Episodes

  • Data That Drives You: How Small Businesses Can Protect, Classify, and Retain What Matters

    Data That Drives You: How Small Businesses Can Protect, Classify, and Retain What Matters
    Sep 22 2025
    Episode 117 - In this episode, we unpack the hidden backbone of every business: data. From handwritten guest books to sophisticated CRMs, we explore the many forms customer and operational data can take—and why protecting it is non-negotiable. You’ll learn how to classify data by sensitivity, navigate privacy laws, and build retention schedules that meet legal and operational needs. Whether you're managing supplier contracts, employee records, or financial documents, this 10-minute primer will help you understand what to keep, how long to keep it, and where to start. Plus, we share a free resource from TrailBlazer Learning Academy to help you build your own retention schedule with confidence. Episode Length: 00:24:09 Learn more by visiting our website, or by sending TrailBlazer an email at info@TrailBlazer.us.com.
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    24 mins
  • Operational Roots: Building Business Infrastructure That Powers Growth - E116

    Operational Roots: Building Business Infrastructure That Powers Growth - E116
    Sep 8 2025
    Episode 116 - In this episode of TrailBlazer, Maura and Lee dive into the essential components of business infrastructure setup—the behind-the-scenes systems that shape how your business communicates, operates, and scales. From branded office supplies that silently reinforce professionalism to hardware and software that streamline operations, every element plays a strategic role. Learn how to embed value positioning into your templates, choose tech that supports compliance and mobility, and create a digital presence that converts. Whether you're launching or leveling up, this episode reveals how infrastructure becomes the root system of sustainable growth. Episode Length: 00:10:58 Learn more by visiting our website, or by sending TrailBlazer an email at info@TrailBlazer.us.com.
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    11 mins
  • Understanding Payroll and Hiring Decisions: Strategies for Your Business - E115

    Understanding Payroll and Hiring Decisions: Strategies for Your Business - E115
    Aug 25 2025
    Welcome to What Counts, the podcast where we decode the complexities of information governance and spotlight the strategies that drive operational maturity. In this episode, we’re diving into the foundational—but often overlooked—pillars of business success: payroll and human resources. From navigating payroll taxes and compliance to designing benefits that serve both your team and your bottom line, we’ll explore how intentional HR planning can protect your business, fuel growth, and create a resilient workplace culture. Whether you're scaling a startup or refining enterprise operations, this episode offers actionable insights to help you hire smarter, report cleaner, and build stronger Episode length: 00:20:41
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    21 mins
  • Payroll & HR That Scale: Building Backbone Systems for Growth, Compliance, and Culture - E114

    Payroll & HR That Scale: Building Backbone Systems for Growth, Compliance, and Culture - E114
    Aug 11 2025
    Welcome to What Counts, the podcast where information governance meets real-world strategy. In this episode, Lee and Maura unpack the often-overlooked—but absolutely mission-critical—domains of Payroll and Human Resources. From tax compliance and structured reporting to strategic hiring and benefits that actually benefit the business, we explore how these foundational systems can drive resilience, reduce risk, and support scalable growth. Whether you're a founder navigating first hires or a compliance lead refining your employee life cycle, this episode delivers actionable insights to help you build HR and payroll processes that are audit-ready, culture-conscious, and built to last. Episode length: 00:19;51
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    20 mins
  • Track to Thrive: How Time and Inventory Management Drive Profitability and Compliance - E113

    Track to Thrive: How Time and Inventory Management Drive Profitability and Compliance - E113
    Jul 28 2025
    Episode 113 - In today’s fast-paced business landscape, tracking isn’t just a back-office chore—it’s a strategic advantage. Whether you're managing a lean startup or scaling operations, accurate time and inventory tracking can make or break your bottom line. In this episode of What Counts?, we dive into why tracking matters—from streamlining payroll and boosting productivity to preventing inventory loss and improving cash flow. You’ll learn how modern tools like digital timesheets, automated payroll systems, and real-time inventory software can transform your operations. Tune in to discover actionable strategies that help you stay compliant, efficient, and profitable. Episode length 00:18:17
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    18 mins
  • Financial Clarity for Entrepreneurs: Practical Tips - E112

    Financial Clarity for Entrepreneurs: Practical Tips - E112
    Jul 14 2025
    Episode E112 - In this episode of What Counts?, Maura and Lee unpack foundational financial management strategies and practical tips that every entrepreneur should know. From separating business and personal finances to choosing the right accounting software, this conversation is your guide to staying organized, building credibility, and planning for long-term success. Listeners will learn: -Why keeping business finances separate matters: Better organization, smoother tax reporting, and enhanced professional credibility. -How to open a business account: Choosing the right bank, preparing your documents, and selecting account features like checks and debit/credit cards for financial flexibility. -Selecting accounting software: QuickBooks is highlighted as a top choice for automating income and expense tracking, managing invoices, categorizing transactions, and staying compliant with tax regulations. -Best practices for financial success: Weekly transaction reconciliation, leveraging reports for decision-making, and setting up automated reminders for payments and tax deadlines. -Whether you're launching your first venture or fine-tuning your financial systems, this episode offers actionable insights designed to simplify your processes and empower your business journey. Episode length 00:17:10
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    17 mins
  • Why Every Business Needs a Trusted Lawyer and Accountant from Day One - E111

    Why Every Business Needs a Trusted Lawyer and Accountant from Day One - E111
    Jun 30 2025
    Why every business needs a trusted lawyer and accountant from days one. Welcome to What Counts, the podcast that explores the power of information governance and the strategies behind smarter business decisions. In this episode, hosts Lee and Maura unpack one of the most critical, yet often overlooked, components of entrepreneurial success: professional support. From choosing the right business structure to mastering tax strategy and protecting your intellectual property, the right lawyer and accountant can be the difference between smooth scaling and costly setbacks. Tune in as we share real-world insights and practical guidance on how to build your business with the right experts by your side. Episode length 00:15:20
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    15 mins
  • Future-Proofing Your Business: How to Plan, Lead, and Build for What's Next - E110

    Future-Proofing Your Business: How to Plan, Lead, and Build for What's Next - E110
    Jun 16 2025
    Future-proofing your business in today's fast-paced world is a challenge. Businesses that thrive are those that anticipate change before it happens. In this episode of What Counts, hosts Maura and Lee break down the essential framework for smart planning: seeing opportunities, watching for market signals, and building strategic plans that ensure long-term success. Whether it's adapting to industry trends, improving information governance, or strengthening business resilience, this discussion highlights proven methods to lead, work, and build toward a future that works for you. Tune in to learn how top innovators spot opportunities, decode market shifts, and create a strategic blueprint for success. Don't wait for change-get ahead of it. Episode length 00:19:04
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    19 mins