Showing titles in History & Culture

The Internet and smartphone are just the latest in a 250-year-long cycle of disruption that has continuously changed the way we live, the way we work, and the way we interact. The coming Augmented Age, however, promises a level of disruption, behavioral shifts, and changes that are unparalleled. While consumers today are camping outside of an Apple store waiting to be one of the first to score a new Apple Watch or iPhone, the next generation of wearables will be able to predict if we're likely to have a heart attack and recommend a course of action.

As Nazi Germany launched its campaign of racial terror and pushed the world toward war, three misfits banded together to challenge Hitler’s dominance at the apex of motorsport: the Grand Prix. Their quest for redemption culminated in a remarkable race that is still talked about in racing circles to this day - but which, soon after it ended, Hitler attempted to completely erase from history.

At some point in the 1980s we gave up on the future. Before then, we imagined wonderful days to come, free from disease, work and want, in television series like Star Trek or events such as the 1939 Futurama World Fair. When we look ahead now, we tell dystopian stories of environmental collapse, zombie plagues and the end of civilisation. If it is true that we have to imagine the future before we build it, then this is deeply worrying.

An award-winning Financial Times columnist exposes the threat that Big Tech poses to our democracies, our economies and ourselves. Today Google and Facebook receive 90 percent of the world's news ad spending. Amazon takes half of all ecommerce in the US. Google and Apple operating systems run on all but 1 percent of cell phones globally. And 80 percent of corporate wealth is now held by 10 percent of companies - not the GEs and Toyotas of this world but the digital titans. How did we get here? How did the tech industry get to dominate our world so completely?

Though created by humans, our technologies, markets, and institutions often contain an antihuman agenda. Douglas Rushkoff, digital theorist and host of the NPR-One podcast Team Human, reveals the dynamics of this antihuman machinery and invites us to remake these aspects of society in ways that foster our humanity. In 100 aphoristic statements, his manifesto exposes how forces for human connection have turned into ones of isolation and repression.

Imagine a world where your brain can be interrogated to learn your political beliefs, your thoughts can be used as evidence of a crime, and your own feelings can be held against you. A world where people who suffer from epilepsy receive alerts moments before a seizure, and the average person can peer into their own mind to eliminate painful memories or cure addictions.

This is the story of how a handful of geeks and mavericks dragged the computer out of corporate back rooms and laboratories and into our living rooms and offices. It is a tale not only of extraordinary innovation and vision but also of cunning business deals, boardroom tantrums and acrimonious lawsuits.

From iconic books like Neuromancer to blockbuster films like The Matrix, virtual reality has long been hailed as the ultimate technology. But outside of a few research labs and military training facilities, this tantalizing vision of the future was nothing but science fiction. Until 2012, when Oculus founder Palmer Luckey - then just a rebellious teenage dreamer living alone in a camper trailer - invents a device that has the potential to change everything.

Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg.

Bina Venkataraman sees the way forward. A journalist and former adviser in the Obama White House, she helped communities and businesses prepare for climate change, and she learned firsthand why people don’t think ahead - and what can be done to change that. In The Optimist’s Telescope, she draws from stories she has reported around the world and new research in biology, psychology, and economics to explain how we can make decisions that benefit us over time.

In The Alchemy of Us, scientist and science writer Ainissa Ramirez examines eight inventions - clocks, steel rails, copper communication cables, photographic film, light bulbs, hard disks, scientific labware, and silicon chips - and reveals how they shaped the human experience. Ramirez tells the stories of the woman who sold time, the inventor who inspired Edison, and the hotheaded undertaker whose invention pointed the way to the computer.

Today, not only is everything digital getting faster, cheaper, and smaller at an exponential rate, we also have the Internet. When these two revolutions - one in technology and the other in communications - joined, an explosive force was unleashed that changed the very nature of innovation. And with any change, we have seen many strategic blunders and extraordinary learning curves along the way.

If you want to avoid getting hacked, having your information spread, and risking financial loss, then pay attention.... Do you create tons of accounts you will never again visit? Does your password contain a sequence of numbers, such as “123456”? Do you automatically click all links and download all email attachments coming from your friends? This audiobook will show you just how incredibly lucky you are that nobody's hacked you before.

In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects, even becoming instrumental in political protests from Colombia to Iran.

Alone in a Spartan black cockpit, test pilot Mike Melvill rocketed toward space. He had 80 seconds to exceed the speed of sound and begin the climb to a target no civilian pilot had ever reached. He might not make it back alive. If he did he would make history as the world's first commercial astronaut. The spectacle defied reason, the result of a competition dreamed up by entrepreneur Peter Diamandis, whose vision for a new race to space required small teams to do what only the world's largest governments had done before.

You shouldn't have to be a privacy expert to understand what happens to your data. April Falcon Doss, a privacy expert and former NSA and Senate lawyer, has seen this imbalance in action. In Cyber Privacy, Doss demystifies the digital footprints we leave in our daily lives and reveals how our data is being used - sometimes against us - by the private sector, the government, and even our employers and schools.

New technologies are offering companies, politicians, and others unprecedented opportunity to manipulate us. Sometimes we are given the illusion of power—of freedom—through choice, yet the game is rigged, pushing us in specific directions that lead to less wealth, worse health, and weaker democracy.

In this book, you'll learn how: data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights; blockchain has the potential to restructure the economy; drones and driverless vehicles are becoming essential tools; 3-D printing is making new business models possible; augmented reality is transforming retail and manufacturing; smart speakers are redefining the rules of marketing; and humans and machines are working together to reach new levels of productivity.

NASA’s history is a familiar story, one that typically peaks with Neil Armstrong taking his small step on the Moon in 1969. But America’s space agency wasn’t created in a vacuum. It was assembled from pre-existing parts, drawing together some of the best minds the non-Soviet world had to offer. Breaking the Chains of Gravity tells the story of America’s nascent space program, its scientific advances, its personalities and the rivalries it caused between the various arms of the US military.

Eduardo Saverin and Mark Zuckerberg – an awkward maths prodigy and a painfully shy computer genius – were never going to fit in at elite, polished Harvard. Yet that all changed when master-hacker Mark crashed the university’s entire computer system by creating a rateable database of female students.