74: 5 Ways to Leverage Clothing for Peak Performance & Brand Energy
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74: 5 Ways to Leverage Clothing for Peak Performance & Brand Energy
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Narrated by:
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About this listen
In Part 2 of our masterclass series, Sonya reveals the science of enclothed cognition and shows how strategic style choices become a powerful nonverbal branding tool. Discover why what you wear changes how you think, feel, and perform—and learn three practical ways to dress for authority, creativity, and unstoppable confidence. Clips from Presentation…
Key Takeaways:
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Enclothed Cognition: Clothing shapes mindset and behavior; comfort versus performance attire shifts your energy drivers. Clips from Presentation…
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Dress for Your Desired State: Identify outfits that make you feel authoritative, creative, or confident—and wear them more often. Clips from Presentation…
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Translate Brand Energy into Style: Anchor your three brand-energy words into fabrics, cuts, and colors that reinforce warmth, trust, or power. Clips from Presentation…
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Style as Strategy: Leverage silhouettes (flowing vs. structured), prints, and signature accents to align every outfit with your personal brand message. Clips from Presentation…
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Virtual Style Best Practices: Own your on-screen presence with intentional lighting, camera angle, and signature pieces that translate beyond the physical room.
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