Post Malone cover art

Post Malone

Post Malone

By: Katie Brown
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 This biography covers the life and musical rise of Post Malone, from his early independent days to becoming one of the most popular yet genre-defying rap stars defining the sound of contemporary hip hop in the late 2010s. It explores how Post Malone's unique style and non-conforming public image have fueled both his commercial success and resonance with audiences.Copyright Katie Brown Art
Episodes
  • Post Malone Unveils Fashion Label, Rocks VMAs, and Backs Startup Amid Stadium Tour Buzz

    Post Malone Unveils Fashion Label, Rocks VMAs, and Backs Startup Amid Stadium Tour Buzz
    Sep 9 2025
    Post Malone BioSnap a weekly updated Biography.

    Post Malone has dominated headlines this past week with a string of groundbreaking career moves, chart-topping performances, and a new business venture that’s landed him back in both the fashion world and the business pages. According to Texas Monthly and Style Rave, all eyes were on Posty on September 1 as he unveiled his long-awaited fashion label Austin Post with a high-profile runway show in Paris, staged in the historic Hôtel de Bourdon – the former home of Karl Lagerfeld. This debut blended Dallas Western heritage with chic Parisian edge, and the looks—think embroidered denim, fringe leather, turquoise, and cowboy hats—culminated in a stunning finale that saw a model riding a real horse down the runway. The fashion crowd’s verdict: Post Malone’s cowboy-turned-designer persona is here to stay, and the Austin Post line is poised to tap the broader Americana style wave, with plans for a further New York showcase later this month, according to the Tribune.

    His high-fashion hustle is matched only by his music, with Cosmopolitan covering his electrifying performance with Jelly Roll at the 2025 MTV VMAs, where the pair performed their stadium anthem “Losers” in matching Dallas Cowboys jerseys—a playful nod to his Texas roots and current cowboy phase. While Posty is up for the Best Collaboration Moon Person for his Blake Shelton duet “Pour Me A Drink,” it was this return to the VMA stage, his first since 2018, that left fans raving about the synergy between him and Jelly Roll, both icons on the “Big Ass Stadium Tour.”

    Speaking of that blockbuster tour, fans were thrown a curveball as Live Nation confirmed Post Malone had to postpone his two highly anticipated London stadium concerts due to ongoing Tube strikes, now rescheduled for September 20 and 21, an announcement that led to an outpouring of disappointment—and understanding—across social media and fan forums, as reported by Holler Country.

    Offstage, Post continues to flex his business acumen. As Fortune reports, Malone’s latest venture is as a key backer of Sesh, a nicotine pouch startup, which just closed a $40 million round led by tech titans and music luminaries. The move places Post in the vanguard of a booming wellness-oriented consumer space, joining a roster of endorsements and collaborations that include Doritos, Bud Light, and even a Dallas Cowboys-designed Raising Cane’s.

    Social media buzz has been relentless, from Paris fashion editors posting clips of his runway finale with a live horse to fans sharing behind-the-scenes moments from his Paris concert on September 3 at La Défense Arena. Memes from his SKIMS camo underwear campaign with Kim Kardashian also resurfaced, further cementing his crossover from music to fashion icon.

    The consensus in both fashion and music circles is clear: with a relentless work ethic, a feel for the zeitgeist, and an instinct for reinvention, Post Malone is already writing his next biographical chapter—and if these last few days are any indication, it will be his boldest one yet. There’s no credible speculation or unconfirmed reports overshadowing his recent achievements; the headlines and hashtags say it all—Posty is only getting started.

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    4 mins
  • Post Malone's Powerhouse Pivot: From Paris Runways to Nashville Charts

    Post Malone's Powerhouse Pivot: From Paris Runways to Nashville Charts
    Sep 6 2025
    Post Malone BioSnap a weekly updated Biography.

    This has been a career-defining stretch for Post Malone, marked by major headlines and bold crossovers. Beginning this month, his most headline-grabbing moment came as he stormed the Paris fashion scene with the official launch of Austin Post Apparel, his personal fashion line. Transforming the historic Hôtel de Bourdon—once home to Karl Lagerfeld—into a cowboy-chic runway, Malone debuted his collection Season One: At First Light with a full Southwestern and Dallas Western aesthetic, blending rugged denim, leather, bandanas, and turquoise into streetwear. Lucchese Bootmaker provided the footwear and, true to form, the show’s finale featured a live horse walking the runway—a move widely covered and described as genius for its juxtaposition of Texan roots with Parisian high fashion. Texas Monthly, People, KERA, and other style outlets reported on the event, noting how Malone closed out the evening himself, dressed in denim and a white cowboy hat, beaming as the crowd applauded. He told reporters creating the label was ‘really special’ and something he’d always wanted to do.

