The visibility strategy most dietitians skip (but can’t afford to)

You’ve picked your niche, refined your messaging, and started showing up online...

So why does it still feel like your content is falling flat?

Why are you working harder, but still not attracting the right clients?

Why are other professionals engaging, but your ideal clients nowhere to be seen?

If you're nodding along, this episode is for you.

In today’s episode of Beyond The Clinic, I’m breaking down what really happens after niche clarity — and how to turn your strategic positioning into visibility that actually brings in leads. Because visibility isn't just about "posting more." It's about placing your message exactly where your ideal client is already looking for help.

From understanding your client’s day-to-day life, to picking the right content platforms, anchoring to one clear offer, and tracking what’s really working — this is your visibility blueprint.

By the end, you’ll know:

1. Why niche clarity alone isn’t enough to get clients
2. How to choose long-form and short-form platforms based on real audience behaviour
3. Why email is the only non-negotiable in your content strategy
4. What to focus on (and stop wasting time on)
5. How to anchor your visibility to one offer and boost conversions
6. What data to track — and how to know what’s working

If you’ve been questioning your strategy lately, this episode will give you clarity, confidence, and a visibility plan that feels doable — and actually works.

🎧 Tune in now and start showing up in a way that gets seen, remembered, and trusted.

🔗 Helpful Links

1. 💬 Book a free discovery call this September: https://thechildrensnutritionist.as.me/discovery
2. 🚀 Explore Accelerate Personalised Business Coaching : https://www.sarahalmondbushell.com/mastermind
3. 🌐 Visit the website: https://www.sarahalmondbushell.com
4. 🧠 Read the blog: https://www.sarahalmondbushell.com/blog/072
5. 📺 Watch on YouTube:

🔑 Keywords:

I'd love to hear from you, click the link to 'text' the show directly

Lets keep in touch!

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

FREE Workbook - The Master Plan

Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Work with me:

• Business Coaching: https://www.sarahalmondbushell.com/mastermind
• Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
• Book a discovery call: https://thechildrensnutritionist.as.me/discovery

Welcome to the final episode of our Summer Reset series! In this special behind-the-scenes episode, I’m opening the doors to what’s actually shifting inside my business. After guiding you through five weeks of gentle reflection and intentional planning, I’m walking my talk and taking you inside the exact refinements, automations, and mindset resets I’ve made this season.

From retiring a social media team (and why that decision felt like taking off a heavy coat) to embracing custom GPTs and ManyChat automations, I’m sharing what I’m keeping, dropping, delegating and streamlining - all in service of running a values-aligned business that supports my life and my clients.

If you’ve been craving simplicity, structure, and space to think again… this one’s for you.

🔗 Useful Links:

• 💻 Join Accelerate (my business mastermind for health pros):
  https://www.sarahalmondbushell.com/mastermind
• 📥 Grab the Free Summer Reset Planner:
  https://www.sarahalmondbushell.com/summer-reset-planner

✨ In This Episode, I Share:

• What I’m refining in my business (think: funnels + automation tools that work)
• Why I let go of my social media team - and what’s coming next instead
• How I’ve embraced automation (including 12 custom GPTs!) without losing my unique voice
• What I’m delegating this season to protect my energy and stay in my zone of genius
• The mindset shifts that brought my creativity back, and how I’m protecting it moving into Q4
• A peek at what’s next in both my businesses (hello new app + program plans!)

🧭 Ready to Reset Your Business Too?
If this episode sparked ideas or clarity, and you’re ready to step into the next phase of your business with real support — come explore Accelerate. It’s the business mentorship for regulated health professionals ready to grow in a values-led, sustainable way.

👉 Learn more here

I'd love to hear from you, click the link to 'text' the show directly

Lets keep in touch!

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

FREE Workbook - The Master Plan

Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Work with me:

• Business Coaching: https://www.sarahalmondbushell.com/mastermind
• Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
• Book a discovery call: https://thechildrensnutritionist.as.me/discovery

As September approaches and the pace of life shifts back into gear, this episode is your call to pause, reset and get strategic about the final stretch of the year. Whether you’re still in summer mode or already feeling the autumn buzz, I’m walking you through a gentle but powerful Q4 planning process designed specifically for health professionals who want a business that works with their life - not against it.

