Showing results by author "Supplier Promo Playbook" in All Categories
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Supplier Promo Playbook
- By: Supplier Promo Playbook
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Welcome to The Promo Playbook, the ultimate podcast for promotional product suppliers looking to thrive in a fast-changing industry.Hosted by Lisa Fosdick and Adrienne Barker, MAS —two seasoned pros with decades of combined experience—this show provides the real-world insights and tactical strategies you need to succeed in the supplier-to-distributor channel.Each episode unpacks critical topics like how to market to distributors, search engine success in the promo space, navigating buying groups, go-to-market strategies, expected services, inventory management, and software ...
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