Episodes

  • What happens in the first 60 seconds after a lead arrives?
    Aug 27 2025

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    The biggest leak in most investors' funnels is speed to lead, where slow response times turn hot prospects into ghosts. Ed Mathews shares the exact blueprint for the AI assistant system his team built to call leads in under 60 seconds, ask the right qualifying questions, and automatically book appointments.

    • 392% better chance of setting appointments when reaching leads in under one minute
    • Using local phone numbers per campaign dramatically improves answer rates
    • AI assistant "Maggie" follows a tight question script covering property basics, condition, motivation, and price
    • Automated follow-up system ensures no lead falls through the cracks with voicemails and texts
    • Six key metrics to track: contact time, connection rate, appointment set/show rate, offer rate, lead source ROI, and close rate
    • Implementation checklist: local phone setup, script creation, follow-up assets, CRM connection, hours/rules definition

    Text "speed" to get the complete playbook and call script from today's episode.


    Want to learn how to flip houses?

    CLICK HERE to learn more about our upcoming boot camp, Flipper Camp.

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    9 mins
  • Why Most Flippers Crash and Burn
    Aug 26 2025

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    Most new house flippers fail within 12 months because they approach flipping as a hobby instead of a business. This episode provides the blueprint for survival with 10 critical mistake patterns and their solutions to help you build a sustainable house flipping operation.

    • Mistake #1: No consistent deal flow - commit to three acquisition channels with weekly targets
    • Mistake #2: Buying bad deals - use the Safe Offer Cap formula (ARV minus fixed costs, rehab costs, and profit)
    • Mistake #3: Underestimating rehab costs - create detailed scope with line-item estimates plus 10-15% contingency
    • Mistake #4: Contractor chaos - require licenses, insurance, written scopes, milestone payments, and regular site visits
    • Mistake #5: Overspending on finishes - match neighborhood comps, not personal taste
    • Mistake #6: Ignoring permits and code - map required inspections before demo and budget the time
    • Mistake #7: Running out of cash - conservative ARV, full funding before closing, respect your Safe Offer Cap
    • Mistake #8: Death by the last 10% - run punch lists and pre-inspection walkthroughs
    • Mistake #9: Weak project management - clear work orders with deadlines and milestone-based payments
    • Mistake #10: Botching the exit - ensure property is clean, safe, fully functional before listing

    If this helped, follow the show, share it with a friend, and go make an offer today.


    Want to learn how to flip houses?

    CLICK HERE to learn more about our upcoming boot camp, Flipper Camp.

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    8 mins
  • Why Most Flippers Stay Stuck (And How You Can Break Free)
    Aug 25 2025

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    Transform your house flipping side hustle into a systematic business operation capable of handling 12+ deals per year. I break down the exact blueprint that took me from sporadic flipping to running a real estate machine, with practical systems you can implement immediately to save time and dramatically increase profits.

    • Create consistent deal flow through multiple channels including direct mail, realtor relationships, and targeted advertising
    • Secure financing sources before you need them so you never miss out on great opportunities
    • Standardize your renovation materials and finishes to save approximately $5,000 per house
    • Build a bench of backup contractors so your projects never stall when someone flakes
    • Implement proper project management systems to keep multiple flips on schedule simultaneously
    • Systemize your sales process with the same stagers, photographers and agents for faster closings

    If you're stuck on one or two flips a year, start with just one system – standardize your finishes. It feels like a small change but will put thousands back in your pocket and cut weeks off your timeline. Follow us wherever you get your podcasts so you never miss a show. Now get out there and get cracking!


    Want to learn how to flip houses?

    CLICK HERE to learn more about our upcoming boot camp, Flipper Camp.

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    7 mins
  • Real Estate Rehab Secrets: Ask Me Anything Part 2
    Aug 22 2025

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    This episode of Demo to Dollars delivers real-world, actionable strategies that separate successful investors from the crowd.

    Most aspiring house flippers never take action because they lack a clear blueprint. They scroll endlessly through online listings, hoping to stumble upon the perfect deal. But as we reveal in this Ask Me Anything session, the real opportunities lie where others aren't looking. You'll discover how to build multiple lead pipelines through direct mail campaigns, strategic networking with probate attorneys, and even unexpected sources like mail carriers who notice vacant properties.

    Beyond finding deals, we tackle the questions that plague both new and experienced flippers: Should you stage your properties? How do you pay contractors without getting burned? What's the smart way to handle unexpected renovation costs? And should you attempt luxury flips for bigger profits? Each answer comes packed with practical wisdom gained from years in the trenches - like using milestone payments to keep contractors accountable, budgeting 10-20% for contingencies, and why staging creates an emotional connection that can lead to faster sales at better prices.

    The house flipping landscape is competitive, but with these strategies, you'll position yourself to win consistently where others fail. Whether you're contemplating your first flip or looking to scale your existing business, these insights will help you build a sustainable, profitable real estate operation. Follow us wherever you get your podcasts so you never miss an episode of Demo to Dollars, your no BS playbook for flipping houses. Now get out there and get cracking!

    Want to learn how to flip houses?

    CLICK HERE to learn more about our upcoming boot camp, Flipper Camp.

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    7 mins
  • Cornered By A 5'2" Realtor: The Deal That Started It All
    Aug 21 2025

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    After years of analysis paralysis, I finally became a real estate investor when my realtor forced me to sign on a four-family property. That first deal generated substantial rental income and sold for four times the purchase price, launching my journey from corporate employee to successful real estate investor.

