In this VIDEO episode of the Next Level Selling Podcast, host Michael Paulk discusses the question that many salespeople ask, which is all too often: "How do I sell?" While sales techniques and processes are essential, Michael emphasizes understanding why customers BUY. Drawing from his experience and conversations with customers over the years, he shares the key factors influencing buying decisions. These include fair pricing, building customer trust and rapport, instilling confidence, and demonstrating value. Michael highlights the importance of being liked by customers and how it contributes to successful sales. He encourages salespeople to focus on these factors and adopt a consultative selling approach to achieve sales success.

For more info, visit www.MichaelPaulk.com, and we'll see you at the TOP!

In this episode, Michael Paulk discusses why top salespeople don't always have to be the best closers. He emphasizes the importance of building strong relationships, using a consultative selling approach, and having product knowledge, and listening skills. He also highlights the significance of trust and credibility, referrals and word of mouth, emotional intelligence, industry knowledge, timing, and product or service fit. For more info visit: www.MichaelPaulk.com