• 7 Indicators Your Property Requires Market Alignment
    May 16 2025

    In the latest episode of The Weekly Brief: MarketRent™ powered by Clarendon, we explore market alignment opportunities for Section 8 properties and how a strategic phased RCS approach can help capture significant untapped revenue potential.

    With rising operating costs and HUD's updated rent valuation policies, many multifamily owners have new opportunities to optimize their Section 8 contract renewal strategy—particularly through SAFMR analysis and non-shelter services valuation.

    We share seven key indicators your property requires market alignment—from maximizing beyond baseline OCAF to leveraging HUD Rent Comparability Studies conducted by specialists. Plus, discover how one property identified over $190K/year in additional revenue through a preliminary rent assessment.

    If you're managing Section 8 assets, this episode provides actionable insights to maximize your property's potential.


    Listen now to discover these value-enhancing strategies: https://www.marketrent.us/weekly-brief


    Ready to unlock your property's full potential?

    Request a Preliminary Rent Assessment Today

    #Section8RCS #HUDRentComparabilityStudy #RCS
    #SAFMRanalysis #HUDRentAnalysis #AffordableHousing


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    14 mins
  • Maximizing Revenue Through Strategic Market Alignment
    May 9 2025

    In this episode of the Weekly Brief: MarketRent™ powered by Clarendon, we discuss how strategic Section 8 revenue maximization can address today's mostpressing affordable housing challenges.


    Why This Matters Now: With increasingcapital improvement needs, rising operating costs, and growing service demands, optimizing Section 8 rent potential has never been more critical for portfolio performance.


    Expert Analysis: We break down thethree critical steps in the RCS due diligence process and analyze how recent updates to the Section 8 Renewal Policy Guidebook create new opportunities for non-shelter services valuation HUD now recognizes.


    Case Study Highlight: Through our phased RCS approach, a West coast elderly housing development discovered their rents were 31% below market. The resulting preliminary rent assessment led to a $190,000+ annual revenue increase while maintaining complete HUD Chapter 9 compliance.


    Industry Implications: Learn how Small Area Fair Market Rents (SAFMRs) have fundamentally changed the Section 8 contract renewal landscape and why professional below FMR assessment is now essential for maximizing property value.


    Listen and learn more (⁠⁠https://www.marketrent.us/weekly-brief⁠⁠)

    Contact us today to learn more about our tailored solutions and how we can help you maximize your investment - Get started! (⁠⁠https://www.clarendon.com/rcs⁠⁠)


    #MarketRent #MultifamilyLiving #ResidentExperience #AmenityStrategy #PropertyManagement #SmartCommunities

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    12 mins
  • Are Your Amenities Costing You Residents—or Retaining Them?
    Apr 11 2025

    In this episode of the Weekly Brief: MarketRent™ powered by Clarendon, we explore how amenities have become a critical driver of value and differentiation in multifamily housing—shaping everything from resident retention to long-term asset performance.

    As renter expectations evolve post-pandemic, features like smart home technology, wellness-oriented design, and thoughtfully programmed community spaces are no longer optional—they’re essential. Properties that successfully integrate these elements aren’t just enhancing tenant experience; they’re commanding premium rents, extending average tenancy, and increasing NOI.

    Our latest podcast episode breaks down how the most competitive multifamily assets today are designed around three pillars: technology, wellness, and connection. We also examine how amenity preferences vary by demographic—from Gen Z professionals to growing families and tech-savvy seniors—and what owners and operators must do to stay ahead.

    With amenity usage data and market trends pointing toward personalized, flexible, and sustainable experiences, this piece offers actionable insights for owners, investors, and property managers looking to future-proof their portfolios.


    Listen and learn more (https://www.marketrent.us/weekly-brief)

    Contact us today to learn more about our tailored solutions and how we can help you maximize your investment - Get started! (https://www.clarendon.com/rcs)

    #MarketRent #MultifamilyLiving #ResidentExperience #AmenityStrategy #PropertyManagement #SmartCommunities

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    14 mins
  • Why Investors Are Doubling Down on Senior Housing
    Apr 4 2025

    In this episode of the Weekly Brief: MarketRent™ powered by Clarendon, we explore how evolving expectations in senior housing are reshaping the multifamily landscape—turning 55+ communities into high-performing, amenity-driven investments.

    As outlined in the Emerging Trends in Real Estate 2025 report, senior housing now ranks among the top property sectors by investor sentiment. This momentum is driven by a new generation of older adults—active, tech-savvy, and increasingly drawn to communities that emphasize independence, connection, and lifestyle.

    Gone are the days of minimal accommodations.

    Today’s 55+ renters expect tailored wellness facilities, pet-friendly design, learning spaces, concierge services, and seamless tech integration—features that not only enhance resident satisfaction but also strengthen asset performance.

    Markets across the country—from Raleigh and San Jose to Tampa and Boise—are seeing competitive activity as developers race to differentiate their offerings. Meanwhile, the emerging middle-income senior segment presents a new opportunity for repositioning older properties with a modern, lifestyle-first approach.


    For owners, investors, and operators, the path forward is clear: success lies in building communities that empower older adults to thrive—not just live. Amenities are no longer optional—they’re the new baseline.

    Are your senior communities ready to meet the next wave of demand?

    Listen and learn more (https://www.marketrent.us/weekly-brief)

    Contact us today to learn more about our tailored solutions and how we can help you maximize your investment - Get started! www.clarendon.com/rcs (https://www.clarendon.com/rcs)

    #MarketRent #ActiveAdultCommunities #55PlusLiving

    #EmergingTrends2025 #RealEstateInvesting #CRE

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    14 mins
  • What apartment amenities attract today’s renters?
    Mar 28 2025

    In this episode of the Weekly Brief: MarketRent™ powered by Clarendon, we explore how young adults and families are reshaping the future of affordable multifamily housing—and what that means for owners, investors, and developers navigating a competitive rental landscape.

