• UNCHARTED: Beat Subscription Fatigue with the Right Content Solution
    Jun 12 2025

    Don’t just showcase your business as it might be — celebrate as it truly is! Highlighting the distinct offerings that address the specific challenges your company tackles is crucial.

    Let’s face it: subscription models aren’t always the panacea for digital content. To navigate the complexities of monetization effectively, engaging with the real challenges and finding solutions that resonate with your unique work style is vital. As you embark on this exploration, you’ll uncover valuable insights that will sharpen your approach to pricing in an ever-evolving landscape.

    In this episode of UNCHARTED, discover the genuine cost of subscription fatigue and learn how to strategically choose marketing solutions that align with your company's mission. Join Jess Dewell in a thought-provoking conversation with Bob Bowdon, the visionary founder of VidaFair, who shares his journey in connecting with underrepresented markets.

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    If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you keep learning and growing while working strategically on your business.

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    You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

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    57 mins
  • Scaling Small Business: Lessons in Leadership, DEI, and Resilience
    Jun 5 2025

    How much does your ego hold back your company’s growth? It might be more than you realize. You could stunt your company’s potential without a commitment to ongoing learning and a clear intention to achieve your most significant ambitions.

    We know a lot about running a business yet often fail to act on it. The reasons behind this are numerous, but as days, months, and years pass, the rapid changes in technology, compliance, and planning are closely tied to your company's ability to remain relevant. This hinges on the proactive steps you take to evaluate and adapt to the evolution of your organization.

    In this episode, you’ll hear about valuable life lessons that carry over into the business world, how to engage in meaningful conversations while balancing your thoughts and feelings, and the critical importance of asking tough questions about disruption (as it can arise from unexpected sources).

    Your host, Jess Dewell, sits down with Rohit Maini, the managing director at Apex Accountancy, to discuss the importance of being bold in the decisions you face today. He shares his journey of navigating company growth, both with and without the influence of his ego.

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    If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you keep learning and growing while working strategically on your business.

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    You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

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    50 mins
  • The Advisor's Role in Industry Transformation
    May 29 2025

    The rules of business are constantly evolving – and it doesn't matter what industry you're in. To stay ahead, we must shift our focus from merely keeping up with the competition to setting the standard ourselves. Innovation isn't just a buzzword; it's the key to relevance and longevity in the marketplace.

    Consider this: according to the Wild Newsletter, a staggering 52% of Fortune 500 companies have either faced bankruptcy, been acquired, or disappeared entirely due to stagnation. The cost of inaction is far too high.

    So, how can your business ignite change, disrupt the status quo, and lead the way in your sector?

    This is a crucial question—because failing to innovate can spell disaster.

    In this episode of "It's Your Business," join Christy Maxfield, President and CEO of Purpose First Advisors, Dean Barta, Founder and CEO of Barta Business Group, and your host, Jess Dewell, Managing Partner at Red Direction. Together, they dive into three key areas that will help you navigate the whirlwind of change your business faces:

    1. Discover the catalyst that will drive your change.

    2. Learn how to identify trends that shape your priorities and decisions.

    3. Explore existing resources and strengths you can leverage for sustainable change.

    You'll walk away with insights to tackle the pivotal question: How can our businesses not just keep pace but become the catalytic force, the disruptor, and the standard-setter, ensuring we remain relevant and drive our industry forward? Tune in and get ready to innovate!

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    If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the “Growth Framework Reset” approach. This will help you keep learning and growing while working strategically on your business.

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    You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

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    48 mins
  • The Importance of Routines for High Performance
    May 22 2025

    Reframe the rules you follow to build a future-ready business by identifying what you don’t want and shifting your mindset to be growth-oriented.

    Productivity is not just about efficiency or organization. True productivity stems from intentional behaviors and habits that align with the needs of both you and your team. Business positioning is not a one-time effort; it’s an ongoing process that evolves alongside your business.

    In this episode of the BOLD Business Podcast, you will hear real experiences that illustrate what it takes to run, evolve, and scale a growing business. Discover how growth occurs when we adapt and change our approaches, what the “voice of success” sounds like, and gain insights to strengthen your five- to 10-year outlook. Learn how daily planning can still accommodate the unexpected.

    In this conversation with Jess Dewell, Amber De La Garza, The Productivity Specialist, shares her experiences of successfully growing a business through both internal and external challenges.

