• PS 113 Don’t Compare Your Chapter One to Someone Else’s Chapter Twenty
    Sep 3 2025

    Comparing yourself to others is natural, but it can stop you seeing your own progress. Behind every successful tutor or business owner is a messy chapter one.

    In this episode, I share how to reframe comparison so it drives growth instead of doubt. You will learn how to turn admiration into action and take steps that move your tutoring or education business forward.

    Enjoy :-)

    Sumantha

    ____________________


    👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

    As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

    My training leans on tried-and-tested methods that are completely tailored to our niche.

    There's no generic business advice here!


    Work with me to breathe life into YOUR definition of success:


    #1 Bespoke 1:1 Mentoring

    Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


    #2 The Tutors' Mastermind

    The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


    #3 The Group Class Course

    Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


    This podcast is recorded using Riverside. Sign up for your account here (free plan available)

    ____________________

    Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

    © 2024 Sumantha McMahon

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    2 mins
  • 173 This Underrated Learning Technique Will Make Your Business Stronger
    Sep 1 2025

    In this episode I share a simple practice you can use to grow your tutoring or education business. By paying attention to your own experiences as a consumer, you can strengthen your marketing, improve sales and create better client relationships.

    I give practical examples on marketing, content, pricing, boundaries, delivery and systems. These will help you attract more clients, work more effectively and build a business that feels professional and sustainable.

    Enjoy :-)

    Sumantha

    ____________________


    👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

    As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

    My training leans on tried-and-tested methods that are completely tailored to our niche.

    There's no generic business advice here!


    Work with me to breathe life into YOUR definition of success:


    #1 Bespoke 1:1 Mentoring

    Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


    #2 The Tutors' Mastermind

    The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


    #3 The Group Class Course

    Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


    This podcast is recorded using Riverside. Sign up for your account here (free plan available)

    ____________________

    Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

    © 2024 Sumantha McMahon

    Show More Show Less
    19 mins
  • PS 112 Your First Idea Doesn’t Have to Be Your Final
    Aug 27 2025

    Launching something new does not need to be perfect. Business is an experiment, and the first version of your course, class, or programme is only the beginning.

    In this episode, I share why adapting as you go helps you grow, and why your audience values consistency and care more than perfection. If you are a tutor or education business owner, this will give you clear steps to strengthen your marketing and sales.

    Enjoy :-)

    Sumantha

    ____________________


    👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

    As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

    My training leans on tried-and-tested methods that are completely tailored to our niche.

    There's no generic business advice here!


    Work with me to breathe life into YOUR definition of success:


    #1 Bespoke 1:1 Mentoring

    Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


    #2 The Tutors' Mastermind

    The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


    #3 The Group Class Course

    Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


    This podcast is recorded using Riverside. Sign up for your account here (free plan available)

    ____________________

    Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

    © 2024 Sumantha McMahon

    Show More Show Less
    3 mins
  • 172 This WILL Make Your Content Work Hard For You
    Aug 25 2025

    In this episode, I show you how to make your content work harder for your tutoring or education business. Creating more posts is not the answer. Instead, I explain how to plan strategically so your content builds trust, starts conversations, and positions you as the go-to in your niche.

    You will learn why understanding your audience is key to marketing, sales, and business growth. With the right approach, your content can attract clients and create lasting impact without burning you out.

    Enjoy :-)

    Sumantha

    ____________________


    👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

    As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

    My training leans on tried-and-tested methods that are completely tailored to our niche.

    There's no generic business advice here!


    Work with me to breathe life into YOUR definition of success:


    #1 Bespoke 1:1 Mentoring

    Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


    #2 The Tutors' Mastermind

    The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


    #3 The Group Class Course

    Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


    This podcast is recorded using Riverside. Sign up for your account here (free plan available)

    ____________________

    Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

    © 2024 Sumantha McMahon

    Show More Show Less
    23 mins
  • PS 111 You’re Allowed to Slow Down Without Losing Momentum
    Aug 20 2025

    It is easy to feel pressure to keep moving in business. But momentum is not the same as speed.

