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STYLE & STRATEGY WITH SONYA

STYLE & STRATEGY WITH SONYA

By: Sonya Choi La Rosa
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About this listen

The Style & Strategy Podcast is your gateway to unlocking your full potential. Join Sonya as she explores the transformative power of personal brand and style. Sonya's over two decades of experience in change and transformation have shaped her into a seasoned leader, and her journey has taken her from corporate boardrooms to the realm of personal style and self-discovery. With a profound belief in the fusion of personal brand and style strategy, Sonya has had the privilege of working with time-strapped female entrepreneurs and leaders, just like you, guiding them to discover their unique brand and style. This podcast is a space where Sonya shares practical tips and insights that have empowered women to start on their leadership journey, step outside their comfort zones, and understand how personal style and branding have influenced and impacted them. For those ready to create their next level of success, Sonya is here to provide you with lived experiences and actionable strategies to unlock your full potential through the power of personal brand and style. Whether you're already an accomplished female professional or someone on the path to becoming one, if you're striving to leave a significant mark, you've found your place here. Let's get started.© 2025 2023 Art Career Success Economics Personal Development Personal Success
Episodes
  • 76: The Art of Story Sharing with Nimarta Verma
    Aug 13 2025

    In this episode of the Style & Strategy Podcast, Sonya sits down with brand and leadership coach Nimarta Verma to explore the transformative power of story sharing—a refined approach to storytelling designed to build trust, connection, and empathy in leadership.

    Nimarta reveals why storytelling alone isn’t always enough and how personal stories—shared with intention—can amplify leadership presence, strengthen professional relationships, and leave a lasting impact. You’ll learn how to mine your own life moments for powerful stories, map them to your leadership message, and share them in a way that is both authentic and impactful.

    From actionable frameworks like Story Mining and Story Mapping to tips for overcoming fear and judgment when sharing personal experiences, Nimarta breaks down the art and science of story sharing so you can communicate with confidence, presence, and authenticity.

    What You’ll Learn in This Episode:

    • Why “storytelling” is too broad—and how story sharing builds deeper trust.

    • How personal stories create empathy and connection in leadership.

    • Story Mining: prompts to uncover moments worth sharing.

    • Story Mapping: aligning stories with your message and audience needs.

    • The structure of a powerful, concise story (in under two minutes).

    • Overcoming fear and judgment when sharing personal experiences.

    • How reliving your story enhances delivery and memorability.

    • Why every meeting, stage, or conversation is an opportunity to build trust.

    Resources & Links:
    Connect with Nimarta on LinkedIn: Nimarta Verma

    Download Nimarta’s free Story Sharing Guide & resources on LinkedIn.

    ➡ A 4 part private podcast to help you reconnect with how you want to be seen—so your leadership presence reflects who you are, not just what you do.

    Own The Room

    ➡ Download the Wardrobe Checklist for Professional Career Women – Get a curated list of must-have wardrobe staples that blend versatility, style, and impact:
    Checklist

    ➡ Book Your Strategy Call

    ➡ Find out more about programs and services

    ➡ Connect with me on social media

    • Instagram
    • LinkedIn
    • YouTube
    • Facebook
    Show More Show Less
    31 mins
  • 75: Your Current Style: How to close the gap between your current style and Personal Brand Identity
    Aug 6 2025

    In this insider masterclass clip, Sonya guides you through a five-step exercise to diagnose your current style, identify gaps, and craft a clear vision for your signature wardrobe. Learn how to articulate how you want to feel in your clothes, pinpoint outfits you love (and why), uncover unworn pieces, and map the gap between your present and desired style identity. Clips from Presentation…

    Key Takeaways:

    1. Define Your Aspiration: Choose 2–3 words that describe how you want to feel in your personal style.

    2. Audit Your Reality: List 2–3 outfits you love (and why) versus 2–3 you never wear—and explore the reasons behind each.

    3. Spot the Disconnect: Compare your aspirational words with your audit to reveal themes—identifying what’s missing and what’s obsolete.

    4. Measure the Gap: Determine how far you are from your ideal style identity to plan strategic refinements.

    5. Maximise Your Wardrobe: Use this clarity to mix, match, and reinvent pieces you already own—no full overhaul required.

    LINKS & RESOURCES

    ➡ A 4 part private podcast to help you reconnect with how you want to be seen—so your leadership presence reflects who you are, not just what you do.

    Own The Room

    ➡ Download the Wardrobe Checklist for Professional Career Women – Get a curated list of must-have wardrobe staples that blend versatility, style, and impact:
    Checklist

    ➡ Book Your Strategy Call

    ➡ Find out more about programs and services

    ➡ Connect with me on social media

    • Instagram
    • LinkedIn
    • YouTube
    • Facebook

    Show More Show Less
    12 mins
  • 74: 5 Ways to Leverage Clothing for Peak Performance & Brand Energy
    Jul 30 2025

    In Part 2 of our masterclass series, Sonya reveals the science of enclothed cognition and shows how strategic style choices become a powerful nonverbal branding tool. Discover why what you wear changes how you think, feel, and perform—and learn three practical ways to dress for authority, creativity, and unstoppable confidence. Clips from Presentation…

    Key Takeaways:

    1. Enclothed Cognition: Clothing shapes mindset and behavior; comfort versus performance attire shifts your energy drivers. Clips from Presentation…

    2. Dress for Your Desired State: Identify outfits that make you feel authoritative, creative, or confident—and wear them more often. Clips from Presentation…

    3. Translate Brand Energy into Style: Anchor your three brand-energy words into fabrics, cuts, and colors that reinforce warmth, trust, or power. Clips from Presentation…

    4. Style as Strategy: Leverage silhouettes (flowing vs. structured), prints, and signature accents to align every outfit with your personal brand message. Clips from Presentation…

    5. Virtual Style Best Practices: Own your on-screen presence with intentional lighting, camera angle, and signature pieces that translate beyond the physical room.

    LINKS & RESOURCES

    ➡ A 4 part private podcast to help you reconnect with how you want to be seen—so your leadership presence reflects who you are, not just what you do.

    Own The Room

    ➡ Download the Wardrobe Checklist for Professional Career Women – Get a curated list of must-have wardrobe staples that blend versatility, style, and impact:
    Checklist

    ➡ Book Your Strategy Call

    ➡ Find out more about programs and services

    ➡ Connect with me on social media

    • Instagram
    • LinkedIn
    • YouTube
    • Facebook
    Show More Show Less
    20 mins
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