LISTEN TO THIS EPISODE OF YOU WANT A REAL STORY OF A CLIENT WHO GREW HER BUSINESS FROM A FEW SALES A MONTH TO AUTOPILOT SALES WHILE SHE’S ON LEAVE

This is the kind of story we don’t hear enough because it’s not about hustle or launching new products. It’s about strategy and knowing what actually moves the needle.

In this episode, I’m sharing a behind-the-scenes story of a seasonal product-based business owner who went from a couple of sales a month to consistent $8–10k revenue, even while stepping away on leave. She was a few months post-launch with big goals, a niche audience, and a product that solved a very real problem.

We focused on:

• 🔍 Messaging that speaks to a niche audience
• 💻 Website updates that convert
• 🚀 Getting visibility through viral reels, PR, and top-of-funnel awareness
• 📈 Using SEO as her most consistent traffic driver
• 🌀 Building a rinse & repeat marketing system that works without daily content

What made the difference was finding a strategy that matched the season she was in—simple, effective, and sustainable.

Now she’s running her biz with ease and we’re gearing up to scale in a BIG way.

Topics We Discuss: Product Business Strategy, Seasonal Product Growth, SEO Marketing, Autopilot Sales, Maternity Leave Planning, Sustainable Scaling

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LISTEN TO THIS EPISODE IF YOU WANT QUICK ANSWERS TO BIG QUESTIONS ABOUT BRANDING, MARKETING & SCALING

Today’s episode is pulled straight from a live Q&A inside the Small Business Café, my free community for podcast listeners. Every month, I sit down with real product-based business owners like you and answer the most pressing questions on growth, sales, strategy, and mindset.

We’re talking about:

→ How to level up your brand

→ Messaging that sticks with your audience

→ Making the jump from handmade to full-time

→ Navigating wholesale opportunities

→ What it takes to expand and scale

If you’ve ever wished you could sit down and get a straight answer from someone who’s helped hundreds of founders grow their product-based businesses… this one is for you.

And if you want to join our next monthly live coaching call, the link to the free podcast community is in the show notes! 🎉

Topics We Discuss: Product-Based Branding, Messaging Clarity, Handmade Business Tips, Scaling Strategies, Wholesale for Makers

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EXPLORE PROGRAMS & SERVICES// ⁠⁠⁠⁠CLICK HERE⁠⁠⁠⁠

APPLY TO WORK WITH ME //⁠⁠⁠⁠CLICK HERE⁠⁠⁠

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LISTEN TO THIS EPISODE IF YOU’RE WONDERING WHAT YOU CAN DO NOW TO PREP FOR THE HOLIDAYS & HOW SOON YOU NEED TO START

70% of product-based business revenue comes in Q3 & Q4. If you're thinking about holiday sales in October or November... it's already late. This episode walks you through the step-by-step strategy I use with clients to help them prep for the most profitable season of the year, without burnout or last-minute chaos.

Whether you're feeling behind or simply want to get ahead this year, you’ll learn:

• How to build momentum with buyers before the season starts
• What tasks you can start now to boost holiday results
• The most common mistakes that hurt revenue and create overwhelm
• Why waiting until Q4 to plan can sabotage your sales

We'll cover timelines, marketing strategy, customer experience, and what top-performing brands do differently to win holiday sales. If you want results this season, this is the strategy that sets it up.

Topics We Discuss: Holiday Sales Strategy, Q4 Prep, Ecommerce Marketing, Product-Based Business Tips, Customer Experience

JOIN THE SBG FREE COMMUNITY // ⁠CLICK HERE⁠

FREE TRAININGS // ⁠CLICK HERE TO BROWSE⁠

EXPLORE PROGRAMS & SERVICES// ⁠⁠⁠⁠CLICK HERE⁠⁠⁠⁠

APPLY TO WORK WITH ME //⁠⁠⁠⁠CLICK HERE⁠⁠⁠

FOLLOW MADI ON INSTAGRAM // ⁠⁠⁠@thisismadisonpaige⁠⁠⁠