Showing results for "the world" in Content Creation & Social Media

The Chaos Machine is the story of how the world was driven mad by social media. The election of populists like Trump and Bolsonaro; strife and genocide in countries like Myanmar, the rampant spread of COVID-19 conspiracy theories as deadly as the pandemic itself, all of these are products of a breakdown in our social and political lives, a breakdown driven by the apps, companies and algorithms that compete constantly for our attention.

In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects, even becoming instrumental in political protests from Colombia to Iran.

Imagine a deadly pathogen that, once created, could infect any person in any part of the globe within seconds. No need to wait for travellers, trains, or air traffic to spread it, all you need is an internet connection. In this gripping investigation, Pulitzer Prize winner James Ball decodes the cryptic language of the online right and with a surgeon’s precision tracks the spread of QAnon, the world’s first digital pandemic.

This book offers a refreshing Buddhist approach to understanding the role of digital technology in our world and how we can better manage our relationship to it. Our engagement with digital devices connects us to people and ideas, but it also causes anxiety, distraction, imbalance, and suffering. Rather than a digital detox, we can train our minds to leverage our negative habits and digital temptations to deal with life more effectively, improve our attention span, reduce mental fatigue, and deepen our happiness.

To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creative minds are doing differently to win customers in today’s crowded marketplace.

With the advent of social media and smartphones, the hive mentality has changed the way we see the world. Tribes can coalesce around any topic, belief structure or shared experience - sometimes for the good, like crowd funded Kickstarter campaigns to support survivors of natural disasters, but just as often with dangerous results. We create echo chambers that reaffirm our ideas, shut out rebuttals and isolate us from differing perspectives.

Technology can be a powerful tool for learning, for solving humanity's toughest problems, and for bringing us closer together. How can we raise healthy kids who know how to take advantage of the good technology can bring to their lives, while avoiding the bad? It's time to start a new conversation. Digital for Good offers a refreshingly positive framework for preparing kids to be successful in a digital world - one that shifts the focus away from what kids shouldn't do and instead encourages them to use technology proactively and productively.

Just like the meteor that likely precipitated the end of the dinosaurs, social media is having a monumental impact on the world's economy; a change so dramatic that it has created a new business era. Welcome... to the Social Age. What does the Social Age mean for your business? Containing stories, analysis of real-world scenarios, and indispensable guidance, A World Gone Social gives you the tools and information you need to survive - and thrive - in a business climate in which customers hold all the cards...

Learning to create a unique, immersive setting one podcast episode at a time. A guide for authors, gamers, and hobbyists. World building strategist Randy Ellefson turned his successful book series, The Art of World Building, into a popular podcast, with episodes loosely drawn from each book in the series. The Complete Art of World Building Podcast Transcripts brings together every episode, previously only available in volumes 4-6.

In 2011, amid the popular uprising against Egyptian president Hosni Mubarak, the government sought in vain to shut down the Internet-based social networks of its people. WikiLeaks editor-in-chief Julian Assange has been branded "public enemy number one" by some in the United States for posting material on the World Wide Web that concerns airstrikes in Iraq, US diplomatic communications, and other sensitive matters.

Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.

Large corporations, big governments, and other centralized organizations have long determined and dominated the way we work, access healthcare, get an education, feed ourselves, and generally go about our lives.

A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you in social networking sites like Facebook. These are all elements of a social phenomenon - the groundswell - that has created a permanent shift in the way the world works. Most companies see it as a threat. It's time to see it an opportunity.

Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies the need for both profit and a healthy, sustainable planet.

The best-selling social media book of the year! Too busy to spend hours trying to learn the fundamentals of social-media marketing? This is the book for you!

With Share This! both regular folks of a progressive bent and committed activists can learn how to go beyond swapping movie reviews and vacation photos (not that there's anything wrong with that). At the moment, the same kinds of people who dominate the dialog off-line are dominating it online, and things will never change if that doesn't change. Progressives need to get on social networks and share their stories, join conversations, connect with others - and not just others exactly like themselves.

As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. Twitter for Good is a groundbreaking book that contains the most effective tactics for tapping into the power of Twitter as a real-time information network.

Social Media Marketing Guide to Business was written for entrepreneurs and business owners who want to put their brand on the digital map. There is an extensive overview of what social media marketing is, insider details on each of the main social networks and how to master them, and how these platforms can magnify brand exposure.

Facebook has 500 million active users with 50% of them logging on daily, so reaching people has never been easier than it is right now. You don't need to hire a marketing firm to handle the things you can do yourself. After listening to this guide you will have a better understanding of how to market your product, business, or even yourself on Facebook with Facebook ads.