Showing titles in International

Are you ready to master the ever-changing landscape of social media marketing and transform your business? With Social Media Marketing Blueprint by Blake Preston, you can learn to navigate digital advertising strategies and gain the insights you need to grow your business.

On a daily basis, leaders, managers, and professionals alike have to deal with tensions caused by differing and even opposite approaches. We often feel the need to make a fundamental choice between either one or the other for the sake of clarity. Using practical methodology and an extensive toolkit, Paradoxical Leadership reveals how to transform divisive dilemmas into creative solutions and paralyzing polarization into a constructive dialogue.

In No Ordinary Disruption, the directors of the McKinsey Global Institute, the flagship think tank of the world's leading consulting firm, McKinsey & Company, dive deeply behind current headlines to analyze the key forces transforming the global economy over the next two decades - and most importantly, to explain what business and government leaders need to do to reset their intuitions and take advantage of the disruptions ahead.

Crash oder Jahrhundertchance? Dirk Müller ist sich sicher: Wir stehen vor der nächsten Weltwirtschaftskrise und einer gigantischen Umverteilung. Ob China, Russland, Nordkorea, Naher und Mittlerer Osten oder USA und Europa - Müller erklärt in seiner gewohnt verständlichen Art Hintergründe, Zusammenhänge und Konsequenzen der aktuellen Konflikte. Klug und glaubhaft schildert er den voraussichtlichen Ablauf dieser kommenden Weltwirtschaftskrise. Er zeigt, welche Rolle Digitalisierung und Automatisierung spielen, wo die Zukunft des Geldes, der Arbeit und der Gesellschaft liegt.

In September 2014, Chinese e-commerce giant Alibaba raised $25 billion in the world's biggest ever initial public offering. Since then millions of investors and managers worldwide have pondered a fundamental question: what's really going on with the new wave of China's disruptors?

In this gripping expose from nationally best-selling author Michelle Malkin, you'll learn that the immigration crisis is no accident. Powerful special interest groups are pulling strings behind the scenes to keep US borders open so that a flood of cheap labor can enrich our nation's elite and new generations of Democratic voters can steal our political future. Who is funding America's immigration crisis? Who is profiting off of our vulnerability? In Open Borders, Inc., Malkin follows the money and motives to show that how we're falling victim to a massive immigration scam.

A kaleidoscopic account of the financial carnage of the pandemic, revealing the fear, grit and gambles that drove the economy's winners and losers - from a leading Wall Street Journal reporter. Crash Landing takes listeners behind the scenes of an unprecedented period of global economic turmoil, letting listeners into the inner lives of the men and women trying to save big business from the brink.

The most prevalent emotion facing traders is fear.. Fear causes traders to exit trades too early ruining their equity curve. Fear causes traders to self-sabotage so they can fulfil their self-fulfilling prophecy of trading failure. Fear causes traders to find reasons to avoid taking trades that would have been winners. Fear causes traders to exit trades before they have a chance to get the move under way and then have the misery of seeing a profitable trade run away from them.

With twenty years of experience in frontier markets, including a decade working in Africa, author Jonathan Berman engages with top business leaders on the vast opportunities and challenges of the continent. Success in Africa pushes past the headlines on Africa's growth to answer the questions often asked by companies and investors: Who do I work with there and what drives them? How do I deal with government? What about war, disease, and poverty? What about China? How do I win?

Hundreds of books have been written about the financial crisis that engulfed the world after Lehman Brothers went bankrupt. But what if the bigger financial crisis is ahead of us, not behind us?As John Mauldin and Jonathan Tepper deftly illustrate in this controversial audio book, the crisis was more than a half-century in the making. The Great Financial Crisis, however, was merely Act I.

The free-market, limited-government development model has been an ecological and social disaster for the developing world. Sustainable and equitable development is only possible with the active involvement of a strong central state that can guide the economy, protect the environment, and prioritize meeting their people’s basic needs. In this sure-to-be-controversial audiobook, Chandran Nair shows that the market-dominated model followed by the industrialized West is simply not scalable.

Conventional sales and marketing strategies typically involve pitching to broad markets with the objective of establishing brand recognition and stimulating demand, ultimately leading to revenue generation. However, a more efficient and impactful approach is to acknowledge and treat each client as a distinct market in its own right.

Western political discourse on cybersecurity is dominated by news of Chinese military development of cyberwarfare capabilities and cyber exploitation against foreign governments, corporations, and non-governmental organizations. Western accounts, however, tell only one side of the story. Chinese leaders are also concerned with cyber insecurity, and Chinese authors frequently note that China is also a victim of foreign cyber attacks—predominantly from the United States. China and Cybersecurity is a comprehensive analysis of China's cyberspace threats and policies.

Startup Arabia captures the untold stories of the high-tech entrepreneurs in the Middle East who are creating one of the most vibrant and fertile tech hubs in the world today. Through their bold vision, creativity, and tenacity, they are transforming business in this region at record speed, ultimately giving rise to an endless stream of new opportunities for wealth creation and social impact.

The future of finance–the way Wall Street operates and how individuals manage their money–is on the verge of upheaval. And the force underlying the change comes from China, where finance and technology are being merged into a system with consequences that resonate far beyond China’s border. The changes of this global revolution in finance and technology–fintech–will be as powerful as those wrought in social media, retailing and advertising by giants such as Amazon, Facebook, Google, and Twitter, which have overturned how we shop and communicate.

Ryan Hass charts a path forward in America's relationship and rivalry with China rooted in the relative advantages America already possesses. Hass argues that while competition will remain the defining trait of the relationship, both countries will continue to be impacted - for good or ill - by their capacity to coordinate on common challenges that neither can solve on its own, such as pandemic disease, global economic recession, climate change, and nuclear nonproliferation.

China's Super Consumers explores the extraordinary birth of consumerism in China and explains who these super consumers are. China's Super Consumers offers an in-depth explanation of what's inside the minds of Chinese consumers and explores what they buy, where they buy, how they buy, and most importantly, why they buy. The audiobook is filled with real-world stories of the foreign and domestic companies, leading brands, and top executives who have succeeded in selling to this burgeoning marketplace.

Entrepreneurial ventures often fail in the developing world because of the lack of something taken for granted in the developed world: trust. Over centuries the developed world has built up customs and institutions like enforceable contracts. This is not the case in the developing world. Using vivid examples from Brazil, China, India, Mexico, and elsewhere, scholar and entrepreneur Tarun Khanna shows how entrepreneurs can build on existing customs and practices instead of trying to push against them.

The history-making development of the Chinese economy has entered a new phase: China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing itself at the forefront of technological innovation. Western businesses need to prepare for a tidal wave of innovation from China that is about to hit Western markets, and Chinese businesses need to understand the critical importance of innovation in their future.

Since humans migrated from Africa and dispersed throughout the world, they have found countless ways and reasons to reconnect with one another. In this entertaining book, Nayan Chanda follows the exploits of traders, preachers, adventurers, and warriors throughout history as they have shaped and reshaped the world. For Chanda, globalization is a process of ever-growing interconnectedness and interdependence that began thousands of years ago and continues to this day with increasing speed and ease.