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The TWENTY30

The TWENTY30

By: Lucien Zeigler and Hanaa Almoaibed
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New futuristic cities built from scratch. Giga-projects. Major sports investments. Trillions in spending. An economy and society changing so quickly even locals sometimes can’t believe their eyes. Saudi Arabia is on a mission to change itself from a conservative society with an oil-dominated economy to a modern and open society with a diversified economy - and to become a global tourism destination. Such a transformation has never before been attempted, and the stakes for the Middle East - and the world - are high. The TWENTY30 is a new media network and podcast that explores the seemingly endless dimensions of the social and economic transformations in Saudi Arabia, which few living outside the Kingdom can truly grasp. From the creator and co-host of The 966 Podcast comes a new platform that tackles the news, issues, challenges, and opportunities in Saudi Arabia and the Middle East region as it continues forward in a full-throttle effort to remake itself while the world watches. Featuring exclusive interviews, frank conversations, and in-depth topic exploration, The TWENTY30 is the first bi-weekly english program of its kind dedicated to uncovering and highlighting the road ahead for Saudi Arabia and the region and why it matters. Hosted by Lucien Zeigler and Dr. Hanaa Almoaibed, The TWENTY30 is a new media network that will expand understanding of Saudi Arabia and the Middle East region through real conversations, research, and insights on a variety of platforms.Copyright 2024, Twenty30 Media Group, LLC, United States of America. All rights reserved. Politics & Government Social Sciences
Episodes
  • A new Giga Project for Mecca
    Oct 22 2025

    After a whirlwind month of travel, Lucien and Dr. Hanaa are back on The TWENTY30 Podcast—and strap in, because they have a LOT of catching up to do. A lot has happened in the fast-paced, fast-changing Kingdom over the past few weeks. The hosts try to tackle as much of it as they can in this episode to kick off the season and a regular schedule of content excellence for listeners and viewers.

    In this show, Lucien leads a DEEPDIVE on the latest "Giga Project" coming to Saudi Arabia: The monumental King Salman Gate project—Mecca’s 12 million m² transformation. The new designs and visuals released by authorities are impressive, but so too are the plans for heritage preservation. The move is a play to enhance religious tourism as part of Saudi’s economic diversification. The move also reflects the reality of Saudi Arabia as host to the largest annual human migration event on the planet for millions of followers of Islam, and to make that journey more inspirational, peaceful and safe for visitors to the Kingdom.

    After the DEEPDIVE, the hosts roll up their sleeves for an expanded NEWS segment, covering the launch of Riyadh University of the Arts (RUA), a first-of-its-kind institution nurturing the next generation of Saudi creatives, Saudi’s film industry, Riyadh Fashion Week, MDLBeast Soundstorm 2025 (Cardi B!), and what we know right now about Crown Prince Mohammed bin Salman’s planned U.S. visit.

    We're so back!

    📈 The TWENTY30 is the #1 podcast on Saudi Arabia in English. Subscribe for free wherever you get your podcasts:

    YouTube:

    https://www.youtube.com/@thetwenty30

    Spotify:

    https://open.spotify.com/show/0uuKNWrgbQPMBIx3XY6YGU

    Apple Podcasts:

    https://podcasts.apple.com/us/podcast/the-twenty30/id1742574206

    Get episodes and exclusive content delivered to your email inbox free:

    https://thetwenty30.com

    📧 You can also email the show’s hosts with their first names (Lucien @TheTWENTY30.com) or (Hanaa @thetwenty30.com) or email Hosts @ TheTwenty30.com.

    The TWENTY30 Podcast is a production of The TWENTY30 Media Group, LLC.

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    1 hr and 4 mins
  • PWC's Basma Bushnaq on how education in Saudi Arabia has changed
    Oct 16 2025

    Saudi Arabia is now a leading market for education investment. In this conversation, Basma Bushnaq, Partner at PWC, discusses the evolving landscape of schools, the demand for quality teachers, and the future of education in Saudi Arabia and globally. The significant reforms and investment opportunities driven by Vision 2030 has created an almost unrecognizable and booming market in the Kingdom. She shares her personal journey in education, the challenges and opportunities within the sector, and the importance of collaboration and local partnerships in implementing effective educational practices.

    Before the conversation, Hanaa and Lucien, long overdue for a catchup, discuss Lucien's recent trip to the Eastern Province of Saudi Arabia (Hanaa's home town!), Hanaa's recent retreat, "painting the town red" in Riyadh, and more. We're back!

    📈 The TWENTY30 is the #1 podcast on Saudi Arabia in English. Subscribe for free wherever you get your podcasts:

    YouTube:

    https://www.youtube.com/@thetwenty30

    Spotify:

    https://open.spotify.com/show/0uuKNWrgbQPMBIx3XY6YGU

    Apple Podcasts:

    https://podcasts.apple.com/us/podcast/the-twenty30/id1742574206

    Get episodes and exclusive content delivered to your email inbox free:

    https://thetwenty30.com

    📧 You can also email the show’s hosts with their first names (Lucien @TheTWENTY30.com) or (Hanaa @thetwenty30.com) or email Hosts @ TheTwenty30.com.

    The TWENTY30 Podcast is a production of The TWENTY30 Media Group, LLC.

    Show More Show Less
    50 mins
  • Saudi Arabia's Quiet Revolution: Legal Reforms
    Sep 6 2025

    Back from vacation (so back) and ready to hit the ground running with a normal schedule, the TWENTY30 co-hosts Lucien and Hanaa begin the show by catching up after the break. Then, Hanaa leads an interesting DEEPDIVE segment on Saudi Arabia's "Quiet Revolution," which is major progress with legal reforms for individuals and businesses in the kingdom as it continues to transform. New laws and a series of regulations has made doing business in Saudi Arabia so much easier than before, and legal reforms have empowered women and redefined social issues for the better for citizens and residents. These are changes that don't draw the headlines or curiosity as some giga-projects or sports (for example) but underpin all that's happening in Saudi Arabia.

    After the DEEPDIVE, the hosts discuss HUMAIN and Saudi Arabia's new AI capabilities, solar in Saudi Arabia, and much more.

    📈 The TWENTY30 is the #1 podcast on Saudi Arabia in English. Subscribe for free wherever you get your podcasts:

    YouTube:

    https://www.youtube.com/@thetwenty30

    Spotify:

    https://open.spotify.com/show/0uuKNWrgbQPMBIx3XY6YGU

    Apple Podcasts:

    https://podcasts.apple.com/us/podcast/the-twenty30/id1742574206

    Get episodes and exclusive content delivered to your email inbox free:

    https://thetwenty30.com

    📧 You can also email the show’s hosts with their first names (Lucien @TheTWENTY30.com) or (Hanaa @thetwenty30.com) or email Hosts @ TheTwenty30.com.

    The TWENTY30 Podcast is a production of The TWENTY30 Media Group, LLC.

    ©The TWENTY30. All rights reserved.

    Show More Show Less
    1 hr and 2 mins
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