Inside this episode, we’ll map out what to stop, start, and systematise so you can enter October with momentum (and without overwhelm). Think of this as your September CEO ritual — one that’ll set you up beautifully for an aligned, energised and easy final quarter.

Don’t forget, your Summer Reset Planner has pages that go along with this episode. If you haven’t downloaded it yet, now’s the perfect time.

🔗 Links & Resources:

• 🎁 Grab the Summer Reset Planner → Download it here
• 🚀 Join Accelerate for business mentorship → Explore Accelerate
• 📩 Let’s connect: DM me or send your questions to continue the conversation!

💡 Inside This Episode:

• Why September energy is the real New Year for your business
• A 3-part framework: Stop, Start, Systematise
• How to stop clinging to draining tasks, strategies, or offers
• The power of polishing what's already working (instead of starting from scratch)
• What your “evolve” list is and how to make it actionable
• A simple Q4 prioritisation method across visibility, client experience and growth
• Where to begin if you want to sell more with less effort this quarter
• The small operational fixes that make a huge difference
• How to use your Summer Reset Planner to stay focused and avoid burnout

🧠 Tune in if you’re ready to:

• Trade chaos for clarity this autumn
• Reconnect with the heart of your business
• Make the final quarter your most aligned (and profitable) yet

I'd love to hear from you, click the link to 'text' the show directly

Lets keep in touch!

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

FREE Workbook - The Master Plan

Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Work with me:

• Business Coaching: https://www.sarahalmondbushell.com/mastermind
• Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
• Book a discovery call: https://thechildrensnutritionist.as.me/discovery

This episode is part 4 of the Summer Reset Series — and it’s one I wish I’d had when I was just starting out.

Whether you're a brand-new business owner or deep in the “what am I even doing?” fog, this one’s for you.

Sarah walks through the 3 powerful shifts she’d make if she had to start her health business again from scratch. These aren’t trendy tactics — they’re calm, focused moves to simplify your strategy, boost visibility, and create income without the burnout.

🎧 Listen in for client examples, personal stories, and the honest truth about what actually works when you’re starting or restarting your online business.

🔗 Resources & Links Mentioned:

• 👉 Download your FREE Summer Reset Planner

✨ What You’ll Learn in This Episode:

• Why being too broad in your niche is keeping you invisible
• How to choose one visibility platform and actually enjoy using it
• What makes a scalable offer work
• The real reason “more” isn’t the answer if you’re stuck

💡 Take the Next Step:
Grab your Summer Reset Planner and carve out one quiet hour to reflect using the clarity, visibility, and offer audit prompts inside. It’s your shortcut to a more spacious, focused business reset.

I'd love to hear from you, click the link to 'text' the show directly

Lets keep in touch!

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

FREE Workbook - The Master Plan

Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Work with me:

• Business Coaching: https://www.sarahalmondbushell.com/mastermind
• Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
• Book a discovery call: https://thechildrensnutritionist.as.me/discovery

Summer doesn't have to mean slowing down your business momentum — even when you're juggling school holidays, family life, and limited work hours. In this episode of the Summer Reset Series, Sarah shares her go-to 60-minute ritual, the Summer CEO Date, designed specifically for health professionals who want to stay productive and visible without burning out.

You'll learn how to reset your focus weekly, gently reconnect with your audience, and move one meaningful project forward — even if you’ve only got two hours a day. It’s a practical, calming strategy that fits your life (not the other way around).

Whether you’re running your business from your kitchen table or squeezing in admin between beach days and bedtime stories — this episode is your permission slip to work smarter, not harder this summer.

🎁 Download the Summer Reset Planner

What You’ll Learn:

• How to set a weekly focus without overcommitting
• A step-by-step guide to your Summer CEO Date
• How to maintain visibility with light-touch actions
• Ways to map your week using marketing touchpoints
• The mindset reframe that helps you release the pressure

I'd love to hear from you, click the link to 'text' the show directly

Lets keep in touch!

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

FREE Workbook - The Master Plan

Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Work with me:

• Business Coaching: https://www.sarahalmondbushell.com/mastermind
• Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
• Book a discovery call: https://thechildrensnutritionist.as.me/discovery

Feeling mentally cluttered? Like your business has become one big to-do list with no end in sight?
This 2nd episode of the Summer Reset Series is here to help you breathe again.

