• Your Website & Your Sales Funnel — The Missing Link
    May 19 2025

    Even the most beautiful website won’t do much if it’s not guiding your audience toward action.

    In this final episode of Season 1, I’m unpacking how your website fits into your sales funnel, and why most sites are built backwards. You’ll learn how to turn casual visitors into aligned, paying clients (without being pushy or salesy) and what your site really needs to start converting on autopilot.

    We’re breaking down:
    ✨ What a sales funnel actually is (minus the jargon)
    ✨ The 5-step flow I use on every client website
    ✨ The real reason your site might not be working, and how to fix it
    ✨ A powerful challenge to audit your site with fresh eyes

    PLUS: I’m sharing the details of my limited-time “This Is Your Sign” offer, $0 setup and just $150/month for your own custom-coded website (available until the end of May).

    Let’s go out strong, and I’ll see you soon for Season 2!

    🎧 Ready to stop winging your website? Let’s build something real.

    🔗 Need help? Visit petiteprogramming.com.au or find me on Instagram @petiteprogramming

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    9 mins
  • The Truth About “Custom” Websites (That Aren’t Actually Custom)
    May 12 2025

    Ever paid for a “custom” website… only to realize it looks just like everyone else’s?

    In this episode, I’m pulling back the curtain on one of the web design industry’s biggest secrets: many “custom” sites are actually just pre-made templates dressed up with your logo and colors. If you’ve ever felt unsure about what you really paid for, this one’s for you.

    We’ll cover:
    ⚡ The red flags that your site might be a template in disguise
    ⚡ What a truly custom website should include
    ⚡ Real questions to ask a designer before signing a contract
    ⚡ A behind-the-scenes client story that might sound all too familiar
    ⚡ How to get a free, no-pressure “sneaky peek” at your own site’s code

    If you're craving a site that’s fast, functional, and actually built for you, this episode is your starting point.

    ✨ Want me to take a look at your website’s code? Just send your URL to hello@petiteprogramming.com.au, I’ll quietly check what’s going on behind the scenes.

    🔗 Need help? Visit petiteprogramming.com.au or find me on Instagram @petiteprogramming

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    9 mins
  • How to Write Website Content That Actually Converts (Even If Writing Isn’t Your Thing)
    May 5 2025

    So, your website is live.
    You picked your colors, uploaded your photos, maybe even hired a designer.
    But no one’s booking. No one’s buying. And no one’s sticking around long enough to figure out what you actually do.

    Let me be real with you: the problem is probably your content.

    In this episode, I’m breaking down how to write website copy that actually converts, even if writing feels overwhelming, awkward, or not your thing at all.

    We’ll cover:
    ✔️ Why your content matters more than your design
    ✔️ How to stop sounding like a corporate robot
    ✔️ The 3 C’s your copy must have: Clarity, Connection, and Conversion
    ✔️ Common content mistakes that kill your results
    ✔️ What to do if you hate writing (yep, I’ve got you covered)

    Whether you’re DIY-ing your site or planning a revamp, this episode will help you say the right things to the right people, and finally get your website doing what it was built to do: bring in leads.

    🎧 Hit play, and let’s make your words work harder.

    🔗 Need help? Visit petiteprogramming.com.au or find me on Instagram @petiteprogramming

    #SmallBusinessTips #WebsiteCopywriting #ContentThatConverts #WebDesignHelp #PetiteProgramming

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    10 mins
  • DIY Website Platforms: The Pros, the Cons, and Whether They're Right for Your Business
    Apr 28 2025

    Thinking about building your own website?
    Before you dive into a DIY platform like Wix, Squarespace, or Shopify, let’s talk about the real pros, the hidden downsides, and how to know if DIY is actually the right move for your business.

    In this episode, I’m breaking down:

    ✅ When DIY website builders make sense
    ✅ Why they can hurt growing businesses
    ✅ The truth about “web designers” who just resell templates (and why it’s costing you)
    ✅ How to launch strong with a custom-coded site — even as a brand new business

    If you’re serious about growing your brand and want a website that’s strategic, scalable, and actually built for you, this one’s a must-listen.

    🔗 Mentioned in this episode:

    • DM me "STARTUP" on Instagram @petiteprogramming to learn about affordable custom website packages
    • Visit us: https://petiteprogramming.com.au
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    11 mins
  • What Makes a “Good” Website? (It’s Not What You Think!)
    Apr 14 2025

    Everyone wants a good website… but what does that actually mean?

    Spoiler: it’s not just about pretty fonts and trendy colours.

    In this episode, I’m breaking down what really makes a website work — from clear messaging and user flow to trust-building and conversion strategy. Whether you’re DIY-ing your site or investing in a designer, this episode will help you focus on what actually matters.

    We’ll cover: ✅ Why “looking good” isn’t enough
    ✅ The 3 things every effective website needs
    ✅ Common myths that distract small biz owners
    ✅ What I include in every Petite Programming build (and why)

    If you’ve ever wondered why your website isn’t doing its job — this is your wake-up call.

    🔗 Mentioned in this episode:

    • DM me on Instagram @petiteprogramming for a free site gut-check
    • 🔗 Visit Us: https://petiteprogramming.com.au
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    11 mins
  • The Truth About Website Costs – What Should You Expect to Pay?
    Apr 7 2025

    💸 How much does a website actually cost? If you've been Googling and getting answers that range from $500 to $5,000… you're not alone.

    In this episode, I’m breaking down: ✅ What small business owners can realistically expect to pay
    ✅ What’s included (and what’s not) in those price tags
    ✅ The hidden costs of DIY and “cheap” website deals
    ✅ How to get the best value for your budget—whether you DIY or hire a pro

    If you're planning a new website or thinking about redesigning your current one, this episode will help you understand what you're really paying for—and how to make smart choices that actually serve your business.

    🎧 Listen now

    🔗 Visit Us: https://petiteprogramming.com.au

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    11 mins
  • The Website Pages Every Small Business Needs (No More, No Less!)
    Mar 31 2025

    Confused about what pages your website actually needs? You’re not alone. With so much conflicting advice out there, it’s easy to overthink your site—and end up with way too many pages (or the wrong ones entirely).

    In this episode, I’m breaking down:
    ✅ The 3 essential pages every small business website needs
    ✅ What to include (and what to leave out) on your homepage
    ✅ Whether you really need a blog, FAQ page, or testimonials section
    ✅ How to simplify your site so it’s clear, strategic, and built to convert

    Whether you’re building from scratch or planning a refresh, this episode will help you stop guessing—and start building a website that actually works for your business.

    🎧 Listen now!


    🔗 Visit Us: https://petiteprogramming.com.au

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    9 mins
  • DIY vs. Hiring a Web Designer: What’s Right for You?
    Mar 24 2025

    Should you DIY your website or hire a professional? With so many drag-and-drop website builders out there, it seems easier than ever to create your own site—but is it really the best move for your business?

    In this episode, I’m breaking down:
    ✅ The real pros and cons of DIY websites vs. hiring a web designer
    ✅ When DIY makes sense—and when it’s a costly mistake
    ✅ The biggest hidden costs of "free" website builders
    ✅ How to choose the best option for your budget and business goals

    If you’re debating whether to go it alone or bring in a pro, this episode will help you make the right decision for your business.

    🎧 Listen now!

    🔗 Visit Us: https://petiteprogramming.com.au/

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    10 mins