to excel in revenue-related roles. Randi's journey and expertise offer a unique perspective on navigating career transitions and overcoming fear, making her a compelling source of inspiration for those looking to enhance sales performance and drive business growth through data-driven strategies.

Everything is figureoutable. I know I don't know all the answers, but I have a network and I have people I can ask, and I don't have no ego. Who can help me? It's not about title. It's like, who can help me?

- Randi-Sue Deckard

In this episode, you will be able to:

• Overcome content consumption and take meaningful action to achieve your goals.

• Master the mindset to conquer fear and achieve personal growth.

• Apply the scientific method to drive success in your business.

• Transition to sales and embrace data-driven decision-making for enhanced performance.

• Embrace customer-centricity to propel business growth and success.

Applying the scientific method
Applying the scientific method in a business context involves careful data analysis and making informed decisions. Randi emphasizes the importance of having the right data set and approaching it with honesty. With her experience in sales, she further underlines the need to understand individual metrics within the larger business process and avoid common mistakes such as changing too many variables at once. This approach allows for improved decision-making and ultimately, better business performance.

Sales is just a conversation. We overcomplicate it. Everything happens human to human. And so sales is just a conversation. How can I help you? And I am a helper by nature.

- Randi-Sue Deckard

The resources mentioned in this episode are:

• Connect with Randi-Sue Deckard on LinkedIn to learn more about her journey and insights into sales, mindset, and professional growth.

• Check out the book Sell Without Selling by Andy Paul to explore a different approach to sales and building relationships.

• Explore the Ultimate Question by Fred Reichheld to gain insights into customer loyalty and the Net Promoter Score (NPS) concept.

• Consider using a habit tracker to be intentional about your habits and track your progress in various areas of your life.

• Reach out to professionals in your desired field for guidance and advice, and be intentional about building relationships for long-term value.

This episode is brought to you by the Phoenix Club - your community of people who are interested in Rising Together.

Ever Curious. Constantly Learning. Connected

If you're feeling frustrated because your team isn't fully aligned with your vision, then you are not alone! Perhaps you've been micromanaging your team, but instead of improved collaboration, you're met with resistance. If you're feeling overwhelmed by a lack of personal and professional growth, then you are not alone! You may have set goals, but without clear objectives and a supportive community, it's difficult to make progress.

In this episode, Mike takes time to reflect and look forward. Some of the things that come up include.

• Embracing successful business changes and rebranding strategies.

• Uncover the importance of building a supportive community.

• Gaining clarity and focus

• Setting big goals.

Failure is okay. Just fail forward as you go through it. - Mike Simmons

Business Changes and Rebranding
The episode reveals Mike's significant business changes throughout the year, including a shift in focus towards speaking and rebranding his business to encompass advising, coaching, training, and speaking engagements. He discusses the successful launch of a new consumer product brand, indicating his business’s flexibility and commitment to innovation. These changes underscore the importance of adaptability and strategic rebranding in achieving business goals and reaching new audiences.

The producst/services mentioned in this episode are:

• Join the Phoenix Club: If you're looking for a community of diverse individuals with diverse experiences and perspectives, consider joining the Phoenix Club. The club offers in-person meetings, Zoom sessions, and asynchronous work on platforms. Visit findmycatalyst.com for more information.

• Game Plan: If you need help with goal setting and execution, check out the Game Plan from Catalyst A.C.T.S. This tool simplifies goal setting and execution by helping you clarify strategy and tactics and then build a plan around it.

• Book a Speaking Engagement: If you're interested in having a keynote, workshop, or facilitated discussion inside your organization, reach out for speaking engagements. Whether it's about leadership, culture, revenue, or execution, these sessions aim to simplify problem-solving, decision-making, goal setting, and communication.

• Golf Products: Explore the niche golf product Fairways Hit designed to make it easier for golf enthusiasts to find the perfect gift. The product focuses on changing the state for golf lovers and offers unique and creative items like ball markers, hats, and towels. Visit the Fairways Hit website for more information.

• Fractional Revenue Leadership: If your organization needs help in the areas of retention, expansion, acquisition