In this episode of 'Marketing Without Rules,' host Lewis Vandervalk chats with James Hatfield, Chief Revenue Officer at Live Switch, about innovative strategies to grow home service businesses.

James reveals how leveraging Live Switch for virtual estimates can save time, increase closing rates, and extend service areas without needing to drive to every job site. He shares personal anecdotes from his days as a painting and power washing business owner and emphasizes the importance of integrating QR codes into marketing efforts. Additionally, James stresses the significance of networking through platforms like LinkedIn to build business connections and drive growth.

This episode is packed with actionable insights for home service business owners looking to differentiate themselves in the market.

Special Offer: If you want to try LiveSwitch for your business, you can use the coupon code Lewis10 (or LEWIS10) for 10% off.

Plus, it’s backed by a 60-day, 100% money-back guarantee — so there’s no risk to giving it a try!

Check it out here: https://www.liveswitch.com/

00:00 Introduction to the Hunter Mentality

00:29 Welcome to Marketing Without Rules

01:04 Meet James Hatfield: From Painting to Technology

01:53 The Importance of Recurring Revenue

03:22 Innovative Marketing Tactics for Home Services

05:59 Leveraging Technology for Customer Engagement

09:05 Revolutionizing 911 Calls and Home Services

10:45 The Power of QR Codes in Home Services

12:02 Live Demo: Instant Video Calls

20:07 Marketing Your Video Call Feature

23:11 Amazon and TikTok's Impact on Home Services

23:25 Secret Shopping Home Services Live on Stage

23:46 The Importance of Answering Calls

25:27 Success Stories with Live Switch

28:08 The Power of Purpose-Built Tools

29:35 Out of the Box Marketing Ideas

38:29 Networking: The Key to Business Growth

43:25 Final Thoughts and Call to Action

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