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Meaningful Work, Remarkable Life

Meaningful Work, Remarkable Life

By: Brook McCarthy | Hustle & Heart
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We explore the intersection of work, identity, meaning-making, and values-based business so that we can craft a remarkable life. Join veteran business owner Brook McCarthy, as she lifts the lid on her own, and other people's businesses, to ask all the impertinent questions that you're too polite to ask. We look at working for love AND money, explore the paradoxes of ambition and mindfulness, look at the work behind the work, and redefine building a business in the 21st century in a way that truly works.Brook McCarthy | Hustle & Heart Economics Leadership Management & Leadership
Episodes
  • Embracing speed over perfection
    Jul 11 2025

    What if the real reason your business isn’t growing isn’t a lack of skill but your addiction to overthinking, overplanning and over-prepping?

    In this episode, we examine why speed beats perfection every time and how embracing fast, imperfect action can create the momentum your business desperately needs, without burning you out in the process.

    You’ll discover:

    • Why perfectionism is snobbery, and the price of pride.
    • The simplest strategy to create momentum and sell as you go
    • How to launch faster, iterate quicker, and embrace recycling.
    • The truth about “bothering people” with your marketing (hint: you’re not).
    • Why the best time to sell is right after you’ve sold and how to leverage this to stack your cash.


    Ready to make speed your superpower? Join my Momentum Mastermind and learn how to stack your offers, automate your backend, and build marketing that moves the needle: https://www.hustleandheart.com.au/momentum/

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    30 mins
  • Outsourcing your power to AI
    Jul 1 2025

    In this episode, we dive into the emotional, neurological, and digital tangle of decision-making in our AI-saturated age.

    From our daily navigation of AI as business owners, to the broader cultural shifts that affect our clients and target market in how we make (or avoid) decisions, we explore the role of trust, creative thinking, and discernment in a world of infinite options and shrinking attention spans.

    This episode is for you if you feel like you're sabotaging yourself with comparisonitis, being productive, but with not much to show for it, and cursed by overthinking, and skirting the edges of having the dangerous convenience of outsourcing what makes us distinctly human.


    You'll learn:

    • Brook's Seinfeld reruns and peanut butter toast period, to cope with depression and overwhelm.
    • Why decision-making feels harder than ever (hint: it’s not just you).
    • The neuroscience model that explains why you’re stuck—and what to do about it.
    • How AI is affecting more than just your marketing — and where it might be quietly weakening your leadership.
    • The silent danger of "consuming for inspiration".
    • The one question to ask every hour when you’re having a bad day.
    • The most powerful thing you can do in the age of information saturation.


    Momentum Mastermind is here! Time to become a Roller, rebuild creative confidence, reclaim your focus, and take back your decision-making power. Find out more: https://hustleandheart.com.au/momentum

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    21 mins
  • Future-proofing: Lisa Corduff talks disruption, AI, resilience & joy
    Jun 23 2025

    Brook talks with Lisa Corduff, a successful entrepreneur, speaker and writer, on how AI and climate change will affect our future, including looking after our families, building our businesses, selling online, and how to move through collective and individual grief. Lisa talks about how she got out of existential dread into proactive preparation, and why navigating uncertainty with experimentation and resilience is key.


    The future is uncertain, but that's always been true. The difference now is the pace and scale of change. Business owners who acknowledge this reality, build resilience, and focus on uniquely human value will be best positioned to thrive in whatever comes next.


    You'll learn:

    • Why your agency is oh-so-important, and how to get it back when you're feeling powerless, by staying connected to what makes us fundamentally human: creativity, critical thinking, joy, and deep connection with others.
    • Why major change involves grief and how to move through these, especially as a business owner.
    • Why understanding the context you're operating in is critical, and how to balance learning with taking action.
    • What's changed in online communities that we're building and why agility is more important than ever.
    • What we're investing in the age of AI.
    • How to reduce your risk by increasing diversity in your income streams – which the cool kids are calling 'portfolio careers'.
    • Human-proofing your business and how to build your social capital to inoculate yourself, your business, and your family.
    • Choosing empowering stories to reframe your relationship with uncertainty and get your power back.
    • How to be delusional optimistic even when the world is burning.


    This episode is supported by Momentum Mastermind, Brook's new year-long human-powered, AI-assisted adventure. Learn more: https://hustleandheart.com.au/momentum

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    54 mins

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