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Lunch Hour Legal Marketing

Lunch Hour Legal Marketing

By: Legal Talk Network
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About this listen

 Are you hungry for more clients? Tired of wasting time (and money) on marketing that doesn’t work? This podcast serves up real-world tips and proven digital marketing strategies that actually drive results for law firms. Hosted by Gyi Tsakalakis and Conrad Saam—two legal marketing pros who’ve been in the trenches. You’ll get practical advice on client acquisition, website teardowns, and what’s actually working for lawyers today—all with a touch of mirth. Congratulations, you found it—THE podcast for lawyers who want to grow their practice! So, if you’re ready to take your business to the next level, pull up a seat and dig in with Lunch Hour Legal Marketing.Legal Talk Network Economics Management Management & Leadership Marketing Marketing & Sales
Episodes
  • Stuff You NEED to Know to Rank in Local Search with Darren Shaw

    Stuff You NEED to Know to Rank in Local Search with Darren Shaw
    Nov 12 2025
    Whitespark’s Local Search Ranking Factors Report surveys the best and the brightest SEOs (and Gyi and Conrad) to gain a clearer picture of the latest drivers of local search rankings. Understanding how to rank in Google’s local search results is critical to every single one of your marketing plans, so the guys welcome Darren Shaw to nerd out on this year’s report findings and teach you what to prioritize in your marketing efforts. Darren and the guys have plenty of great knowledge tidbits to hash out–from the importance of accurate business hours to maintaining a visible address online to current AI search observations, and much more. Stick around to the end of the episode for some tactical tips on making LSAs work for your law firm! The News: Top Dog Acquires Keller Swan – Always a good day for an acquisition, buuut… Florida? Really? AIO Impact on Google CTR: September 2025 Update – Click-through rates are way down—Should you care? It might be time to shift your focus elsewhere. Great insights here, folks: Future-Proofing Your Firm in the Age of AI, with Jack Newton - Lawyerist #587 Listen Next: How to Rank with Google AI Mode Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok r/LHLM
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    59 mins
  • Not All Leads Are Created Equal

    Not All Leads Are Created Equal
    Oct 22 2025
    Bungling lead follow-up and neglecting to learn AI’s many, many profitable uses in your law firm will definitely come back to haunt you. Learn how to do it right! ----- Changing the way you handle your leads can be a game changer for your business. Gyi and Conrad talk through the latest trends in AI-powered lead qualification and how to recognize the most valuable—and profitable—potential clients in your marketing channels. Later, in a world where data-informed decision making is critical for business success, do small firms have enough data to make it useful, whether it be for AI or other business growth needs? The guys discuss. The News: New lead products offer plenty of variety for your growth strategy! Check out the latest lead scoring products from Lawmatics (Qualify AI), Filevine (Lead Docket with LeadsAI), and Clio (Clio Grow Leads). Check out Bob Ambrogi’s detailed article for more on Lawmatics: Exclusive: Lawmatics Announces Qualify AI, A Sophisticated Lead Scoring Platform for Law Firms | LawSites Clio’s 2025 Legal Trends Report is ready for your perusal! We’ll dig into it here on the pod at a later date. Acquisitions… vLex & Clio Library are joining forces, and ShareDo joins Clio’s fold. Suggested LHLM Episodes: Clio’s All-In with Scorpion – Who Gets Stung? | Legal Industry | Lunch Hour Legal Marketing Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok r/LHLM
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    39 mins
  • Live! From LHLM Summit 2025

    Live! From LHLM Summit 2025
    Oct 8 2025
    Lunch Hour Legal Marketing Summit 2025 was an awesome time, and we are incredibly grateful that we got to see so many of you in person. If you couldn’t make it this time around, or are feeling that post-conference sorrow that can only be remedied by reliving the LHLM Summit (YAY!), then this is the episode for you. Gyi and Conrad responded to your most pressing marketing questions live at the conference. Listen in for an abundance of on-the-spot marketing wisdom, covering everything from Google business tips to unreasonable hospitality to ad fatigue and so, so much more. The News: Legal Talk Network is a Signal Award finalist for the For the Innocent podcast featuring Amanda Knox! We’d love to get your vote on Signal Award Voting, and you can listen to the full episode here: The Amanda Knox Story: Her Fight for Justice on the Global Stage. Suggested LHLM Episodes: Tasty Tactical Tidbits || Don’t Call It a Rebrand Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok r/LHLM
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    54 mins
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