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The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

By: Jacqueline Snyder
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 A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life. As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more. Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.245524 Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • 733. The 3 Numbers That Will Shape Your 2026 Sales

    733. The 3 Numbers That Will Shape Your 2026 Sales
    Dec 11 2025

    Before you make a single new goal for 2026, your business is already showing you what will work, and that’s in your numbers. In this episode, I break down the 3 most important metrics every product boss must track after Q4 to stop guessing and start growing with clarity. I talk about bestsellers, average order value, your sales engine, and how these 3 numbers become your roadmap for a stronger January and a more profitable year ahead. Get ready to step into 2026 as the CEO of your product business, not just the hustling maker.

    In This Episode, You’ll Learn:

    00:00 The 3 numbers that predict your next season of growth.

    04:30 How to identify your true bestseller using the 80/20 rule.

    11:30 Why creatives must stop reinventing and start repeating.

    16:30 How to calculate and raise your average order value.

    23:00 How to increase revenue without finding new customers.

    26:00 What sales strategy is worth doubling down on next year?

    32:00 How to use data to lead with confidence into 2026.

    Resources + Links

    Ready to stop guessing and follow a proven system? Book your strategy call.

    Get business tips sent right to your inbox - join the newsletter!

    Watch on YouTube


    Follow

    Jacqueline on IG: @theproductboss

    theproductboss.com
    Show More Show Less
    38 mins
  • How To Run a Product Business in 15 Minutes a Day (Yes, Really)

    How To Run a Product Business in 15 Minutes a Day (Yes, Really)
    Dec 4 2025

    Are you working nonstop in your product-based business but still not seeing the results in your bank account? Let me tell you the good news, hustling harder is NOT the answer. In this episode, I break down how to build a simple weekly rhythm that actually supports your revenue goals and your real life. I walk you through a coaching session with a burned-out student who was doing “all the things,” and show you exactly how we reset her quarter with clear revenue targets, lifestyle goals, and a realistic weekly schedule for making, marketing, shipping, and CEO time. You’ll learn how to plan your quarter like a million dollar product boss, use the 15 Minute CEO Review to stay focused, and create systems that work whether you sell on Etsy, Amazon, wholesale, markets, or your own online shop. If you’re ready to work smarter with a repeatable system instead of relying on willpower and chaos, this episode will help you create a weekly rhythm that saves you time, grows your sales, and gives you more freedom.

    In This Episode, You’ll Learn:

    00:00 Why “doing more” isn’t growing your product business the way you hoped.

    02:00 How to reverse burn-out before the holiday season.

    04:00 How to connect your revenue goals to your lifestyle, family, and freedom vision.

    06:30 Plan your quarter like a CEO: revenue targets, offers, and sales opportunities.

    08:30 Building a weekly rhythm for product-based businesses (making, marketing, shipping).

    11:00 Why willpower is not a renewable resource and how to use your best hours wisely.

    13:00 The 15 Minute CEO Review: 4 simple questions to ask every Sunday or Monday.

    15:00 Example weekly schedule for makers, manufacturers, and online shop owners.

    17:00 How structure actually protects your creativity and prevents feast-or-famine sales.

    19:00 Next steps if you want coaching, accountability, and a proven system inside The Product Boss Collective.


    Resources + Links

    Ready to stop guessing and follow a proven system? Book your strategy call.

    Get business tips sent right to your inbox - join the newsletter!

    Watch on YouTube


    Follow

    Jacqueline on IG: @theproductboss

    theproductboss.com
    Show More Show Less
    24 mins
  • What to Do When You’re Making Sales But Still Feel Broke (Stop Profit Leaks & Start Paying Yourself)

    What to Do When You’re Making Sales But Still Feel Broke (Stop Profit Leaks & Start Paying Yourself)
    Nov 27 2025

    You’re making sales, but your bank account says otherwise. In this episode, I talk about why revenue feels like a lie when profit is missing, and the strategies you can use this quarter to get money back in your bank. I share a story of one of my students who has a million dollar business that was barely paying her, and the exact steps she took to turn it around. I also break down how to spot money leaks, what belongs in your true cost of goods, and how to separate your value as a CEO from the labor cost that goes into each product. Get ready to clean up your margins, pay yourself, and reinvest with confidence.

    In This Episode, You’ll Learn:

    00:00 Why seeing sales but not money in the bank is happening to so many makers.

    04:00 Where most money leaks start in product businesses.

    08:00 How to price so the product can actually bear its costs.

    12:30 What to do when your market doesn’t match your price.

    15:00 Why selling in the “easy” places might be sabotaging profit long term.

    19:00 Math trick to price for wholesale and retail.

    21:30 How do you increase average order value?

    23:30 Why a free shipping threshold beats sitewide free shipping for most businesses.

    25:45 The 10-week plan to lower costs and pay yourself.


    Resources + Links

    Book a FREE STRATEGY SESSION with our team HERE

    The wait is over! Enrollment for The Product Boss Sales Accelerator is now open. This is the program where product-based business owners just like you learn how to grow sales, expand into new channels, and build profitable businesses, without piecing it all together alone. Enrollment won’t be open for long, so grab your spot before doors close. Sign up here.

    Get business tips sent right to your inbox - join the newsletter!

    Watch on YouTube


    Follow

    Jacqueline on IG: @theproductboss

    theproductboss.com
    Show More Show Less
    31 mins
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