In this reflective yet practical conversation, Sarah introduces the Keep, Kill, Evolve Framework — a gentle strategy to help you reset your focus and simplify your business without burning it all down.

It’s for the clinician with 10 half-built offers, a Google Drive full of "someday" content, and a deep craving for clarity that actually sticks.

🎧 Whether you're journaling with your planner or listening while hiding from your inbox with a cold brew, this one will help you cut through the fog and reconnect with what really matters.

Inside This Episode:

• What business fog actually feels like (and why you’re not lazy — just overloaded)
• The “Keep, Kill, Evolve” method and how to apply it to your offers, content, and strategy
• How one client made £43k by cutting what wasn’t working and creating space
• A personal story about the moment Sarah let go of something that didn’t fit — and what she gained instead
• Gentle reflection prompts to help you simplify and move forward with ease

🎁 Grab the FREE Summer Reset Planner
To accompany the Summer Reset Series, download your printable planner — packed with reflective prompts and a dedicated worksheet to help you complete your own Keep, Kill, Evolve list.

I'd love to hear from you, click the link to 'text' the show directly

Lets keep in touch!

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

FREE Workbook - The Master Plan

Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Work with me:

• Business Coaching: https://www.sarahalmondbushell.com/mastermind
• Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
• Book a discovery call: https://thechildrensnutritionist.as.me/discovery

In the first episode of our Summer Reset Series, Sarah invites you to pause, reflect, and reset — without the pressure. This is not your typical KPI-driven business review. Instead, it’s a gentle, deeply human mid-year reflection designed specifically for dietitians and clinicians juggling care work, family life, and a growing business. You’ll hear why traditional metrics often miss the mark, how to measure progress beyond revenue, and why letting go might be the most productive move you make all year.

Whether you're tuning in from a sun lounger or squeezing this in between clinic calls, this episode is your permission slip to slow down and check in with you.

📎 Links + Resources:

→ Download the FREE Summer Reset Planner

→ Explore Sarah’s business mentoring

→ Join the Accelerate Mastermind

💡 What You’ll Learn in This Episode:

1. Why the usual mid-year reviews don’t work for clinicians
2. The hidden wins you’ve probably overlooked
3. 3 powerful reflection prompts to check in with yourself
4. Why revenue isn’t the only marker of success
5. How real clients are redefining progress in quiet but profitable ways
6. What to let go of this summer to create breathing room for autumn
7. The mindset shift that makes all the difference

I'd love to hear from you, click the link to 'text' the show directly

Lets keep in touch!

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

FREE Workbook - The Master Plan

Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Work with me:

• Business Coaching: https://www.sarahalmondbushell.com/mastermind
• Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
• Book a discovery call: https://thechildrensnutritionist.as.me/discovery

Let’s talk about lead magnets — because if you’re a health professional trying to grow your business online, building an email list is not optional. In this episode, I walk you through exactly why lead magnets matter, how to create one that actually works (spoiler: it’s not about being clever), and what to do if yours is flopping.

I share the most common mistakes I see health pros make (yes, we’re looking at you, overly educational freebies), and I’ll guide you step-by-step through the tweaks that turn browsers into subscribers — and subscribers into clients.

This isn’t about collecting emails for the sake of it. It’s about solving an urgent problem for your audience so they can feel seen, supported, and say: “Yes — you get me.”

You’ll also learn:

1. What makes a lead magnet irresistible (hint: it’s not the design)
2. How to write a title that stops the scroll
3. Why emotional connection always beats information overload
4. And how tiny tweaks can seriously boost your results

You’ll hear real-life examples, client case studies, and the mindset shifts that make all the difference.

Whether you’re just getting started or refining an existing freebie, this one’s packed with practical advice and strategic insight to help you create a lead magnet that actually does its job.

Key Takeaways

1. Your lead magnet should offer relief, not just education.
2. Keep it simple — don’t let the ‘clever clinician’ in you take over.
3. Titles matter more than you think.
4. A good lead magnet builds connection, not just your email list.
5. Market research is your best friend. Listen to what your people really want.

I'd love to hear from you, click the link to 'text' the show directly

Lets keep in touch!

Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast

FREE Workbook - The Master Plan

Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan

Work with me:

• Business Coaching: https://www.sarahalmondbushell.com/mastermind
• Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
• Book a discovery call: https://thechildrensnutritionist.as.me/discovery