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Swipe Up for More!
- Inside the Unfiltered Lives of Influencers
- Narrated by: Stephanie McNeal
- Length: 6 hrs and 53 mins
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Publisher's Summary
An unfiltered, colorful romp through the IRL world of influencers that spills the tea on the multibillion-dollar industry of content creation.
If you’re anything like journalist Stephanie McNeal—aka, a millennial woman—you spend hours every day indulging in Instagram’s infinite scroll. The influencers on the platform aren’t just providing eye candy; these tastemakers impact how we cook, consume, parent, decorate, think, and live. But what exactly is going on behind the curtain of the perfectly curated Instagram grids we obsess over the most?
Through intimate, funny, and vulnerable reporting, McNeal takes us through the looking glass and into the secretive real world of three major influencers: fashion and lifestyle juggernaut Caitlin Covington of Southern Curls & Pearls, runner and advocate Mirna Valerio, and OG “mommy blogger” Shannon Bird. Swipe Up For More! is based on three years of unprecedented, fly-on-the-wall access that offers a rare glimpse into how these influencers build their empires, struggle with the haters and snarkers, fight for creative control from the tech platforms that enable their businesses, parent in public, and try to look good while doing it.
Along the way, McNeal answers burning questions, like: Why are there so many Mormon mommy influencers? What is it like to work for a popular influencer? What do they do with all the free swag? How do brand partnerships work? And how much money do they really make?
Irresistible, juicy, and voyeuristic, Swipe Up For More! reveals all about the women some love to hate (and many actually, secretly, genuinely love).
Critic Reviews
“I couldn’t stop reading this. It is so compelling, so fascinating, so fair in a way that most people find impossible to be with influencers. Swipe Up for More! portrays the influencer world with such intimacy and rigor that even the most skeptical reader will be awed and intrigued by the impact of this industry. It reads like an incredibly entertaining and engrossing conversation with a chronically online friend with a PhD in internet studies.”—Nora McInerny, author and host of Terrible, Thanks for Asking
“A sharp, concise, and often juicy look at one of the fastest-growing industries in the world. McNeal is at the top of her reporting game with this definitive chronicle of this new breed of celebrity.”—Jo Piazza, bestselling author, coauthor of We Are Not Like Them, and host of the Under the Influence podcast
"Influencing has become a massive, powerful industry, and this book explains how it happened...McNeal has the experience, understanding, and insight to explain the influencer industry and the impact it has on society."—Kirkus
What listeners say about Swipe Up for More!
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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- Sienna
- 14-09-2023
Looks at a very small subsection of influencing
The author’s voice is great, and the narration makes the book super enjoyable to listen to.
However, this book does look at a very small community of influencers - who happen to be on the more conservative side of things (think mommy bloggers).
This isn’t a problem in and of itself, but there are moments where the author compares her subjects to more traditional influencers - and appears to imply that people posting thirst traps or sugarbearhair content are superficial. As an intersectional feminist, I found these little digs a bit jarring.
There’s also not a lot of critique or analysis, and it feels like the author is trying to befriend, rather than study, her subjects.
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