Showing results by author "Champion Communications" in All Categories
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Crossing the Pond
- By: Champion Communications
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B2B sales in the UK are worth over £188 billion annually, attracting ambitious companies from around the globe - especially North America. But breaking into the UK market isn’t straightforward. Differences in scale, customer behaviour, sales approaches, regulations, and even the media landscape mean success is far from guaranteed - over 40% of new entrants fail within three years. Crossing the Pond is the go-to podcast for B2B leaders and decision-makers who are planning, or already undertaking, UK expansion. Hosted by Gabrielle Dunbar and Richard Cook, each episode features candid ...
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