    In this episode, I share why slowing down in your tutoring or education business can strengthen your marketing, sales, and long term growth. From posting less often to focusing on existing clients, steady progress often leads to better results.

    Enjoy :-)

    Sumantha

    ____________________


    👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

    As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

    My training leans on tried-and-tested methods that are completely tailored to our niche.

    There's no generic business advice here!


    Work with me to breathe life into YOUR definition of success:


    #1 Bespoke 1:1 Mentoring

    Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


    #2 The Tutors' Mastermind

    The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


    #3 The Group Class Course

    Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


    This podcast is recorded using Riverside. Sign up for your account here (free plan available)

    ____________________

    Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

    © 2024 Sumantha McMahon

    Show More Show Less
    2 mins
  • 171 You DON'T Need A Big Following To Make Sales
    Aug 18 2025

    Think you need a huge following to make sales? You don’t, and in this episode I’ll show you why.

    I’m breaking down simple, effective marketing and sales strategies that work no matter the size of your audience. If you’re a tutor or education business owner, this is for you.

    You’ll learn:

    • Why small audiences can still convert
    • The difference between making sales and the volume of sales
    • How to make your content intentional and strategic
    • What to do after someone consumes your content
    • Why slow, steady growth leads to consistent results

    I’m also sharing practical actions you can take right now, wherever you are in your journey.

    Whether you’re just starting out or ready to take things to the next level, this episode will help you focus on what truly drives results, not vanity metrics.

    Enjoy :-)

    Sumantha

    ____________________


    👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

    As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

    My training leans on tried-and-tested methods that are completely tailored to our niche.

    There's no generic business advice here!


    Work with me to breathe life into YOUR definition of success:


    #1 Bespoke 1:1 Mentoring

    Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


    #2 The Tutors' Mastermind

    The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


    #3 The Group Class Course

    Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


    This podcast is recorded using Riverside. Sign up for your account here (free plan available)

    ____________________

    Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

    © 2024 Sumantha McMahon

    Show More Show Less
    22 mins
  • PS 110 Look Back Before You Leap
    Aug 6 2025

    In this episode, I talk about the power of reflecting on your journey and celebrating your progress.

    Take a moment to appreciate how far you’ve come.

    Enjoy :-)

    Sumantha

    ____________________


    👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

    As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

    My training leans on tried-and-tested methods that are completely tailored to our niche.

    There's no generic business advice here!


    Work with me to breathe life into YOUR definition of success:


    #1 Bespoke 1:1 Mentoring

    Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


    #2 The Tutors' Mastermind

    The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


    #3 The Group Class Course

    Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


    This podcast is recorded using Riverside. Sign up for your account here (free plan available)

    ____________________

    Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

    © 2024 Sumantha McMahon

    Show More Show Less
    1 min
  • 170 Marketing: What's Working In 2025
    Aug 4 2025

    In this episode, I explore the evolving landscape of marketing, emphasising its importance for businesses even in a word-of-mouth-driven ecosystem.

    I discuss changing consumer behaviour, the necessity of a strong offering, and the need for marketing content to resonate with your audience.

    The conversation highlights the importance of understanding the audience's journey and tailoring marketing efforts to meet their specific needs.

    Takeaways

    Marketing starts with our offering, not how we promote.

    The content we put out needs to cut through the noise.

    Understanding what makes our offering outstanding is crucial.

    Marketing should help people get ready to buy from us.

    We need to cater to different audience segments based on their journey.

    Hand-raiser content helps us understand where our audience is.

    Marketing works hard when it shows why we're the best for our audience.

    Sound bites

    "Is marketing what we think it is?"

    "What makes what we offer so outstanding?"

    "Marketing starts with what we offer"

    ____________________


    👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

    As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

    My training leans on tried-and-tested methods that are completely tailored to our niche.

    There's no generic business advice here!


    Work with me to breathe life into YOUR definition of success:


    #1 Bespoke 1:1 Mentoring

    Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


    #2 The Tutors' Mastermind

    The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


    #3 The Group Class Course

    Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


    This podcast is recorded using Riverside. Sign up for your account here (free plan available)

    ____________________

    Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

    © 2024 Sumantha McMahon

    Show More Show Less
    18 mins