• Bonus Episode – The Recession-Proof Flooring Contractor
    May 13 2025

    In this episode of The Flooring Contractor Marketing Podcast, we explore how flooring companies can keep growing — even when the economy slows. We’ll share the traits of recession-proof contractors, high-ROI marketing moves, and ways to focus your efforts on profitable work. If you want to stay steady while others struggle, don’t miss this one.

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    49 mins
  • Episode 18 - Dominating Google’s Local 3-Pack for Flooring Contractors
    Mar 17 2025

    Welcome to The Flooring Contractor Marketing Podcast! In this episode, we explore how to rank in Google’s Local 3-Pack and drive more local leads. Learn the importance of reviews, consistent citations, and strategic backlinking. We’ll share tips for optimizing your Google Business Profile with visual content, structured data, and timely updates. Tune in for expert advice to help your flooring business dominate local SEO.

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    23 mins
  • Episode 17 - Google’s Local Service Ads for Flooring Contractors
    Feb 10 2025

    Welcome to The Flooring Contractor Marketing Podcast, where we break down the benefits of Google’s Local Service Ads for flooring businesses. Discover how to set up and optimize your account, collect reviews, and manage leads effectively. We’ll share tips on budgeting, service categories, and best practices to keep your phone ringing. Tune in for expert insights to help your flooring business thrive with LSAs.

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    27 mins
  • Episode 16 - Email Marketing for Flooring Contractors
    Jan 20 2025

    Welcome to Episode 16 of The Flooring Contractor Marketing Podcast! In this episode, we explore how email marketing can be a powerful tool for re-engaging past customers, nurturing prospects, and onboarding new clients. Learn how to create automated sequences, send timely campaigns, and use email to boost customer loyalty and referrals. Discover how email marketing fits into the A-Z buying spectrum to guide prospects toward becoming long-term customers. Don’t miss this essential guide to maximizing the value of email marketing for your flooring business.

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    27 mins
  • Bonus Episode - 2024 Year End Marketing Review for Flooring Contractors
    Jan 6 2025

    Welcome to a special bonus episode of The Flooring Contractor Marketing Podcast! We’re reviewing 2024’s biggest marketing lessons and forecasting what’s ahead in 2025. Learn how to stand out in local search, make the most of Google Ads, and use social media targeting effectively. We’ll also cover the importance of referrals and measurable marketing to optimize your strategies. Don’t miss these actionable tips to help your flooring business succeed in a competitive market.

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    42 mins
  • Bonus Episode - The Flooring Contractor Rainmaker and Everything that Goes into 300% Growth
    Jun 24 2024

    In this bonus episode of "The Flooring Contractor Marketing Podcast," we take a deep dive into the comprehensive marketing services that can achieve 300% growth for flooring businesses. We'll cover the entire process from planning and defining unique selling points to implementing advanced marketing automation and SEO strategies. Learn about website development, local SEO optimization, and creating a robust print marketing package. With tips on effective ad campaigns and leveraging a custom CRM, this episode offers the insights you need to transform your flooring business and achieve market dominance.

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    50 mins
  • Episode 13 - Harnessing AI for Flooring Contractor Marketing
    Jun 24 2024

    Welcome to Episode 13 of "The Flooring Contractor Marketing Podcast," where we explore the potential of AI in flooring business marketing. Understand how AI and machine learning can enhance your operations. We'll discuss tools like chatbots for customer service, AI-driven content creation, and personalized marketing. Learn to optimize your SEO and social media campaigns with AI and discover the efficiency of quick implementation. This episode offers practical tips on learning AI and answers to common questions. Join us to harness the power of AI and elevate your flooring business marketing strategy.

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    42 mins
  • Episode 12 - A Simple Follow-up System for Your Flooring Business
    Jan 10 2024

    In Episode 12 of "The Flooring Contractor Marketing Podcast," join Matt Law as he guides flooring business owners through the process of setting up a simple yet effective follow-up system for customers and prospects. Discover how automation and strategic communication can help you nurture relationships, retain customers, and attract new prospects. Matt Law emphasizes the key elements of a successful follow-up system.


    Learn how automation extends beyond just emails, incorporating SMS messages, direct mail, and more to engage with your audience effectively. Discover the power of email autoresponders, utilizing tools like Zapier to connect your CRM with other platforms seamlessly. This episode also explores the importance of communicating your unique selling points to prospects, showcasing the value and benefits of your flooring services.


    Additionally, Matt Law shares strategies for fostering strong customer relationships, providing insights on how to effectively communicate with customers to help them stay loyal and become customers for life. "The Flooring Contractor Marketing Podcast" equips flooring business owners with the knowledge and confidence to implement a streamlined follow-up system. By leveraging automation tools, email autoresponders, and strategic communication, you'll be able to build strong connections, retain customers, and attract new business.

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    36 mins