    • Spent 2.5 years analyzing over 1,100 deals without making a single offer due to fear
    • Worked a demanding tech job with extensive travel while wanting to build real estate wealth
    • Realtor Amy Rio confronted me and made me purchase a $99,000 four-family property
    • That first property sold years later for over $400,000
    • Built a sustainable strategy: flip houses to generate capital, then buy multifamily properties
    • Continued working my day job for 7 more years while building my real estate business
    • Developed systems for finding deals, managing contractors, and raising private money
    • You don't need the perfect deal - you need to take action

    Follow us wherever you get your podcasts so you never miss a show. I'm grateful to be part of your journey. Now get out there and get cracking.


    Want to learn how to flip houses?

    CLICK HERE to learn more about our upcoming boot camp, Flipper Camp.

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    7 mins
  • Be the Deal-Maker, Not the Tile-Layer
    Aug 20 2025

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    Stop stepping over $100 bills to pick up pennies in your house flipping business. The dangerous DIY myth has sabotaged countless real estate investors who believe swinging a hammer themselves somehow translates to bigger profits.

    This eye-opening episode dismantles the ten hidden costs of DIY that never show up on your Home Depot receipt but devastate your bottom line. From the brutal reality that amateur work typically requires professional fixes, to the opportunity cost of spending weekends painting when you could be hunting for your next six-figure deal – we cover it all. Ever notice how inspectors and appraisers can smell DIY work "like sharks smell blood"? One crooked outlet cover can trigger a cascade of problems during the selling process.

    The truth is simple but hard to accept: your job as a successful real estate investor isn't to master every trade. Your job is to be the CEO of your projects – finding deals, assembling the right team of professionals, and getting properties sold for maximum profit. Every time you grab that hammer instead of your phone to call a contractor, you're literally stealing from your future self and limiting your ability to scale beyond hobby status.

    Ready to transform your approach to flipping houses? Follow Demo to Dollars wherever you get your podcasts so you never miss our no-fluff, no-theory, no-gatekeeping strategies that actually work in today's market. Your real estate investing journey is just beginning, and we're here to help you build a sustainable, scalable business – one practical tip at a time.

    Want to learn how to flip houses?

    CLICK HERE to learn more about our upcoming boot camp, Flipper Camp.

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    5 mins
  • Your No-Money-Down Blueprint Is Staring You In The Face
    Aug 19 2025

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    Partnerships can make or break your house flipping business depending on how they're structured. We dive into the critical differences between debt partnerships (where your partner acts like a bank) and equity partnerships (where your partner owns part of the deal) to help you choose the right structure for your situation.

    • Debt partnerships: Your partner loans you money with interest like a private lender
    • Debt pros: Simple to explain, easy to document, you keep all upside
    • Debt cons: You carry all risk, may require immediate payments
    • Equity partnerships: Your partner invests in exchange for a share of profits
    • Equity pros: Shared risk, no monthly payments, attractive to partners wanting upside
    • Equity cons: Giving up profit, potential for disagreements, more complex paperwork
    • Choose debt if you have experience and confidence in your numbers
    • Choose equity when scaling fast or building long-term partnerships
    • Always communicate expectations clearly and put everything in writing
    • Pro tip: Present potential partners with both options and let them choose

    If today's episode helped you move one step closer to your first or next deal, follow us wherever you get your podcasts so you never miss a show. I'm grateful to be part of your journey. Now get out there and get cracking.


    Want to learn how to flip houses?

    CLICK HERE to learn more about our upcoming boot camp, Flipper Camp.

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    6 mins
  • Four Questions That Will Transform Your House Flipping Projects
    Aug 18 2025

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    "Done means there is nothing left to do." These powerful words from Ed's mentor, Brad Barton, form the foundation of successful contractor relationships in house flipping. For anyone who's ever sat in their car scrolling through potential properties but felt paralyzed by not knowing where to start, this episode delivers the missing piece of the puzzle.

    Most house flippers struggle with contractor communication – either becoming overbearing micromanagers or distant property owners who hope for the best. Both approaches lead to frustration, delays, and budget overruns. But there's a better way. Through years of real-world experience, I've developed a simple yet powerful four-question framework that transforms how you interact with your renovation team.

    The framework focuses on weekly check-ins structured around four key questions: What's been completed since we last spoke? What challenges have you encountered? What are the next steps planned and what's the updated timeline? Is there anything you or the crew needs from me right now? This intentional approach eliminates confusion while respecting everyone's time and expertise. Rather than texting your general contractor five times daily or being completely hands-off, you'll create a communication culture that promotes accountability without hovering.

    Beyond the questions themselves, we dive into practical implementation strategies – from documentation methods that cut confusion in half to common mistakes that undermine even the best communication plans. You'll learn exactly how to set expectations from day one, making it clear that you expect clarity without constant supervision. The result? Projects that stay on track without requiring your constant attention.

    Ready to flip smarter, not harder? This episode provides the exact blueprint you need to make your next renovation run smoothly. Follow Demo to Dollars for more no-fluff, actionable strategies that will move you closer to your first or next successful flip. Remember, I'm on a mission to help one million investors start their flipping careers – are you next?

    Want to learn how to flip houses?

    CLICK HERE to learn more about our upcoming boot camp, Flipper Camp.

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    6 mins