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The Jobs to Be Done Playbook
- Align Your Markets, Organization, and Strategy Around Customer Needs
- By: Jim Kalbach, Michael Schrage - foreword
- Narrated by: Tom Parks
- Length: 8 hrs and 9 mins
- Unabridged
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These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.
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The Jobs to Be Done Playbook
- Align Your Markets, Organization, and Strategy Around Customer Needs
- Narrated by: Tom Parks
- Length: 8 hrs and 9 mins
- Release date: 28-05-2024
- Language: English
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Non-member price: $24.37 or 1 Credit
Sale price: $24.37 or 1 Credit
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100 Proven Ways to Acquire and Keep Clients for Life
- The Path to Permanent Business Success
- By: C. Richard Weylman, Bob Burg - foreword by, Milton Pedraza - afterword by
- Narrated by: Steve Menasche
- Length: 4 hrs and 44 mins
- Unabridged
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Elevate your client's experience and win more business. This is the first book to detail how professionals can acquire more clients and establish their lasting loyalty through the experience they provide. Many books are written on acquisition strategies, better customer service, or an elevated experience. But none gives the listener the step-by-step tactical strategies to make both acquisition and loyalty happen in concert like this book does.
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100 Proven Ways to Acquire and Keep Clients for Life
- The Path to Permanent Business Success
- Narrated by: Steve Menasche
- Length: 4 hrs and 44 mins
- Release date: 07-05-2024
- Language: English
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Non-member price: $19.49 or 1 Credit
Sale price: $19.49 or 1 Credit
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The 8 Laws of Customer-Focused Leadership
- New Rules for Building a Business Around Today’s Customer
- By: Blake Morgan
- Length: 6 hrs
- Unabridged
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The truth is customer experience is not what it used to be. New technologies, values, generational expectations, economic instability—and the rapid pace of change—all must be considered as you forge ahead. How do you put the customer first in the face of all these emerging trends? Using cutting-edge research and interviewing top leaders across industries, customer experience futurist Blake Morgan has pulled together eight new laws that the best companies follow in terms of building and maintaining a focus on the customer.
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The 8 Laws of Customer-Focused Leadership
- New Rules for Building a Business Around Today’s Customer
- Length: 6 hrs
- Release date: 02-07-2024
- Language: English
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Non-member price: $33.37 or 1 Credit
Sale price: $33.37 or 1 Credit
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Make Them Smile
- Why Customer Satisfaction Is the Key to Rapid and Sustainable Growth
- By: Dr. Sulman Ahmed
- Narrated by: Tom Beyer
- Length: 7 hrs and 33 mins
- Unabridged
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For hardworking and dedicated professional service providers, Make Them Smile offers a way out of the grind of living hour to billable hour, providing a road map for how to build a scalable, standardized brand that provides a consistent, repeatable, and high-quality customer experience.
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Make Them Smile
- Why Customer Satisfaction Is the Key to Rapid and Sustainable Growth
- Narrated by: Tom Beyer
- Length: 7 hrs and 33 mins
- Release date: 07-05-2024
- Language: English
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Non-member price: $21.99 or 1 Credit
Sale price: $21.99 or 1 Credit
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