Showing results by publisher "Penguin Audio" in History & Culture

Alone in a Spartan black cockpit, test pilot Mike Melvill rocketed toward space. He had 80 seconds to exceed the speed of sound and begin the climb to a target no civilian pilot had ever reached. He might not make it back alive. If he did he would make history as the world's first commercial astronaut. The spectacle defied reason, the result of a competition dreamed up by entrepreneur Peter Diamandis, whose vision for a new race to space required small teams to do what only the world's largest governments had done before.

Our world order is under pressure as never before. From new authoritarian regimes in the US, Turkey and Russia to the imminent breakup of the European Union and a social media awash with intolerance, things look set to fall apart just as abruptly as the Soviet Union did some 30 years ago. How did we get here, and what do we do now? In this searching new exploration of our crisis, Paul Mason argues that at its heart lies an attack on the idea of humanity itself.

An innovation expert illuminates why your power to make a difference is no longer bound by your status. In The Power of Onlyness, Nilofer Merchant, one of the world's top-ranked business thinkers, reveals that we have now reached an unprecedented moment of opportunity for your ideas to "make a dent" on the world.

‘It didn’t matter that they were now three miles beyond their target site, that communications were dropping out and that they were running low on fuel. All that mattered to Neil as he searched for a safe spot to land was that boulders littered the surface below. “Thirty seconds,” called mission control. In truth, the flight controllers were now no more than spectators, just like everybody else. No more needed to be said. It was down to Armstrong

In 1916, Arthur Eddington, a war-weary British astronomer, opened a letter written by an obscure German professor named Einstein. The neatly printed equations on the scrap of paper outlined his world-changing theory of general relativity. Until then Einstein's masterpiece of time and space had been trapped behind the physical and ideological lines of battle, unknown. Eddington realised the importance of the letter - perhaps Einstein's esoteric theory could not only change the future of science but also restore the world of cooperative international science in a time of brutal war.

In Animals, Robots, Gods, acclaimed anthropologist Webb Keane provides a new vision of ethics, defined less by our minds, religion or society, and more by our interactions with those around us. Drawing on ground-breaking research by fieldworkers around the world, he explores the underpinnings of our moral universe. Along the way we investigate the ethical dilemmas of South Asian animal rights activists, Balinese cockfighters, Japanese robot fanciers -- even macho cowboys.

The robots are here. They make our cars; they deliver fast food; they mine the sea floor. And in the near-future, their presence will increasingly enter our homes and workplaces - making human-robot interaction a frequent everyday occurrence. What will this future look like? What will define the relationship between humans and robots? Here Kate Darling, a world-renowned expert in robot ethics, shows that in order to understand the new robot world, we must first move beyond the idea that this technology will be something like us.

A worldwide race is on to perfect the next engine of economic growth, the advanced lithium-ion battery. It will power the electric car, relieve global warming, and catapult the winner into a new era of economic and political mastery. Can the United States win? Steve LeVine was granted unprecedented access to a secret federal laboratory outside Chicago, where a group of geniuses is trying to solve this next monumental task of physics. But these scientists - almost all foreign born - are not alone.

In Hacking Humanity, technology journalist Lara Lewington takes us to the cutting edge of scientific research to demystify how new innovations are transforming medicine for the better. Drawing us into the science behind the world’s healthiest people from Silicon Valley to the Blue Zones while experimenting with the new technology already available, she examines the real challenges ahead and how we can overcome them.

Dr Anne-Marie Imafidon, a dynamic advocate for women in STEM, insists that technology is not an unchangeable and unquestionable force. It is not the preserve of the elite. It is in our homes and in our hands. Rather than feeling powerless to make changes to the way tech works and fails, she argues that it's time to get into the room where the decisions are made. Or, better yet, create our own tech rooms.

In Defying Reality, David M. Ewalt traces the story of virtual reality from ancient amphitheaters to Cold War military laboratories, through decades of hype and failure, to a 19-year-old video game aficionado who made the impossible possible. Ewalt looks at how businesses are already using this tech to revolutionize the world around us, and what we can expect in the future. Ewalt offers a unique perspective on VR. With firsthand accounts and on-the-ground reporting, Defying Reality shows how VR will change our work, our play, and the way we relate to one another.

The People Vs Tech is an enthralling account of how our fragile political system is being threatened by the digital revolution. Bartlett explains that by upholding six key pillars of democracy, we can save it before it is too late. We need to become active citizens; uphold a shared democratic culture; protect free elections; promote equality; safeguard competitive and civic freedoms; and trust in a sovereign authority.

Combining the deft social analysis of Where Good Ideas Come From with the optimistic arguments of Everything Bad Is Good for You, New York Times best-selling author Steven Johnson's Future Perfect makes the case that a new model of political change is on the rise, transforming everything from local governments to classrooms, from protest movements to health care. Johnson paints a compelling portrait of this new political worldview.

An entertaining and eye-opening look into the new frontier of idea making - breaking news, fresh gossip, tiny scandals, trumped up crises - every day we are distracted by a culture that rings our doorbell and then runs away. Stories spread wildly and die out in mere days, quickly replaced by more stories with ever shorter shelflives. How we participate in these stories has changed, too. No longer do we sit on the sidelines waiting for monolithic media giants to tell us what's happening.

Today's world is complicated: companies are becoming more powerful than nations, the lines between public and corporate institutions grow murkier, and the internet is shredding our privacy. To combat these onslaughts, people everywhere - rich and not so rich, in business and in their personal lives - are turning away from traditional police, lawyers, and government regulators toward a new champion: the private investigator.

In Rad Future, science influencer Isabelle Boemeke shatters the fear and misinformation surrounding this technology and shows how the actual science tells a different story. It turns out that nuclear-generated electricity—nuclear electricity—is our best option for ensuring the future of the planet. Nuclear can power cities, desalinate water, create carbon-free fertilizer, and heat homes, all with the smallest environmental footprint of any energy source.