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Profit by Design

Profit by Design

By: Dr. Sabrina Starling
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You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series. Profit by Design is a Tap the Potential Production.2023 Economics Leadership Management Management & Leadership
Episodes
  • 350: What If You Could Work Half the Hours and Get More Done?
    May 22 2025

    Are you managing your time backwards by focusing on tasks and urgency instead of vision and intention? We are flipping the script in this episode, showing why you need a new way of thinking about your time instead of being exhausted, spreading yourself too thin, and still not meeting your goals. What if your calendar could support the life you want? What if you could design a schedule that lets you grow and breathe? It’s possible! Join Melissa Kay, Lead Strategist and Chief Dream Officer at Tap the Potential, and Dr. Sabrina Starling, The Business Psychologist, TEDx speaker, and the founder of Tap the Potential. You’ll discover an exact framework to reclaim your time and design your business around your life, not the other way around.

    Profit by Design is a Tap the Potential Production.

    Show Highlights:

    • Dr. Sabrina’s biggest Aha moment about effective time management: “The bigger the life we create outside of work, the more efficient we become at work.”
    • First, get clear about the kind of life you want to create.
    • Examples from Tap the Potential clients about the experiences they want in life
    • “How do you want to feel about your day?” (The intangibles matter the most!)
    • Define your motivation for working less.
    • Determine your boundaries—and follow through with keeping them!
    • Learn to “let go.” (Dr. Sabrina explains the process.)
    • Consider your energy when designing your calendar. (Implement a “10K Power Hour”!)
    • Create time blocks for breaks and self-care.
    • Having support is crucial. You don’t have to do it all alone!
    • Melissa explains her role in one-on-one coaching support. Book a call with us today!

    Resources:

    Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!

    Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best Course.

    Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!

    Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!

    Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!

    Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today!

    Get your copy of A Guide To Talking To Your Team About Profit!

    Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week...

    Show More Show Less
    26 mins
  • 349: Is Hiring a Business Coach a Smart Investment? Let’s Break It Down!
    May 15 2025

    Have you thought about hiring a business coach but aren’t sure if it’s worth the investment? We are breaking down the real ROI of coaching—what it costs, what you gain, and how to know if it’s the right move for your business. You’ll discover how to discern between tangible and intangible ROIs and how to know if you’re ready for a coach. This topic is near and dear to our hearts because we are obsessed with getting our clients the results we promise them. Join Dr. Sabrina Starling, The Business Psychologist, TEDx speaker, and the founder of Tap the Potential, as she and Melissa Kay, the Lead Strategist and Chief Dream Officer at Tap the Potential, discuss this topic.

    Profit by Design is a Tap the Potential Production.

    Show Highlights:

    • Instead of asking if you can afford a coach, ask yourself what it’s costing you to stay stuck!
    • What have you tolerated in your business?
    • The tangible ROI of coaching (The results we see every day!)
    • More time off AND more money in your bank account. Sound good?
    • Understanding target allocation percentages
    • Dr. Sabrina’s personal example of the impact of coaching
    • The ROI on your coaching investment for your team
    • Niching down with the 80/20 principle
    • Our goal is to give you a minimum return of 3x your investment in the first year.
    • The intangible ROI of coaching: no key team member dependency, more time for your loved ones, getting out of the “survival trap,” and falling back in love with your business again
    • Our clients’ perspectives on their first few months in our coaching program
    • We are different from other programs—here’s how!
    • Our results: 94% of our clients achieve the promised results.
    • Get creative to pay for coaching!
    • Think about payroll and higher-level investments to avoid mis-hiring that can cost you thousands.
    • Ways to work with us: group coaching, one-on-one coaching, and courses. We want to help! Book a call with us today!

    Resources:

    Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!

    Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.

    Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!

    Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!

    Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!

    Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a...

    Show More Show Less
    35 mins
  • 348: Breaking Free from the Survival Trap: How to Make Decisions That Move Your Business Forward
    May 8 2025

    Are you struggling to break free from the survival trap? We want to help you turn things around! Everything depends on your decisions, and you want to make decisions that will move your business forward, but how? Join Tap the Potential’s Lead Strategist, Melissa Kay, and Dr. Sabrina Starling, The Business Psychologist and TEDx speaker, as they cover this topic today. Discover how your clear, compelling vision controls your decisions, and your choices influence the direction of your team and business. There is a better way, and you CAN break free from the survival trap! Join us to learn more!

    Profit by Design is a Tap the Potential Production.

    Show Highlights:

    • A vivid, compelling vision is a MUST to avoid the survival trap.
    • Your clear vision is your guiding light.
    • Filter ALL decisions through a clear vision of where you want to go.
    • Pay attention to all the wins and successes.
    • Guard against survival trap responses.
    • Your vision excites your team when it excites you!
    • Your vision will get you through the dark times.
    • Need help creating your vision? Let Melissa help! Book a call today for one-on-one help through our VIP Day experience!

    Resources:

    Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!

    Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.

    Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!

    Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!

    Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!

    Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today!

    Get your copy of A Guide To Talking To Your Team About Profit!

    Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.

    Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com.

    Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group

    Download Dr. Sabrina’s Introductory Training:

    Show More Show Less
    23 mins

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