• 20. The Online Space is Changing: Our Thoughts & Predictions

  • Apr 3 2024
  • Length: 1 hr and 5 mins
  • Podcast
20. The Online Space is Changing: Our Thoughts & Predictions cover art

20. The Online Space is Changing: Our Thoughts & Predictions

  • Summary

  • If you’re someone who sells using the internet, you’re gonna love today’s episode of Unfiltered becauseeee we’re diving into all of our honest thoughts about the online space AND where we think it’s headed.

    (Shout out to @groovysocial for this gem of a question.)

    From the things we’ve already seen changing since we started our businesses to the shifts we’re predicting for the future of marketing in the online space, we’re spilling all of our unfiltered thoughts.

    Highlights:

    • 1:38—9:21 - How people are approaching investing in a totally new way
    • 9:21—21:00 - The marketing tactics that seem to have stopped working
    • 21:00—33:14 - New ways successful brands are putting themselves out there
    • 33:14—49:32 - The kind of content people are shiftiting away from and towards
    • 49:32—51:00 - The emphasis we’ve noticed that biz owners are putting on sustainablity
    • 51:00—58:11 - Why brand strategy (and client experience) are more important than ever before

    Resources/People Mentioned:

    10x is Easier Than 2x
    Max (@bymaximuehue)
    Nicole (@groovysocial)

    Marketing/Sales Psych Books:

    Building a Storybrand
    Hooked
    Obsessed

    Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

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