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PROFITABLE TALKS...

In this episode of the Profitable Creative, host Christian Brim speaks with Jason Clark of Via Studio about the evolution of his agency, the challenges of ownership, and the importance of building a saleable business. They discuss mergers and acquisitions, the balance between creativity and profitability, and the emotional aspects of money in business. Jason shares his insights on leadership, team dynamics, and the necessity of trust within organizations. The conversation also touches on the impact of technology and venture capital on the creative industry, as well as the lessons learned from personal experiences in business ownership.

PROFITABLE TAKEAWAYS...

• Building a business to be saleable is crucial.
• Profitability and EBITDA are key metrics for valuation.
• Creative professionals often prioritize great work over profitability.
• Mergers and acquisitions can provide new opportunities for growth.
• Trust within a team is essential for effective leadership.
• The emotional aspects of money can impact business decisions.
• Radical candor fosters open communication in teams.
• Planning for the next chapter in life is important for business owners.
• Technology is reshaping the landscape of entrepreneurship.
• Learning from painful experiences is vital for growth.

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PROFITABLE TALKS...

In this episode of The Profitable Creative, host Christian Brim speaks with Matt Dorman of Endeavor about the importance of high-performance websites for businesses, the challenges of client retention, and the need for agencies to adapt their business models in a changing market. They discuss the significance of niching down for profitability, the role of marketing in business growth, and the return to basic marketing strategies in an age dominated by technology and AI. The conversation highlights the importance of understanding client needs and building strong relationships for long-term success.

PROFITABLE TAKEAWAYS...

• The podcast industry has a high dropout rate, with many not reaching 100 episodes.
• High-performance websites are crucial for businesses aiming for profitability.
• Narrowing down to specific niches can significantly improve profit margins.
• Client retention is essential for sustainable business growth.
• Adapting business models is necessary in response to economic challenges.
• Marketing strategies must evolve to cut through the noise in a crowded market.
• Face-to-face interactions remain irreplaceable in building client relationships.
• Understanding the ideal customer is fundamental for effective marketing.
• Investing in marketing and advertising is crucial for growth.
• AI cannot replace the personal touch in client interactions.

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PROFITABLE TALKS...

In this episode of the Profitable Creative, host Christian Brim interviews Teri M Brown, an author and speaker who shares her inspiring journey of riding across the United States on a tandem bicycle with her husband. Teri discusses the challenges they faced during the ride, the life lessons she learned, and how this experience ignited her passion for writing. She also delves into the business side of being an author, including the importance of marketing and building a community. Teri emphasizes the value of perseverance, the significance of not quitting on bad days, and the power of sharing experiences within the creative community.

PROFITABLE TAKEAWAYS...

• Teri rode 3,102 miles on a tandem bike with her husband.
• The journey taught her valuable life lessons that inspired her writing.
• She emphasizes the importance of not quitting on a bad day.
• Teri's first book was published in January 2022 after her bike ride.
• She started her podcast to connect with other indie authors.
• Marketing was a significant challenge for her as a new author.
• Building a community is crucial for authors to succeed.
• Teri learned that persistence can sometimes be detrimental.
• She encourages others to pursue their passions despite challenges.
• Teri's experiences highlight the importance of sharing stories within the creative community.

Listen in on further creatives! Check it ➡️
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PROFITABLE TALKS...

In this episode of the Profitable Creative, host Christian Brim speaks with Julie Strickland, a prolific innovator with 20 patents, about her journey in engineering and innovation. They discuss the importance of finding problems worth solving, the process of innovation, and the lessons learned from failures. Julie shares her experiences with moon dust challenges in spacesuit maintenance and delves into the complexities of patents and intellectual property. The conversation also touches on the importance of innovation in corporate settings and Julie's plans for monetizing her passion project, Strawberry Innovation.

PROFITABLE TAKEAWAYS...

• Julie Strickland holds about 20 patents.
• Finding a problem worth solving is crucial for innovation.
• Failure is just data that can inform future decisions.
• The ionic shower experiment taught valuable lessons about moon dust.
• Moon dust poses significant challenges for spacesuit maintenance.
• Understanding patents is essential for protecting intellectual property.
• Innovation processes can be applied in both corporate and entrepreneurial settings.
• Developing a curriculum on innovation can lead to ownership of intellectual property.
• The process of making bricks on the moon can be patentable.
• Monetizing passion projects can take various forms, including workshops and books.

Grab the entire Profit First for Creatives Book for FREE: https://christianbrim.com/free-book-download/

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PROFITABLE TALKS...

