• Rocket Science, Barbie Parties, and Marketing Magic: Inside the Uncopyable Demand Blueprint

  • Nov 13 2023
  • Length: 54 mins
  • Podcast
Rocket Science, Barbie Parties, and Marketing Magic: Inside the Uncopyable Demand Blueprint cover art

Rocket Science, Barbie Parties, and Marketing Magic: Inside the Uncopyable Demand Blueprint

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  • Summary

  • In this episode, Steve and the host discuss a new term, the "Distinctive Demand Blueprint," and discuss the importance of being distinctive in marketing. The conversation also touches on the use of AI in research and analysis, the concept of demand generation, and the importance of unique branding. Miller concludes by discussing the three pillars of his marketing approach: demand generation, response-driven marketing, and account-based marketing.

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    Follow Dave:
    https://www.linkedin.com/in/davidloomis/

    Get Dave's book: Marketing Is Everything We Do

    Interested in learning how Voice of the Customer can grow your business? Contact Dave: dave@loomismarketing.com

    =============
    Follow Steve:
    https://www.linkedin.com/in/steveamiller/

    Get Steve's bestselling book: Uncopyable: How to Create an Unfair Advantage Over Your Competition

    Want to learn how to generate more business without spending a ton of moolah, and separate yourself from the competition? Steve's online presentations and consulting will make you UNCOPYABLE! Contact him: stevem@beuncopyable.com
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