• My 5 Fave Social Media Sales Formats
    Mar 8 2023

    Let's get social! Sales, that is. Your social platforms are a great place to move merchandise. Plus it gives your customers a sense of community and helps build brand awareness. Kelsey outlines 5 different formats for social media sales that you can implement in your shop. 

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    18 mins
  • Bonus Episode! My Final 10 To-Do's for Valentine's Day
    Feb 4 2023

    A low-key bonus episode where Kelsey shares the last 10 things on her Valentine's Day prep to-do list! Find the script link on the last episode, and see an example of her Bucket Pull list on Petals and Profit's Facebook or Instagram page :) 

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    9 mins
  • Streamline your Valentine's Sales
    Jan 22 2023

    This episode is a deep dive into the tools you'll need to prep your team to sell better this Valentine's Day. From menus to recipe cards to sales scripts, Kelsey gets specific on what helps her shop work - and sell - smarter. 

    For a free copy of her sales script click here: https://view.flodesk.com/pages/63cc9502de520bd60dc334b5

    For the accompanying video with visual aides of the menu and recipe card, head to: 
    https://vimeo.com/791528872/9ae91449a0

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    35 mins
  • 5 Quick Tips for Smoother Sales Conversations
    Dec 11 2022

    How can the words that you use affect your customer interactions? A lot! In this bonus episode, Kelsey shares words and phrases you can use (or avoid) to serve your customers best and close that sale. It's a little bit psychology, a lotta bit positivity. 

    1. Find their Motivation
    2. Avoid "Can/Could" Statement
    3. Ask Permission
    4. Positive Reinforcement
    5. Practice "Clienteling" 

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    19 mins
  • Get on the SPIN cycle to boost sales
    Dec 5 2022

    In this third episode of our sales series, we've got our mindset prepped and know our products inside and out.... let's get selling! Kelsey outlines the SPIN (Situation, Problem, Implementation and Need Payoff) process for closing the sale, and how you can use the right questions at the right time to move your customer from "looking" to "purchasing" through easy conversation. 


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    25 mins
  • Sales Success - 6 Steps to Prep your Team
    Nov 2 2022

    Just like a boyscout, you gotta be prepared when it comes to making sales. This checklist will put your team in the best position for success. Planning, policy review, prep, product run-throughs and more. Plus Kelsey talks cross-selling, upselling and down-sells.  As always, real life examples and an action task are included! 

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    38 mins
  • Sales Mindset - From Selling to Serving
    Sep 28 2022

    In the first of a series all focused on improving sale at your flower shop, Kelsey starts at the foundation of everything. Mindset. 
    That and your initial customer interaction will start a "sale" off on the right foot. Kelsey shares her own greeting process and three mindset checks to run through: 

    1. I am mentally ready to serve this customer my best
    2. I am physically ready to serve this customer my best. 
    3. I have gathered information about this customer to serve them best. 

     

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    32 mins
  • 5 Tips to Battle Burnout in your Floral Business
    Sep 11 2022

    We've all been there.... feeling drained or defeated. Especially if you've been short staffed or over-booked lately, you may be feeling burnt out. Here's five tips to avoid burn out in your floral business.  

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    12 mins