Showing results by author "Jonah" in All Categories

Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.

From the author of New York Times best sellers Contagious and Invisible Influence comes a revolutionary approach to changing anyone’s mind. Everyone has something they want to change. Marketers want to change their customers’ minds and leaders want to change organisations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way?

New York Times bestselling author Jonah Berger’s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.

Months after a catastrophic disaster forced RexNetics to abandon their high-security island facility, a heavily armed recovery team returns to retrieve the company’s most valuable and dangerous asset: priceless dinosaur DNA.

Zukunst – Über die Kunst die Zukunft zu gestalten. Ich bin Jonah Artmann und ich will von den Biografien, Ideen und Erfahrungen der Menschen lernen.

Written by a linguist, ex-fundamentalist graduate of Liberty University, this book goes straight to the evidence and presents a concise case-by-case analysis of the most salient problems in the Christian Scriptures. With insightful commentary concerning frequent rebuttals used by apologists, it makes a solid case against evangelical claims to inerrancy.

Over 2,000 years ago, a band of desert travelers huddled against the sandy blasts of the Arabian peninsula. They clutched in their arms a metallic book and absconded away to preserve it against the impending doom of the Babylonian invasion. This treasured text would become the source material for the Book of Mormon, one of the most influential books in American history.

The Definitive Account of the Trump Trial. Your behind-the-scenes look at the historic showdown between President Donald Trump and the criminal justice system, told through the eyes of the journalist who was in the courtroom each day, capturing every dramatic twist and turn. A panoramic New York thriller unlike any other.

The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior - great stories. With insights from mythology, advertising history, evolutionary biology, and psychology, viral storyteller and advertising expert Jonah Sachs takes listeners into a fascinating world of seemingly insurmountable challenges and enormous opportunity.

This groundbreaking international bestseller lays to rest many myths about the Holocaust: that Germans were ignorant of the mass destruction of Jews, that the killers were all SS men, and that those who slaughtered Jews did so reluctantly. Hitler's Willing Executioners provides conclusive evidence that the extermination of European Jewry engaged the energies and enthusiasm of tens of thousands of ordinary Germans.

In this technology-driven age, it's tempting to believe that science can solve every mystery. After all, science has cured countless diseases and even sent humans into space. But as Jonah Lehrer argues in this sparkling debut, science is not the only path to knowledge. In fact, when it comes to understanding the brain, art got there first.

What makes one novel a bestseller, while a similar work languishes unnoticed? Why are the same few baby names suddenly everywhere? Why is everyone talking about that viral video? Welcome to the science of social epidemics: the cutting-edge study of why some ideas, products, and concepts spread wildly, while others quickly flame out. Anyone who has something to sell, a cause to promote, or a message to spread knows that there are obstacles in creating a message that resonates, spreads, and sticks to make their product or idea the word on the street. Enormous sums of time and money have been spent trying to answer the question of why some ideas catch on. And not only is it an ever-present challenge for businesses, governments, and organizations, but it has long been a source of inquiry for psychologists, economists, and sociologists as well.

Antisemitism never went away, but since the turn of the century it has multiplied beyond what anyone would have predicted. In The Devil That Never Dies, Daniel Jonah Goldhagen reveals the unprecedented, global form of this age-old hatred; its strategic use by states; its powerful appeal to individuals and groups; and how technology has fueled the flames that had been smoldering prior to the millennium.

If you're like most people, you think that your choices and behaviors are driven by your individual personal tastes and opinions. You wear a certain jacket because you like the way it looks. You picked a particular career because you found it interesting. The notion that our choices are driven by our own personal thoughts and opinions is patently obvious. Right? Wrong. Without our realizing it, other people's behavior has a huge influence on everything we do at every moment of our lives, from the mundane to the momentous occasion.

Create positive impact through action. Motivation and inspiration content to get you to take purposeful innovative and resourceful action towards your most important goals.

Weaving together scientific studies from clinical psychologists, longitudinal studies of health and happiness, historical accounts and literary depictions, child-rearing manuals, and the language of online dating sites, Jonah Lehrer's A Book About Love plumbs the most mysterious, most formative, most important impulse governing our lives.

I'm 32 years old and have been smoking pot for the last 10 years. The last 6 years or so I have been a daily smoker. Marijuana is my source of guilt/shame and I have tried to quit multiple times in the past. If you know that weed has held you back from meeting your potential, welcome to the club. This podcast is an attempt to help me find others who are on this journey and to help us all stay the path. **as of June 30 2022 I'm trying to find ways to support keeping the show online (12 bucks a month ya know). Required disclaimer: As an amazon associate I earn from qualifying purchases.

The Mindcast Show is a student-run podcast, through Space of Mind, in Delray Beach, Florida, that takes you on a deep dive into the lives of the people shaping our local community. Each episode features in-depth interviews with residents, business owners, educators, lawyers, doctors, and more, as we explore the stories, experiences, and insights that make us who we are. Tune in for an authentic, unfiltered look at the diverse voices and talents in our own backyard! Hosts: Jonah Sonneberg and Grant Rex Show Cover Art Illustrated by Layla Scheile Digitized and Colored by Sal Grabowski

In an age of shallow faith, spiritual consumerism, and cultural Christianity, the world is desperate for men and women who are fully surrendered, obedient, and Spirit-led. People who walk closely with Jesus. People who live sent. People who don’t just believe in Christ—but become like Him. In True Disciples Disciplined: Becoming the Disciples the World Desperately Needs, Olivia Jonah delivers a timely and powerful call back to the heart of biblical discipleship. This is more than a Christian lifestyle book—it’s a roadmap for transformation, rooted in Scripture and alive with purpose.

Why is mystery so compelling? What draws us to the unknown? Jonah Lehrer sets out to answer these questions in a vividly entertaining and surprisingly profound journey through the science of suspense. He finds that nothing can capture a person’s attention as strongly as mystery, and that mystery is the key principle in how humans view and understand the world. Whenever patterns are broken, we are hard-wired to find out why.