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The Human Algorithm

The Human Algorithm

By: Bob Hutchins & Drew Powell
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Welcome to the Human Algorithm Podcast, where technology meets humanity. Hosted by Bob Hutchins, a thought leader in tech, psychology, and spirituality, and Drew Powell, a seasoned marketer and storyteller, this podcast explores the intersection of artificial intelligence, human connection, and business innovation.


Each episode dives into meaningful conversations about how leaders and organizations can thrive in an ever-evolving digital world while staying grounded in what truly matters—people. From practical marketing insights to thought-provoking discussions on AI's ethical implications, Bob and Drew bring a unique blend of expertise, curiosity, and humor to every topic they tackle.


Join us as we decode the balance between leveraging cutting-edge technology and fostering genuine human connection. Whether you're a business leader, tech enthusiast, or someone seeking to navigate the complexities of our modern age, the Human Algorithm Podcast offers fresh perspectives and actionable insights to help you succeed.


New episodes drop weekly. Subscribe now and become part of the conversation!

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Episodes
  • The Ethics of Personalization vs. Manipulation

    The Ethics of Personalization vs. Manipulation
    Feb 28 2025

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    This episode explores the ethics of personalization in marketing, highlighting the fine line between empathy and manipulation. We discuss the role of AI, the importance of understanding the customer’s perspective, and the impact of ethics on brand loyalty.

    • Understanding the difference between personalization and manipulation
    • The importance of empathy in marketing strategies
    • How AI influences consumer experiences and ethical considerations
    • The distinction between selling and serving in business practices
    • Real-world examples of ethical branding and marketing
    • The benefits of transparent communication and active listening


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    35 mins
  • Why You Should Love Your Numbers: The Data Story Revealed

    Why You Should Love Your Numbers: The Data Story Revealed
    Feb 28 2025

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    Discover the crucial role of data in shaping effective marketing strategies, especially when integrating AI technologies. Our engaging conversation reveals underlying concepts around human connection, storytelling, and the importance of analytics.

    - Exploring the fusion of AI and human connection
    - Understanding the impact of data analytics in marketing
    - Insights on Customer Acquisition Cost and Lifetime Value
    - Overcoming fear of numbers and embracing data
    - The ethical imperative of transparency in data reporting
    - Practical advice for leveraging AI tools in data interpretation

    Don’t miss insights that can transform how you view analytics in your marketing approach!
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    32 mins
  • Digital Unboxing: Our Top 3 Daily A.I. Tools That Boost Human Connection

    Digital Unboxing: Our Top 3 Daily A.I. Tools That Boost Human Connection
    Jan 26 2025

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    In this discussion, we explore how AI tools are revolutionizing connections while improving efficiency in marketing. By sharing personal experiences and insights about various AI resources, we highlight their role in enhancing our daily tasks and fostering deeper human relationships.

    • Introduction to the parallels between orchids and human connections
    • The concept of the "Human Algorithm" emphasizing AI as a tool for enhancing interaction
    • Overview of daily AI tools used by marketing leaders
    • Detailed discussion on customizing ChatGPT for better client engagement
    • Creative design solutions offered by Ideogram
    • Project management efficiencies gained through Motion AI
    • Claude AI's unique qualities as a content creation resource
    • Perplexity’s innovative answer engine
    • The life-changing flexibility of the Gamma presentation tool
    • Emphasizing mental health benefits linked to better AI usage and personal organization
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    36 mins

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