Showing titles in Writing & Publishing

It has been eleven years since Diane Foley’s son, the American journalist James Foley, was kidnapped in northern Syria, and nearly ten since that day in August 2014 when she would learn that he had been murdered by ISIS in a public beheading that would ricochet in video around the world. A whole decade. Time rushes past. And yet, for Diane, that moment is unending. In American Mother, legendary author Colum McCann tells Diane’s story as she recalls the months of his captivity, the efforts made to bring him home and the days following his death.

Shut Up and Write the Book is a step-by-step guide to crafting a novel from your first spark of an idea to the final edit. Whether you’re brand new to writing or wanting to hone your skills, this action plan provides straightforward advice while demystifying the art of storytelling.

We all write, all the time: books, blogs, tweets, emails, emails, emails - and we all want to write better. Benjamin Dreyer is here to help. As Random House’s copy chief, Dreyer has upheld the standards of the legendary publisher for more than two decades. He is beloved by authors and editors alike - not to mention his followers on social media - for playfully, brilliantly deconstructing the English language.

There are three kinds of feelings when reading a story: boredom, interest, and wow! To become a successful writer, you must create the wow feeling on as many pages as possible, and this requires writing that engages the reader emotionally. In his best-selling book, screenwriter Karl Iglesias explored the working habits of A-list Hollywood scribes. Now, he breaks new ground by focusing on the psychology of the reader.

Following the immense success of Volume I with over 35,000 copies sold, On Writing and Worldbuilding: Volume II brings a host of new topics to table in even more detail and depth. Writing advice tends to be full of "rules" and "tips" which are either too broad to be helpful or outright wrong.

Over a decade ago, when Writing Down the Bones first appeared, Natalie Goldberg started a revolution in the way we practice writing. Now, for the first time, Goldberg reads her classic work, while offering new commentary about the creative, spiritual, and practical dimensions of writing. This collector's edition also includes an exclusive interview with the author.

Partiendo de conceptos básicos (¿qué es una escena?, ¿qué es una secuencia?, ¿cómo lograr el clímax de un acto?, ¿cómo lograr el clímax de una película?) McKee muestra el misterio de las estructuras, explica las características de cada género, define la importancia de la ambientación, la diferencia entre la caracterización y la realidad de un personaje, en suma, todo aquello que hace que un guión destaque por encima de los demás.

Unscripted is the inside story of the struggle to control one of the world's great entertainment empires. It is the story of the last great Hollywood mogul, Sumner Redstone: the ninety-something founder of Paramount Global who, well into his dotage and facing a scandalous lawsuit, proves increasingly unable to run the sprawling company he has built. It is the story of his daughter, Shari Redstone: Sumner's heir apparent who, despite being groomed for power for six decades, struggles to assert her authority over the company and her family's legacy.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

The $100K Book Strategy is a step-by step guide that will teach you how you can create a six-figure self-publishing business by crafting teachable content into a book format that you can publish with the world. It’s no secret our world has changed dramatically over the last few years, as people worldwide struggle to adapt to our changing environment. Whether it’s to eat healthier, learn to crochet, make money, build confidence, learn to garden, lose weight, or create an online business, people are hungrier than ever to improve their lives.

Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.

Have you ever wondered how to improve your English grammar skills with little to no effort at all? How about the most effective ways to master punctuation and structure sentences like a professional book editor? If so, keep reading because you’re in for a treat...The information contained in this audiobook is designed to help fix your grammar skills once and for all. The application of what you learn in this audiobook can help you see results in as little as one week, and change your life forever.

Technical Writing For Dummies is a master class on how to build a career writing user manuals, e-learning, streaming, simulations, and more. Whether you're new to the field, a seasoned professional, or a technical person who needs to write, this guide arms you with the skills you need to cash in on this flourishing world of technical writing. As a tech writer, you'll need a robust skillset that allows you to offer clear and concise documentation for just about anything. This new edition of Technical Writing For Dummies—updated for today's tech writing advances—can get you there.

This essential guide is the first of its kind to chart a path to publication that is writer led, community based, and accessible to all. How to Submit speaks to writers who want to publish short stories, essays, or poems in literary magazines, as well as to those looking for a fresh route to publishing a full-length book. Whether you’re a first-time submitter or you have experience sending out your work, How to Submit provides you with the tools and knowledge to successfully share your writing.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

Dissertation writers need strong, practical advice, as well as someone to assure them that their struggles aren't unique. Joan Bolker, midwife to more than one hundred dissertations and cofounder of the Harvard Writing Center, offers invaluable suggestions for the graduate-student writer.

In 1974 in Kinshasa, Zaïre, two African American boxers were paid five million dollars apiece to fight each other. One was Muhammad Ali, the aging but irrepressible "professor of boxing." The other was George Foreman, who was as taciturn as Ali was voluble. Observing them was Norman Mailer, a commentator of unparalleled energy, acumen, and audacity.

In the early 2000s, John Kapoor had already amassed a small fortune in pharmaceuticals when he founded Insys Therapeutics. A boom time for painkillers, he had developed a novel formulation of fentanyl, the most potent opioid on the market. Kapoor, a brilliant scientist with relentless business instincts, was eager to make the most of his innovation. But there was a problem: the drug was a niche product, approved only for cancer patients in dire condition. So he recruited an ambitious, persuasive team, who employed a variety of deceptive techniques.

Yes, it’s possible to build a business around your expertise, ideas, message, and personality. But first you need to realize - you are the brand. It’s no secret that more people than ever before are building thriving businesses around their personal brands. But why do some create six- or even seven-figure businesses while so many others strive to make a consistent income? In You Are the Brand, Mike Kim shares his proven eight-step blueprint that has helped build the brands for some of today’s most influential thought leaders - as well as his own personal brand.

Stein on Writing provides immediately useful advice for writers of fiction and nonfiction, whether newcomers or accomplished professionals. As Sol Stein, renowned editor, author, and instructor, explains, "This is not a book of theory. It is a book of usable solutions, how to fix writing that is flawed, how to improve writing that is good, how to create interesting writing in the first place."