    This fashion move follows a year where Malone’s pivot to country music reached full throttle. His first country album, F-1 Trillion, released in August 2024, topped charts and earned a Grammy nomination for Best Country Album—a rare feat for a crossover. Malone’s deliberate and respectful approach to entering country has paid off, with accolades from The Tennessean and widespread Nashville acceptance. Recently, his campaign with Kim Kardashian’s SKIMS sent waves through social media, thanks to his playful cowboy aesthetic and mountain-themed photo shoot, further cementing his Western bonafides.

    Business-wise, Post continues to diversify. Fortune reports that he’s joined fellow musician Diplo as a lead investor in Sesh, a new nicotine pouch startup. Sesh just secured 40 million dollars in funding to take on brands like Zyn, touting a product developed by the original Zyn creator. This investment underscores Malone’s ongoing strategy of attaching his brand to trending, disruptive products.

    Socials remain strong: while HypeAuditor notes his Instagram following slipped slightly to 27 million in recent weeks, his posts—especially around fashion and music—continue drawing high engagement, with an average of 142 thousand likes per post.

    On the touring front, Time Out London and other major outlets reported that Malone’s "Big Ass World Tour" finale dates at Tottenham Hotspur Stadium had to be postponed from September 7 and 8 to later this month, due to London’s tube strike. Fans are eagerly holding onto their tickets, and resale demand is high, underscoring Malone’s international draw.

    All told, in just the past week alone, Post Malone has solidified his emergence not just as a country music star, but as a creative and business force equally at home on the runway, in the studio, and in the boardroom.

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    4 mins
  • Post Malone Electrifies Paris: Big Ass World Tour Meets Fashion Debut at Lagerfeld Mansion

    Post Malone Electrifies Paris: Big Ass World Tour Meets Fashion Debut at Lagerfeld Mansion
    Sep 2 2025
    Post Malone BioSnap a weekly updated Biography.

    Post Malone has delivered one of his boldest weeks yet, capturing headlines across entertainment and fashion circles. On September 3, he’s set to electrify Paris for the first time at La Défense Arena as part of his Big Ass World Tour—a landmark event drawing thousands, with ticket sellers anticipating capacity crowds and public transport urged to handle the influx. Fans are buzzing about his setlist, which promises both chart-toppers and recent country pivots. The concert boasts a special guest opener, heightening anticipation, while arena staff recommend arrivals from 5:00 pm to ensure a smooth experience.

    Just days before this career-defining show, Post made a splash in the Paris fashion world, debuting his new clothing label Austin Post Apparel at none other than Karl Lagerfeld’s former mansion. According to FashionNetwork, Malone—known for mixing genres as freely as he does styles—delivered a collection rooted in authentic Western wear: think ostrich leather cowboy boots, buffalo coats, and star-embroidered denim, worn by both local Parisians and American cowboys. Whiskey Riff described the Labor Day launch event as an epic, cowboy-chic affair, with Post taking bows in head-to-toe blue denim before rave reviews and raucous applause. Insiders reveal he’s plotting a pop-up in New York later this month but left fans guessing where exactly to buy the gear, saying, “that’s a good question.”

    On the music front, his country album F-1 Trillion—recorded with Nashville’s heavy-hitters and featuring stars like Morgan Wallen, HARDY, and Blake Shelton—is fueling a major transition for Malone. In a candid Apple Music interview, he spoke about moving to Nashville, finding a welcoming creative community, and feeling “happy, very happy” after slowing down and ditching L.A.'s relentless demands. Friends and collaborators cite his positivity as infectious, and PEOPLE has noted his ongoing public embrace of country influences, including performances with Beyoncé and Brad Paisley.

    Social media has been awash in posts tagging his Paris runway event and the arena concert’s logistics, though verified accounts remain sparse on controversy—most echo the celebratory tone of his recent public appearances. Major outlets are already hailing his Paris stint and fashion debut as milestones that could redefine his image for years to come. If Post Malone keeps this momentum, both the music and fashion worlds will be recalibrating for the long haul.

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    3 mins
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