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The Retail GPS Podcast

The Retail GPS Podcast

By: Ihsan Munir
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About this listen

 This podcast provides insight and information on the consumer packaged goods industry and is focused on sharing tips, tools, resources, and education for emerging brands in the food-related retail space. Many of the principles shared may also apply to non-food related goods. However, this podcast will be geared more toward those who operate or seek to enter the food market of the retail industry. Listeners can expect to hear from experts in the field including retail buyers, brokers, distributors, co-packers/co-manufacturers and other brands. This is a community of foodies in the CPG space, discussingCopyright 2024 All rights reserved. Economics Leadership Management & Leadership
Episodes
  • S1 E6 The Psychology of Branding Creating a Memorable Brand Identity

    S1 E6 The Psychology of Branding Creating a Memorable Brand Identity
    Dec 22 2024

    The Retail GPS Podcast: The Psychology of Branding explores how emotional triggers, visual design, and storytelling shape unforgettable brand identities. Gain actionable insights to create a brand that captivates and connects with your audience in the competitive retail and CPG space.Credits: Music from #Uppbeat: https://uppbeat.io/t/mark-july/your-way License code: J4PFO2GXE36QLHWT
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    7 mins
  • S1 E5: Wholesale vs. Distributor: Choosing the Right Path for Your Food Brand

    S1 E5: Wholesale vs. Distributor: Choosing the Right Path for Your Food Brand
    Nov 24 2024

    In S1 E5 of The Retail GPS, Ihsan breaks down wholesale vs. distributor models for scaling food brands. Wholesale offers higher margins and control but is resource-heavy, while distributors provide reach and scalability with lower margins. Your choice depends on goals, resources, and cash flow. Music: “Mellow Bop” by Prigida from Uppbeat (License code: 4HQCBYCVPZJTWYKL).
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    7 mins
  • S1 E4 Mastering Food Brand Logistics From Shipping to Shelf Life

    S1 E4 Mastering Food Brand Logistics From Shipping to Shelf Life
    Nov 2 2024

    In this episode of The Retail GPS Podcast, we dive into logistics essentials for food brands. Learn strategies to secure optimal shipping rates, partner with co-packers for ingredients and packaging, manage inventory, and choose storage solutions to streamline operations. Music from Uppbeat: https://uppbeat.io/t/prigida/sketch-book (License code: OVAYMCIUB7NWXLQK).
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    10 mins
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