Don’t just showcase your business as it might be — celebrate as it truly is! Highlighting the distinct offerings that address the specific challenges your company tackles is crucial.

Let’s face it: subscription models aren’t always the panacea for digital content. To navigate the complexities of monetization effectively, engaging with the real challenges and finding solutions that resonate with your unique work style is vital. As you embark on this exploration, you’ll uncover valuable insights that will sharpen your approach to pricing in an ever-evolving landscape.

In this episode of UNCHARTED, discover the genuine cost of subscription fatigue and learn how to strategically choose marketing solutions that align with your company's mission. Join Jess Dewell in a thought-provoking conversation with Bob Bowdon, the visionary founder of VidaFair, who shares his journey in connecting with underrepresented markets.

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If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you keep learning and growing while working strategically on your business.

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You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

How much does your ego hold back your company’s growth? It might be more than you realize. You could stunt your company’s potential without a commitment to ongoing learning and a clear intention to achieve your most significant ambitions.

We know a lot about running a business yet often fail to act on it. The reasons behind this are numerous, but as days, months, and years pass, the rapid changes in technology, compliance, and planning are closely tied to your company's ability to remain relevant. This hinges on the proactive steps you take to evaluate and adapt to the evolution of your organization.

In this episode, you’ll hear about valuable life lessons that carry over into the business world, how to engage in meaningful conversations while balancing your thoughts and feelings, and the critical importance of asking tough questions about disruption (as it can arise from unexpected sources).

Your host, Jess Dewell, sits down with Rohit Maini, the managing director at Apex Accountancy, to discuss the importance of being bold in the decisions you face today. He shares his journey of navigating company growth, both with and without the influence of his ego.

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If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you keep learning and growing while working strategically on your business.

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You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.

The rules of business are constantly evolving – and it doesn't matter what industry you're in. To stay ahead, we must shift our focus from merely keeping up with the competition to setting the standard ourselves. Innovation isn't just a buzzword; it's the key to relevance and longevity in the marketplace.

Consider this: according to the Wild Newsletter, a staggering 52% of Fortune 500 companies have either faced bankruptcy, been acquired, or disappeared entirely due to stagnation. The cost of inaction is far too high.

So, how can your business ignite change, disrupt the status quo, and lead the way in your sector?

This is a crucial question—because failing to innovate can spell disaster.

In this episode of "It's Your Business," join Christy Maxfield, President and CEO of Purpose First Advisors, Dean Barta, Founder and CEO of Barta Business Group, and your host, Jess Dewell, Managing Partner at Red Direction. Together, they dive into three key areas that will help you navigate the whirlwind of change your business faces:

1. Discover the catalyst that will drive your change.

2. Learn how to identify trends that shape your priorities and decisions.

3. Explore existing resources and strengths you can leverage for sustainable change.

You'll walk away with insights to tackle the pivotal question: How can our businesses not just keep pace but become the catalytic force, the disruptor, and the standard-setter, ensuring we remain relevant and drive our industry forward? Tune in and get ready to innovate!

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If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the “Growth Framework Reset” approach. This will help you keep learning and growing while working strategically on your business.

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You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.