You’re doing the most and you deserve more than content that goes nowhere.

In this episode, we’re talking about what to do when your Instagram content isn’t converting, why trends won’t magically bring clients, and what you actually need instead: a real plan that works for your offers, your people, and your life.

If your content isn’t pulling its weight (and you’re sick of posting just to “stay consistent”), let’s fix that.

We’ll break down what’s not working, what to do instead, and how to make your content strategy way less chaotic—and way more effective.

Mentioned In This Episode:

Ready for a plan tailored to you? Book a 1:1 Strategy Intensive here

Free Plan It, Post It Profit Challenge

This episode? I’m obsessed.

Kelsey Cook is a certified teacher, entrepreneur, and mom of four who built a nationwide subscription box business that now ships over 14,000 boxes a month. And she started it while raising her kids and running a preschool... all during nap time.

In this episode, we talk about what it really looks like to start a business as a stay-at-home mom, how to grow something meaningful without burning out, and why starting small is sometimes the smartest strategy of all.

Here’s what you’ll hear:

• How a few preschool packets on her porch turned into a full-blown subscription box business
• What made her say yes to launching before she felt “ready”
• How she balanced building a brand while raising four young kids
• The real reason parents love her boxes (hint: it’s not just the activities)
• The mindset shifts that helped her stop overthinking and start scaling

This is the episode for every mom sitting on a business idea but feeling like there’s no time, no space, and no way to make it happen. Kelsey proves it’s possible to build a business that works with motherhood, not against it.

🎁 Exclusive Listener Discount:

Use code SYDNEY15 for 15% off a box! Grab yours here → https://rstr.co/learning-with-kelsey/3471

If you’re looking for an easy way to support early childhood learning at home without adding more to your plate, these boxes are gold. No prep. No stress. No last-minute craft supply runs.

✨ Connect with Kelsey:

Instagram → @learningwithkelsey

Website → https://learningwithkelsey.com

Subscribe to Mompreneur Mastery for real conversations, smart strategy, and stories from other mompreneurs who are growing their business in the margins of their day. Because success doesn’t have to mean doing more. It just has to work for you.

This episode contains affiliate links. That means I may earn a small commission if you purchase through the link, at no extra cost to you. I only share products and businesses I truly love and trust.

Mentioned in this episode:

Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!

Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!

Plan 1 Month of Instagram Content That Leads to Sales in 5 Days! Join Plant It, Post It, Profit!

Feel like your signature offer is solid but still getting passed over? You’re not alone—and it’s probably not your price or content. It might be your branding.

In this episode, I sit down with Aiza Cheung, aka The Brand Chef, to talk about offer branding and how giving your signature offer its own identity can turn “meh” into must-have. She breaks down her R.I.S.E. method, explains why offer branding is different from business branding, and shares how it completely changed how she sells.

If Canva has you stuck in procrasti-tweaking mode, this one’s for you.

• Why branding your offer (not just your business) matters
• The key differences between business branding and offer branding
• Aiza’s R.I.S.E. framework for branding your signature offer
• What to do if your branding isn’t matching the value of your offer
• How branding impacts both confidence and conversions

• Free Mini-Class: Knead a Theme? – Aiza’s 15-minute class on how to use theming to stand out without boxing yourself in 👉 https://studiocoya.com/theme
• Studio Coya Website: https://studiocoya.com/
• Follow Aiza on Instagram: @studiocoya
• Aiza’s Podcast: Nourish Your Brand

Aiza also recorded a guest training exclusively for my Post With Purpose members all about offer branding. If you’re inside the membership, go check it out—it’s packed with extra takeaways and implementation tips.

Not a member yet? Learn more here: 👉 https://sociallyyours.biz/post-with-purpose