In this episode of the Profitable Creative, host Christian Brim speaks with Francis Flair of Flair Consulting Group about the importance of client retention and customer experience in business. They discuss how businesses often overlook the competition posed by other service providers and the need to focus on existing clients. Francis shares his journey from Ghana to the U.S. and how his experiences shaped his consulting approach. The conversation emphasizes the significance of building trust, empowering employees, and creating a strong company culture to enhance customer loyalty and satisfaction.

PROFITABLE TAKEAWAYS...

• Client retention is crucial for beating competition.
• Businesses often overlook the competition from other service providers.
• Customer experience should be prioritized over just acquiring new clients.
• Investing in customer experience yields better returns than marketing.
• Trust and loyalty are built through consistent customer care.
• Empowering employees is essential for delivering great customer service.
• Education is more effective than rigid training for employees.
• Culture reflects leadership and should be intentionally developed.
• A players want to work with other A players.
• Defining what good looks like is essential for organizational success.

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PROFITABLE TALKS...

In this episode of Profitable Creative, host Christian Brim speaks with Scott Ritzheimer from Scale Architects about the journey of entrepreneurship, the challenges of scaling a business, and the evolution of founders. They discuss the importance of understanding business lifecycle stages, the transition from being a startup entrepreneur to a reluctant manager, and the disillusionment that can come with growth. Scott shares insights on how to create value for customers, the significance of eliminating unnecessary tasks, and the need for founders to evolve alongside their businesses.

PROFITABLE TAKEAWAYS...

• Scott's journey began with a focus on helping businesses and nonprofits.
• Understanding business lifecycle stages is crucial for growth.
• The transition from startup to management can be challenging for founders.
• Eliminating unnecessary tasks is key to effective delegation.
• Founders must evolve to lead their organizations effectively.
• Creating value for customers is essential for profitability.
• The disillusioned leader often faces stripped away illusions of success.
• Effective management requires clarity and accountability.
• Storytelling is a powerful marketing tool for businesses.
• The journey of entrepreneurship is filled with ups and downs.

Grab the entire Profit First for Creatives Book for FREE: https://christianbrim.com/free-book-download/

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PROFITABLE TALKS...

In this episode of the Profitable Creative, host Christian Brim interviews artist and coach Miriam Schulman. They discuss the intersection of creativity and business, emphasizing the importance of marketing and mindset for artists. Miriam shares her journey from Wall Street to becoming a successful artist and coach, highlighting the necessity of adapting to market demands while maintaining artistic integrity. The conversation delves into the psychology of pricing, the beliefs surrounding money, and the importance of believing in oneself and one's customers. Listeners are encouraged to embrace their creativity as a vital business skill and to understand the value of their work in the marketplace.

PROFITABLE TAKEAWAYS...

• Miriam Schulman emphasizes the importance of marketing for artists.
• Creativity is essential for success in business.
• Artists often believe they are exceptions to business rules, but they are not.
• Mindset shifts are crucial for creative entrepreneurs.
• Financial independence is a driving force for many artists.
• Beliefs about money can significantly impact business success.
• Pricing affects perceived value in the art market.
• Understanding customer psychology is key to selling art.
• You can improve your marketing without changing your artistic style.
• True artists can care about money and still maintain their integrity.

Grab the entire Profit First for Creatives Book for FREE: https://christianbrim.com/free-book-download/

Are you ready to pay yourself more… yeah it’s called an S-Corp. ➡️
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PROFITABLE TALKS...

In this episode of Profitable Creative, host Christian Brim and guest Michelle Griffin discuss the intricacies of personal branding, the importance of authenticity, and the challenges faced by entrepreneurs. They explore how to navigate the judgment monster, the significance of human connection in business, and the impact of AI on creativity. Michelle shares her journey of entrepreneurship, emphasizing the need for visibility and service in building a successful brand. The conversation highlights the necessity of embracing creativity and finding one's unique voice in a crowded marketplace.

PROFITABLE TAKEAWAYS...

• Building a brand is essential for visibility.
• Authenticity attracts the right audience.
• The judgment monster affects everyone, even experts.
• Human connection is crucial in a digital age.
• Service to others can alleviate personal fears.
• Creativity is vital in problem-solving.
• AI can enhance, not replace, human creativity.
• Networking and in-person connections are invaluable.
• Overcoming self-doubt is a common entrepreneurial challenge.
• Finding your unique voice is key to standing out.

Listen in on further creatives! Check it ➡️
https://www.coregroupus.com/the-profitable-creative

Are you ready to pay yourself more… yeah it’s called an S-Corp. ➡️
https://calendly.com/blouia/s-corp-evaluation