In this episode, we’re lifting the helmet with Ferre De Deyne - tourism icon, adventure seeker, and the man who turned fun into big business.

From Belgian nightclubs to Aussie kart tracks, Ferre spills the real stories behind his wild ride, his passion for community, and why helping others have fun is the ultimate success strategy.

In this episode of Campaign Confessions, we chat with Geoff Harrison from Destiny Rescue about navigating charity and NFP marketing in a world of skepticism. From telling powerful stories with limited detail to setting boundaries to avoid burnout, Geoff shares how to build trust, evolve through economic pressure, and turn corporate lessons into life-saving impact. It’s honest, insightful, and full of heart. Listen now.

Buckle up, because today we’re going deep into the world of PR in tourism with a guy who’s been there, done that, and probably wrote the press release about it. Peter Hook, a legend in the PR space has spent decades shaping the stories that get people packing their bags for Australia—from promoting Kakadu (and its crocs 🐊) to putting the Sunshine Coast on the map.