    Today’s under-35 renters, especially Gen Z, are driving demand for tech-forward, remote work-ready communities. They’re looking beyond square footage, prioritizing connectivity, lifestyle flexibility, and in-building features like smart locks, co-working lounges, and secure package hubs. As ULI’s 2025 Emerging Trends in Real Estate report shows, this demographic will continue fueling multifamily demand through the decade.

    Meanwhile, family renters—typically in their 30s and 40s—are motivated by a different set of priorities: space, safety, and everyday practicality. Walk-in closets, in-unit laundry, visible play areas, and soundproofed units aren’t just desired—they’re expected. In affordable housing communities, these features often determine long-term retention and stability.

    From tech integration to child-friendly design, successful properties now require a resident-centered approach. Our latest newsletter examines how developers can deliver long-term value through location-sensitive planning, multi-functional amenity spaces, and programming that supports modern family life.

    As demographic forces shift and expectations evolve, amenity design is no longer a checklist—it’s a strategy. We offer the insights needed to meet today’s renters where they are—and where they’re headed.

    Listen and learn more (https://www.marketrent.us/weekly-brief)

    Contact us today to learn more about our tailored solutions and how we can help you maximize your investment - Get started! www.clarendon.com/rcs (https://www.clarendon.com/rcs)

    #MarketRent#AffordableHousing #MultifamilyRealEstate #GenZRenters #SmartApartments #RemoteWorkReady

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    18 mins
  • A New Era for South Los Angeles: What’s Driving the Market’s Maturity?
    Mar 21 2025

    In this episode of the Weekly Brief: MarketRent™ powered by Clarendon, we explore the evolving investment landscape of South Los Angeles, a market that has steadily transitioned from overlooked to sought-after.

    Since 2015, South LA has been reshaped by infrastructure expansion, cultural investment, and shifting demographics. The Metro K Line has enhanced accessibility, fueling transit-oriented development, while USC’s expansion, BMO Stadium, and the upcoming Lucas Museum are reinforcing long-term demand. As a result, rental demand remains strong, and property values near key development zones are seeing sustained appreciation.

    For multifamily investors, South LA now offers a more mature but still evolving opportunity, with strategies shifting toward value-add renovations, adaptive reuse, and infill development. With the 2028 Olympics on the horizon and increasing demand for centrally located, transit-accessible housing, South LA is proving to be one of LA’s most compelling investment submarkets.

    How will you position your portfolio to capitalize on South LA’s continued transformation? Read our latest insights on how this market is reshaping LA’s multifamily sector.


    Listen and learn more (https://www.marketrent.us/weekly-brief)

    Contact us today to learn more about our tailored solutions and how we can help you maximize your investment - Get started! www.clarendon.com/rcs (https://www.clarendon.com/rcs)

    #MarketRent #SouthLA #LosAngelesRealEstate #TransitOrientedDevelopment #AffordableHousing #UrbanRevitalization

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    12 mins
  • Is Los Angeles Still a Prime Investment?
    Mar 14 2025

    In this episode of the Weekly Brief: MarketRent™ powered by Clarendon, we examine #LosAngeles's complex multifamily investment landscape as it navigates global appeal alongside local regulatory challenges.

    Ranking #14 in the 2025 @Resonance Best World Cities report, LA remains a cultural powerhouse with its upcoming "Decade of Sport" including the 2028 Olympics. Yet the investment story has become more nuanced, with LA County's share of U.S. apartment sales declining from 5.4% to 3.7% in the 2020s amid regulatory headwinds that have prompted major institutional investors to reconsider their positions.

    Downtown LA tells a different story, demonstrating remarkable resilience with 55,000 residential units and 27,000 more in the pipeline. The area's innovative adaptive reuse programs—accounting for 24% of existing inventory—and diverse neighborhood ecosystems continue to attract investment despite broader market concerns.


    For strategic investors, DTLA's consistently strong occupancy rates and forward-looking DTLA 2040 plan offer opportunities, while South LA emerges as an alternative with relative affordability and institutional anchors. Success now requires neighborhood-specific knowledge, regulatory navigation expertise, and a long-term perspective that can weather periodic interventions.


    As LA's global significance remains undiminished but its investment calculus grows more complex, we provide the insights needed to identify value in America's second-largest city.

    Listen and learn more

    Contact us today to learn more about our tailored solutions and how we can help you maximize your investment - Get started!

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    14 mins
  • The Business of Connection: Why Social Amenities Are Key to Multifamily Success
    Mar 7 2025

    In this episode of the Weekly Brief: MarketRent™ powered by Clarendon, we explore how community-driven amenities are transforming multifamily housing, creating stronger tenant engagement while driving measurable financial returns.

    According to Greystar’s 2024 survey, well-curated social spaces—such as clubhouses, co-working areas, and pet-friendly features—are no longer just lifestyle perks; they are key to increasing rental premiums, improving retention, and reducing vacancies. Properties offering high-demand amenities can command rent increases of up to $61 per unit while fostering deeper resident connections that enhance long-term stability.

    Beyond rental growth, these features accelerate lease-ups and strengthen competitive positioning in a saturated market. Forward-thinking developers are leveraging community spaces, outdoor gathering areas, and wellness-driven environments to meet evolving tenant expectations and maximize NOI.

    As resident preferences shift toward experience-based living, investing in community amenities is no longer optional—it’s a strategic move for long-term success. Stay ahead of the curve by ensuring your properties are designed for today’s renter demands.

    Listen and learn more

    Contact us today to learn more about our tailored solutions and how we can help you maximize your investment - Get started!

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    14 mins