Showing results by publisher "Audio Enlightenment" in Education & Learning
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Propaganda
- By: Edward Bernays
- Narrated by: Barry J. Peterson
- Length: 3 hrs and 4 mins
- Unabridged
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Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, effect social change, and lobby for gender and racial equality.
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Good points, but not great delivery
- By Anonymous User on 11-01-2021
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Propaganda
- Narrated by: Barry J. Peterson
- Length: 3 hrs and 4 mins
- Release date: 09-03-2018
- Language: English
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Non-member price: $17.00 or 1 Credit
Sale price: $17.00 or 1 Credit
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Barry J. Peterson
- Length: 1 hr and 57 mins
- Unabridged
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The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.
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Scientific Advertising
- Narrated by: Barry J. Peterson
- Length: 1 hr and 57 mins
- Release date: 06-03-2018
- Language: English
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Non-member price: $9.68 or 1 Credit
Sale price: $9.68 or 1 Credit
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