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MidLife Kicker

MidLife Kicker

By: Roy Gatling
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About this listen

Welcome to Midlife Kicker— the podcast for those that have been moved out of corporate roles, but for various reasons, are not ready to retire. Our audience is made up of experienced individuals seeking inspiration and guidance for the next stage of their professional lives. We'll bring experts to the show with the purpose of helping you to succeed in this next stage in life.


© 2025 MidLife Kicker
Economics Leadership Management & Leadership
Episodes
  • Leverage your industry expertise for content creation, social messaging and attracting clients.
    May 28 2025

    Send us a text--we read all of them!

    Leverage your industry expertise for content creation, social messaging and attracting clients. You know industries, you've solved problems and delivered results.

    You have something 25-year-old entrepreneurs don't: decades of real-world problem-solving experience. Your corporate experience advantage includes understanding C-suite decision-making processes, seeing what actually works at scale, credibility from real-world success, and speaking the language of established businesses.

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    1 min
  • How to create your value proposition
    May 27 2025

    Send us a text--we read all of them!

    Creating a clear and specific value proposition is incredibly important. When someone asks you "what does your business do", you should be able to give them a very clear and concise answer.

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    Less than 1 minute
  • Five steps to turn a corporate career into a client
    May 26 2025

    Send us a text--we read all of them!

    From Corporate to Client: A New Journey.
    In this conversation, we discuss the process of midlife reinvention, focusing on how individuals can transition from corporate careers to establishing their own client-attracting businesses.

    We outline five key steps, emphasizing the importance of defining expertise, creating valuable content, building authority on professional platforms, networking strategically, and implementing a structured plan to achieve success.

    Takeaways
    -Midlife reinvention involves leveraging corporate experience to attract clients.
    -Defining your expertise is crucial for effective messaging.
    -Creating content based on past experiences can establish authority.
    -LinkedIn is a key platform for professional networking.
    -Stay connected with former colleagues for potential opportunities.
    -Responding quickly to leads can significantly impact sales success.
    -Understanding client needs is essential during the discovery phase.
    -A well-structured proposal is important for closing deals.
    -Implementing a 90-day plan can streamline the transition process.
    -The first sale is a critical milestone in establishing a business.

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    14 mins

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