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The Everlasting Business Podcast with Ari Meisel and Gregg Schoenberg

The Everlasting Business Podcast with Ari Meisel and Gregg Schoenberg

By: Everlasting Business Podcast
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 The Everlasting Business podcast, hosted by Ari Meisel and Gregg Schoenberg, brings together expertise from a productivity coach and a financial executive to uncover the time-tested principles that fortify businesses for the long haul. The podcast delves deep into the world of business, from exploring the secrets behind the centuries-long success of iconic brands to understanding the power of stress inoculation and incentives. Through thought-provoking conversations, Ari and Gregg navigate the challenges of the present and lay the foundations for a prosperous future.Everlasting Business Podcast Economics Leadership Management & Leadership
Episodes
  • #15 - When a Disruption Comes Along, You Must Whip It

    #15 - When a Disruption Comes Along, You Must Whip It
    Aug 29 2023

    Ari Meisel and Gregg Schoenberg invite you to take a nostalgic trip back in time to explore the rise and fall of the buggy whip industry. Our hosts use this industry as a metaphor for industries and companies that fail to evolve with changing times and technologies. Drawing parallels with the whale blubber industry, they discuss how accessory manufacturers, like those producing buggy whips, can be blindsided by industry shifts. Reflecting on the tale of Westfield, Massachusetts, a town that once thrived on whip production, they unpack the factors that led to its downfall, pointing to complacency and the lack of adaptability.

    Switching gears, Ari and Gregg examine the story of Nokia, a Finnish pulp mill company that transformed into a global leader in cell phone technology. Alongside, they explore how brands like Patagonia and Trader Joe's have built robust customer loyalty, emphasizing the significance of adaptability in maintaining brand relevance. Finally, they highlight examples of successful transitions between industries and the importance of strategic planning in facilitating such pivots.

    You can expect all this and more as Ari and Gregg conclude their first season by nodding towards an antiquated industry and a famous song by the American rock band, Devo.

    Listen, learn, and get a fresh perspective on the dynamics of industry evolution.
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    19 mins
  • #14 - This Iconic Construction Firm Lasted +1,400 Years

    #14 - This Iconic Construction Firm Lasted +1,400 Years
    Aug 29 2023
    What is it about Japanese culture that promotes business longevity? Is it possible for a company to thrive for well over 1,000 years? What does it feel like to take the reins over a company that has spanned 40 generations? Join us on a captivating journey through the history of Kongo Gumi, a company that stood the test of time until its liquidation in 2006. From its inception in 578 AD, Kongo Gumi started with temple constructions and gradually branched out into various forms of construction. We'll take you through the intriguing Japanese woodworking techniques that Kongo Gumi may have influenced and the cultural nuances that contributed to the company's longevity. We also delve into the unique practice of adopting a male son to continue the family line in the absence of a male heir. The downfall of Kongo Gumi, once regarded as the world's oldest company, emphasizes the imperative of maintaining distinct values within a company. We'll discuss the weighty decisions that faced the 40th-generation CEO during the company's liquidation and explore the challenge that finally ended the company’s incredible journey. Please tune in to our enlightening conversation, as Ari Meisel and Gregg Schoenberg will provide you with newfound perspectives on the world of enduring companies.
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    13 mins
  • #13 Exploring a 700 Year-Old Tattooing Company in the Holy Land

    #13 Exploring a 700 Year-Old Tattooing Company in the Holy Land
    Aug 8 2023
    Imagine a 700 year-old family-owned company still thriving in today's dynamic business environment. Now put that company in a highly contested region of the world where emotions run sky high. Welcome to our conversation on Razook Tattooing, a Jerusalem-based company that has been a mainstay for Coptic Christians and others coming to the Holy Land. As we unravel the enthralling history of their one-of-a-kind tattoos, we analyze what it means to carry a piece of culture and history on one's skin. We dive into the captivating stories associated with each tattoo, comparing them to owning a timeless piece of art. In our candid discussion, we explore the paradox of Razook Tattooing: a rebellious business that has managed to keep its customers present in all social circles, even politics. We discuss how they have brilliantly scaled their operations, through strategies such as waiting lists and global ambassadors. Lastly, we dive into how Razook has capitalized on its status as a pilgrimage destination, transforming it into a profitable venture. Prepare to be intrigued as we delve into the rich history and innovative business model of this ancient tattooing powerhouse.
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    20 mins
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