Showing results by author "Anne Bahr Thompson" in All Categories
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Do Good
- Embracing Brand Citizenship to Fuel Both Purpose and Profit
- By: Anne Bahr Thompson
- Narrated by: Marguerite Gavin
- Length: 9 hrs and 36 mins
- Unabridged
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Good works are no longer optional. For many businesses, success comes in unexpected ways. Toms grew into a $600-million company by giving away 35 million pair of shoes. Patagonia's profits have climbed year after year even as it funnels heavy investments into sustainability. And it's not just millennials rewarding companies with causes. In every age group, people commit to brands that show good citizenship.
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Do Good
- Embracing Brand Citizenship to Fuel Both Purpose and Profit
- Narrated by: Marguerite Gavin
- Length: 9 hrs and 36 mins
- Release date: 17-11-2017
- Language: English
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Non-member price: $26.99 or 1 Credit
Sale price: $26.99 or 1 Credit
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