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The Retail Florist

The Retail Florist

By: Kelsey
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About this listen

 A podcast for retail florists, by a retail florist. Kelsey shares strategies to grow your flower business without burnout. If you're a floral entrepreneur, you're juggling a lot of moving parts - small business growth, products, marketing and SEO, customer service, employee management and more. Tune in for real-life flower shop stories and practical tips to make a profit while doing what you love.© 2023 The Retail Florist Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • My 5 Fave Social Media Sales Formats

    My 5 Fave Social Media Sales Formats
    Mar 8 2023

    Let's get social! Sales, that is. Your social platforms are a great place to move merchandise. Plus it gives your customers a sense of community and helps build brand awareness. Kelsey outlines 5 different formats for social media sales that you can implement in your shop. 
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    18 mins
  • Bonus Episode! My Final 10 To-Do's for Valentine's Day

    Bonus Episode! My Final 10 To-Do's for Valentine's Day
    Feb 4 2023

    A low-key bonus episode where Kelsey shares the last 10 things on her Valentine's Day prep to-do list! Find the script link on the last episode, and see an example of her Bucket Pull list on Petals and Profit's Facebook or Instagram page :) 
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    9 mins
  • Streamline your Valentine's Sales

    Streamline your Valentine's Sales
    Jan 22 2023

    This episode is a deep dive into the tools you'll need to prep your team to sell better this Valentine's Day. From menus to recipe cards to sales scripts, Kelsey gets specific on what helps her shop work - and sell - smarter. 

    For a free copy of her sales script click here: https://view.flodesk.com/pages/63cc9502de520bd60dc334b5

    For the accompanying video with visual aides of the menu and recipe card, head to: 
    https://vimeo.com/791528872/9ae91449a0
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    35 mins
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