Although this podcast is for "midlife" and beyond, I feel compelled to discuss young adults, their desire to build muscle and their desire to play video games!

It makes me very happy to see so many teenagers and young adults interested in lifting weights to gain muscle and get stronger.

Social media and its influencers are partly driving this (which I also think is awesome)

But on the other side of the coin is the passion for video games.

I dont have a dog in this fight because I dont have kids, so let me just shoot from the hip and tell it the way it is.

LACK OF SLEEP & MUSCLE HYPERTROPHY

Insulin, growth hormone, IGF1, testosterone, protien and optimal training are the growth factors we need to optimize is we want to build muscle at any age.

Lack of sleeep

• Decreases testosterone
• Decreases GH
• Distrupts Insulin and IGF
• Increases cortisol
• Disrupts Ghrelin (an appetite regulator)
• Moves us towards insulin resistance and anabolic resistance

Which can/will cause

• Less muscle protein synthesis
• Impair our ability to move amino acids in the muscle
• Impair glucose tolerance
• Reduce the hormonal growth factos needed to hypertrophy
• Increase appetitie
• Increase cravings and sweet cravings
• Increase muscle breakdown (esp the extremities)
• Increase fat storage generally, but esp in the midsection

It seems we are in an era where we expect to do whateve we want but also get the results we want.

It will not work, not even close.

I cant even sugar coat this. We must sleep to build muscle and preserve tissue health

The yound adults are creating an enviroment I would expect to see in a person my own age where the hormones arent working as well.

If you are going to train hard in the gym, why not optimize all the tools that youth has to offer you?

It is not about doing "what you can" it is about doing "what is necessary"

Feel free to forward this to any teenager or young adult that needs to hear this

MUSCLE MONTH starts this Sunday (march 31) www.musclemonth.com

Send me your email address to be put on contact list so that you will one of the first to know when my programs are available.

jo@theshrinkshop.com

If you ever want to bring my coaching to your small business please use the email above

Commodities are foods found in their natural raw state

Processed food or CPG (consumer packaged goods) are far from natural or raw.

Commodities fall under the jurisdiction of the USDA. CPG rather are governed by the FTC (federal trade commission)

Here lies a problem - a huge problem!

The USDA does not allow commodidies to compare themselves or make claims. An egg cannot say it is better than a keto bomb.

The FTC DOES allow comparison and it also allow some degree of claims. A processed food cant say it cures cancer but it can say "meat is bad" and our Impossible burger is heart healthy

Its a problem

Commodities cannot counter claim or offer evidence or their superiority, nor do they have the money to fund tha studies that the processed foods companies run.

This allows for false claims, inaccurate comparisons - meanwhile the commodities slighted cant do a thing about it - there is no recourse

Muscle Month starts on March 31 and in that program I will be discussing in depth protein and its essential role in muscle building.

Eggs, fish, poultry and meat are such commodities that have no voice.

It is no wonder that so many people have been swayed away from animal protein and towards "plant based" (which is usually PROCESSED FOOD)

In this episode of Midlife Mayhem I talk about the unfairness or it all, coupled with food preferences and the never ending cycle of food bias.

I hope you enjoy

To find out more about Muscle Month please go to www.musclemonth.com

To find out more about me and my coaching www.theshrinkshop.com

To contact me directly jo@theshrinkshop.com

To find me on social media please look for @theshrinkshop

or Joanne Lee Cornish on Youtube

Do you have a goal for your training?

Many people feel frustrated (and bored) with their training efforts because they didnt set an actual "desired outcome"

The example I use a lot is the lady who wants to be "toned" and walks through the weight room in a gym to get to the cardio room?! In so doing, walking past the very equipment that would move her towards her goal.

The thought is that if we lose enough fat there is a 6 pack a cute butt and some cute delts under there - there isnt

Now the opposite is true.

If you want to be fast but never run - that is also a tad futile :)

In this episode I expalin examples of how I train certain body types with certain visual goals

I describe what I would look for in a bikini competitor and how I would train that lady

I also explain how I would train a young professional guy that wants to get buff but also wears a collared shirt all day.

Matching what you want with your body type and with your workouts is a skill - a good trainer should be able to assess this in mere minutes of talking to you and looking at you.

In my upcoming MUSCLE MONTH program (we start in 2 weeks March 31!) I will be doing this with a few program members.

Looking at their body, listening to their goal and giving realistic feedback and a spercific plan for their training.

MUSCLE MONTH www.musclemonth.com starts very soon March 31

To coach this program I need to be at home for a whole month (because I need the gym) for this reason I doubt I will be able to repeat this program this year.

Dont walk, RUN to muscle month :)

If you have questions please email me at jo@theshrinkshop.com

To find out more about programs and coaching please visit www.theshrinkshop.com