Showing titles in Business Communication

Communication should be clear and concise, and we should get to the point quickly. The problem is we don’t always know how to do this. What does it mean to be concise? How can a complex topic be summarized in just a few lines? This award-winning book is a step-by-step guide for clear, concise communication in everyday work conversations. Being concise is not about trying to condense all the information into 60 seconds. It is about having clear intent, talking about one topic at a time, and focusing on solutions instead of dwelling on problems.

Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action. Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary.

Few people are natural-born leaders. So what is it that transforms a person into the kind of individual who inspires others to follow? Become the person seen as most likely to lead the organization to victory. Great leadership is a skill that can be learned. Packed with proven methods, this indispensable little guide will unlock your leadership potential.

Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It's essential to be pitch perfect - to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language - both verbal and nonverbal.

Hands shaking? Mind blank? That familiar dread before speaking to a crowd? You're not alone – 75% of people share that fear. But what if speaking to THOUSANDS could feel as natural, as connecting, or talking to ONE trusted friend? This isn't about some rare, inborn talent. Many legends, from Gandhi to Buffett, battled intense shyness. They didn't avoid the stage; they discovered how to own it, and so can you. This guide provides strategies to conquer fear, connect with your audience, and see public speaking as an opportunity to reach, motivate, and inspire.

Learning how to maintain strong, harmonious work relationships is essential. Unfortunately, at some point in your career, you'll have to work with people whose personalities or habits make every interaction with them a trial. Communications expert Renee Evenson has written the definitive phrasebook on how to confront the situations that can arise when dealing with difficult personalities and bring about a positive outcome. Powerful Phrases for Dealing with Difficult People is packed with practical and easy-to-use tactic.

The iconic Sydney to Hobart Race, a 723-mile deepwater challenge - often called the “Everest” of offshore ocean racing - is considered one of the toughest in the world. Unpredictable weather and seas make each race demanding, but in 1998, an unexpected “weather bomb” hit the fleet, creating 80-foot waves and 100-mile-per-hour winds. Many bigger, better-equipped boats tried to maneuver around the storm, but the crew of the AFR Midnight Rambler chose to head directly into its path.

The key to success in life and business is to become a master at Conversational Intelligence. It's not about how smart you are, but how open you are to learn new and effective powerful conversational rituals that prime the brain for trust, partnership, and mutual success. Conversational Intelligence translates the wealth of new insights coming out of neuroscience from across the globe, and brings the science down to earth so people can understand and apply it in their everyday lives.

Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behavior is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns, and his own original research.

Are you too nice? Do your communications have an impact with those around the office? Are you truly advocating for yourself? Being a woman in the workplace can be a tough thing to navigate and have you second-guessing yourself and the decisions you make. Dr. Lois Frankel guides you through how to be an effective communicator and how this can help you in your workplace. Whether you want to learn just the basics, how to advocate for yourself, or how to navigate sticky situations, this book will give you the tips and tricks needed to be a more impactful communicator at your job.

Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

From Pitch to Profit reveals how you can win more clients and grow your business using The Infinite Sales System®: a strategic, tried-and-tested process that follows the same expert techniques used by the world’s best negotiators. Successful business is not about an aggressive used-car-sales approach. It’s about one-on-one communications that lead to trust and partnership. From Pitch to Profit gives you the strategies and easy-to-learn skills you need to build the genuine relationships that lead to higher sales and revenue.

One wrong move can undercut your message. Believe it or not, our bodies speak louder than our words. Postures, gestures, and expressions convey reams of information - and often not what you'd expect. A smile, for example, is usually considered welcoming. But crook one corner of your mouth higher, and you project superiority, subconsciously chasing other people away. Without Saying a Word explains how even the subtlest motions have meaning.

Speak your mind effectively! The best, most direct way to convey your intelligence, expertise, professionalism, and personality to other people is through talking to them. But most people have no idea what they sound like. And even if they do, they don’t think they can change it. It’s the Way You Say It is a thorough, nuts-and-bolts guide to becoming aware and taking control of how you communicate with others. Dr. Carol Fleming provides detailed advice and scores of exercises.

101 Great Answers to the Toughest Interview Questions is a manual that will help you home in on exactly what the interviewer is trying to learn...with each and every question he or she asks. If you've never done well on interviews, never even been on a job interview, or just want to make sure a lousy interview doesn't cost you a job you really want, Ron Fry will help you get that job - as he has helped literally millions of people nationwide and throughout the world.

A groundbreaking new roadmap for female success – how to be influential, respected and well-liked at work, at home and beyond – from a leading Australian business coach and communication expert. Women the world over struggle to find a comfortable way to communicate with authority yet still be liked by a crowd. We grapple with being ambitious without seeming strident, giving direction without being too assertive, and holding our ground without upsetting the peace.

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

Using accessible visual metaphors and concrete methods and examples, Design for How People Learn, Second Edition will teach you how to leverage the fundamental concepts of instructional design both to improve your own learning and to engage your audience.

The Theory of Constraints (TOC) has been successfully applied in almost every area of human endeavor. And while Eli Goldratt is indeed a scientist, an educator and a business leader, he is first and foremost a philosopher. He is a thinker who provokes others to do the same. Dr. Goldratt exhorts his readers to examine and reassess their lives and business practices by cultivating a different perspective. In his latest book, The Choice, Goldratt once again presents his thought provoking approach.

Hear me out. Does this sound like you? You end a team meeting and can't recall a single thing that was said. You leave a conversation with a friend feeling disconnected and unfulfilled. You think you and your boss are on the same page, only to find out you haven't been meeting expectations. Fortunately, listening, like any communication skill, can be improved - and Ximena Vengoechea can show you how.