• Using "Flawed Authenticity" as a strategy

  • Feb 21 2020
  • Length: 26 mins
  • Podcast
Using "Flawed Authenticity" as a strategy cover art

Using "Flawed Authenticity" as a strategy

  • Summary

  • One proven effective strategy to earn the trust and loyalty of your ideal customers is your "Flawed Authenticity"… It's all about answering your "Why?"

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.