Join me as I sit down with Tasha Brazilian, the fitness pro taking TikTok by storm, now venturing into the realms of YouTube Shorts and Instagram. Listen in as Tasha blends her digital marketing prowess with her passion for fitness content creation, discussing the seamless integration of gym humour to demystify the world of fitness. We unpack Tasha's transformation from a gym enthusiast to an online fitness motivator, revealing how consistency and community are the cornerstones of her growing digital influence.

In this heart-to-heart, we tackle the complexities of content creation, from the spontaneous moments captured on film to the meticulous craft of long-form videos. Tasha and I share our personal battles with editing woes and the relentless pursuit of audience engagement, shedding light on the evolving landscape of social media platforms and the push for new content formats.

Rounding off our discussion, Tasha and I delve into the intricacies of online coaching and the potential for digital products to transform lives. We candidly navigate the tightrope of brand partnerships, emphasizing the need for transparency in an ad-saturated online world. We close with a reflection on the importance of mental health in an industry that never sleeps, sharing laughter over the quirks of content creation and imparting encouragement to embrace the creative journey, irrespective of the inevitable hiccups along the way.

Alice

https://www.instagram.com/alicethorpe_/

https://www.youtube.com/alicethorpe

https://www.alicethorpe.co.uk

Tasha

https://www.tiktok.com/@tashabraziliano?lang=en

https://www.instagram.com/tashabraziliano/

https://www.youtube.com/@tashabraziliano

Hosted on Acast. See acast.com/privacy for more information.

Join me and Jess from Jessica Smith Illustration for a candid discussion about her evolution as a professional illustrator. Listen in as Jess reveals her six-year journey from art student to a full-time freelance creative, sharing the trials of her early days and the unexpected way her partnership with an agency propelled her career forward. Our chat is not just a peek into Jess's vibrant world of art but also a reflection on the authenticity of social media beginnings, where weekend sketches paved the way for professional growth.

We exchange stories of procrastination and the pressures of deadlines, alongside maintaining a creative schedule that adapts to when inspiration truly strikes. The discussion takes a turn towards the business side of creativity, touching on the strategic balancing of income streams from online courses to workshops.

Jess and I explore the balance between freelance life and agency work, and the all-too-familiar impulse to monetise every hobby. We share insights into the pursuit of diverse income sources, the creation of instructional art books, and how sometimes, personal passions inadvertently blossom into profitable ventures.

Alice

https://www.instagram.com/alicethorpe_/

https://www.youtube.com/alicethorpe

https://www.alicethorpe.co.uk

Jess

https://www.instagram.com/jessica_smith_illustration/

https://www.jessicasmithillustration.co.uk/

Hosted on Acast. See acast.com/privacy for more information.

Join us for a chat with Demi Donnelly, who takes us through her evolution from a content consumer to an internet sensation. Demi opens up about her journey into the world of content creation, sharing her experiences from house renovations to embracing body positivity and fashion on various platforms. Listen in as she reflects on the pivotal moments that shaped her career, including the explosive response to her viral Primark secrets video, and how it prompted her to adopt a more strategic approach to her online presence.

As we wrap up, Demi and I explore the complexities of social media influence and personal growth, sharing stories of our own mistakes and the lessons learned along the way. From the consequences of public vulnerability to finding our footing in influencer management, this episode is a trove of relatable experiences for anyone living their life online.

Alice

https://www.instagram.com/alicethorpe_/

https://www.youtube.com/alicethorpe

https://www.alicethorpe.co.uk

Demi

https://www.youtube.com/demidonnelly

https://www.instagram.com/demidonnellyx/

https://www.tiktok.com/@demidonnellyx

Hosted on Acast. See acast.com/privacy for more information.