    Amber discusses how her pivot from being an “organization consultant” to an “efficiency consultant” transformed her business by allowing her to communicate in her clients’ language. She emphasizes the importance of staying true to long-term goals, even in tough times and what it means to be BOLD by being consistent and vigilant about maximizing your time.

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    If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you keep learning and growing while working strategically on your business.

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    You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

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    55 mins
  • Strategic Leadership in Uncertain Times
    May 15 2025

    Legacy isn’t just about the wealth you leave behind; it’s about the leaders you cultivate in the present.

    Building trust takes time, interaction, and navigating frustrations together. When team members feel free to express their emotions and challenges, it fosters a healthier workplace dynamic and enhances problem-solving.

    This mindset enables organizations to set ambitious goals, take ownership, commit to continuous learning, and achieve consistent results — this is the formula for bold leadership.

    In this episode, you’ll discover what the Power of Four is and how to apply it, dive deeper into self-reflection to find ways to provide more value, and explore the significance of diverse perspectives in driving innovation.

    Jess Dewell talks with Mark Mears, Founder & Chief Growth Officer at LEAF Growth Ventures LLC, discussing his insights on how giving back can alleviate struggles, speed up growth, and inspire future generations within your organization. They also reveal why it’s BOLD to learn how to achieve your most significant goals.

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    If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you to keep learning and growing while working strategically on your business.

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    You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

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    50 mins
  • The Power of Pausing and Self Advocacy in Business Growth
    May 8 2025

    How many times do you hit a wall before you ask for help? While this can be a strength, there are a few universal situations where the downside of not asking for help has a big impact.

    While generally a strength, there are situations where not asking for help can have significant negative effects.

    Knowing how you have designed your business directly impacts why and how you may exit. Understanding what has been built is necessary to understand the reality of selling and what preparation may help find a buyer for your legacy. Business ownership is fraught with challenges and surprises; none of your experiences have to be regrets.

    In this program, you will hear how experience is found in all luck that comes your way, how knowing yourself makes spotting when you are comparing yourself and your business to others easier, and a strategy for staying focused by saying “no” more.

    Jess Dewell talks with Saul Cohen, Accountant & Acquisitions Advisor at The Expert Eye, about the difference between scaling and stalling business growth and why it is BOLD to accept and embrace the company you built and look at it through a lens of abundance.

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    If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you to keep learning and growing while working strategically on your business.

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    You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

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    42 mins
  • Change as a Chance for Sustainable Growth
    May 1 2025

    To stay laser-focused on your goals, it’s vital to grasp the foundational principles that lead to meaningful professional and personal success.

    Self-confidence is key to asking the right questions, doing the right work, and finding the right support along your journey. Embracing failures is an essential part of this journey, particularly when it comes to getting back up and trying again. Ultimately, living in alignment with your values will help you navigate the challenges you face.

    “Aim small, miss small” is a guiding principle from Justin Goodbread, CEO of Financially Simple. In this episode of the BOLD Business Podcast, Jess Dewell hosts Justin to discuss the courage it takes to fervently believe in your goals and the impact of pursuing success with determination.

    You’ll discover the truth about self-deception, what you might need to release to grow, and the strength that comes from cutting out distractions to focus on one key goal.

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    If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you to keep learning and growing while working strategically on your business.

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    You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

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    58 mins
  • How to Push Yourself Beyond Your Comfort Zone Into Greatness
    Apr 24 2025

    Each experience may not seem significant on its own; however, these experiences can reveal powerful trends over time. Accumulating your experiences can spark creativity and encourage you to take calculated risks.

    This conversation challenges you to embrace the learning curve in both business and leadership. You will hear about the faces of regret and how to overcome them, the importance of defining your comfort zone when it comes to risk, and the value of allowing yourself to be inexperienced or even "bad" at something in the early stages of learning. This discussion will guide you in transforming your business strategy: uncover the 'art of magic' in advertising and leadership while breaking free from the constraints of what you should or could have done.

    In this episode of the BOLD Business Podcast, Jess Dewell engages with Jimi Gibson, the VP of Brand Communication at Thrive Agency. Together, they explore why being new or struggling at something is a crucial step toward achieving greatness through intentional, bold actions and how to maintain a forward-looking perspective when trying new things.

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    If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you to keep learning and growing while working strategically on your business.

    --------------------


    You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

    Show More Show Less
    50 mins