Showing results by publisher "Ascent Audio" in Business Development & Entrepreneurship

We all know a visionary leader when we see one. They're bold and prophetic and at the same time pragmatic. They don't just promote change - they drive it, while inspiring and mobilizing others to do the same. Visionaries like Steve Jobs and Jeff Bezos possess a host of innate qualities that make them extraordinary, but what truly sets them apart is their ability to turn vision into action. Here, Innosight's Mark W. Johnson and Josh Suskewicz introduce a new way of thinking and managing, called "future-back", that enables any manager to become a practical visionary.

As a champion for nonprofit leaders hell-bent on maximizing the impact of the nonprofit sector, Joan produced this second edition of Joan Garry's Guide to Nonprofit Leadership during COVID lockdown. Drawing on her own experiences as a nonprofit ED, a board leader, a volunteer, and a donor, Joan shares her stories and introduces you to a host of new characters she has met since 2017. Board and staff leaders will see themselves in these folks - recognizing the mistakes and celebrating the successes.

The best and the brightest use advisors and experts. Whether in business, sports, entertainment, academia, or politics—expert help is a fundamental enabler of success. That means that the demand for expert advice will grow and the competition will increase for such help. This isn't a matter of "certificates" and "universities," it's a matter of specific skill and behavioral sets that create a trusting bond and reliance. Trusted advisors are beyond coaches—they are comprehensive resources and supporters.

Why are some people more successful in business than others? Why do some businesses flourish where others fail? Renowned business speaker and author Brian Tracy has discovered the answers to these profoundly puzzling questions. In this eye-opening practical audio guide, he presents a set of principles or "universal laws" that lie behind the success of business people everywhere.

Have you ever known that you needed to make a change but felt unable to do anything about it? Have you ever felt like you aren't where you are supposed to be and wondered how the people around you managed to find their purpose in life? After realizing that his well-paying, prestigious job was actually making him miserable, Adam "Smiley" Poswolsky started asking these big questions: How do you actually find meaning in the workplace? How do you find work that makes your heart sing?

The seminal book Blue Ocean Strategy has sold over four million copies globally and is in print in forty-six languages. But much of W. Chan Kim and Renee Mauborgne's work on creating new market spaces was originally published in the pages of Harvard Business Review. This book brings the best of those articles together all in one place.

In The Smart Nonprofit: Staying Human-Centered in an Automated World, a team of dedicated nonprofit thought leaders delivers a discussion of the information and tools nonprofit staffers and board members need to effectively use artificial intelligence without alienating the human stakeholders and donors on whom they rely.

In Break the Rules!: The Six Counter-Conventional Mindsets of Entrepreneurs That Can Help Anyone Change the World, celebrated London Business School entrepreneurship professor, keynote speaker, and bestselling author Dr. John Mullins delivers an eye-opening and insightful exploration of what sets successful entrepreneurs apart from other business people and from those who fail to reach their goals. You'll discover a compelling argument that successful entrepreneurs exhibit one or more of the six break-the-rules mindsets revealed in this book.

In Problem Hunting: The Tech Startup Textbook, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures. This is a daily playbook that any budding entrepreneur will return to over and over again as a reference when building their business.

In Originate, Motivate, Innovate, accomplished entrepreneur Shelly Omilâde Bell and author Sheena C. Howard deliver an honest and engaging discussion of how to think differently about getting your business funded as a female entrepreneur of color. In the book, you'll find the mindsets, tools, tactics, and strategies you need to succeed in a venture capital environment that is largely designed by—and for—white males. You'll learn how to apply your own unique story and background and prioritize valuable relationships to create your own pathway to a fully funded business.

This thoroughly revised and updated edition of the best-selling book The Ask is filled with suggestions, guidelines, and down-to-earth advice that will give you the confidence to ask anyone for any size gift, for any purpose. Written in winning language, filled with sample dialogues, and offering a wealth of tips and tools, this book addresses common mistakes made when asking and shows how to correct each mistake, providing guidance and direction on how to make a great ask.

The Startup Checklist is the entrepreneur's essential companion. While most entrepreneurship books focus on strategy, this invaluable guide provides the concrete steps that will get your new business off to a strong start. You'll learn the ins and outs of startup execution, management, legal issues, and practical processes throughout the launch and growth phases and how to avoid the critical missteps that threaten the foundation of your business.

Tom Bulleit stood on a stage before a thousand people inside a tent the size of a big-top. It was both his 30th wedding anniversary and his birthday. But there was another thing to celebrate: the dedication of the new Bulleit Distillery in Shelbyville, Kentucky. His great-great-grandfather, Augustus, created his first batch of Bulleit Bourbon around 1830. A century and a half later, Tom fulfilled his lifelong dream, revived the old family bourbon recipe, and started Bulleit Distilling Company.

A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through the necessary decisions they need to make before even putting a business plan in place.

Great nonprofits spend as much time working with institutions outside their four walls as they do managing their internal operations. They use the power of leverage to become greater forces for good. This landmark book reveals the six powerful practices of 12 high-impact nonprofits and tells their compelling stories.

Johnson provides an eminently practical framework for understanding how a business model actually works. Identifying its four fundamental building blocks, he lays out a structured and repeatable process for reinventing an existing business model or creating a new one and then incubating and scaling it into a profitable and thriving enterprise. In a new chapter on digital transformation, he shows how serial transformers like Amazon leverage business model innovation so successfully.

To an outsider, Toyota is hard to understand. The company moves forward gradually while also advancing in big leaps. It is frugal with its resources while spending extravagantly on people and projects. It is both efficient and redundant.

Just because arts organizations are non-profits doesn't mean they shouldn't make money; it means the money they make goes back to fund the mission—whether that's music, visual arts, theatre, dance, or one of many other mediums that enrich our lives.

In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers, customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand.

What does the USA's number one online casket company, a nationally distributed sustainable sausage brand, and the company behind the editing system used by The Matrix have in common? These thriving ventures were founded by unlikely entrepreneurs whose journeys reveal what it takes to succeed in launching and growing a startup.